Dell does good.

Posted:
in General Discussion edited January 2014
<a href="http://news.com.com/2100-1040-895938.html?tag=fd_top"; target="_blank">http://news.com.com/2100-1040-895938.html?tag=fd_top</a>;



Fight collusion any way you can!



[quote] Dell Computer has opened up relationships with a wider variety of memory manufacturers to curb the effect of recent price hikes in memory chips, CEO Michael Dell said Tuesday.....

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Comments

  • Reply 1 of 8
    macaddictmacaddict Posts: 1,055member
    Yay! A rare thing. My approval rating of Dell has jumped fivefold?from one to five percent!
  • Reply 2 of 8
    matsumatsu Posts: 6,558member
    Say what you will, but this is why Dell has become the juggernaut it is. He understands business. Maybe he doesn't understand computers, but he doesn't really need to -- you can pay people for that. When prices go up, he has options cause he's always thinking about the cheapest mass market solution.



    Apple understands users, a philosophy, a kind of art of the computer. But they don't have the business chops to match a Micheal Dell. When prices went up on RAM and LCD, Jobs had to tuck tail and announce a price increase. Well, not really 'tuck tail' since Jobs understands psychology and stardom and knows that there are a group of early adopters out there that would just as soon pay 2 grand to have him fart in their faces. Though, the reason they'd do it is cause Apple is always thinking of the most elegant solution: something of the very few examples of modern industrial art present in consumer electronics. It costs them market share sometimes.



    Dell understands what you want and looks for a way to give it to you. Jobs tries to make you understand why what he wants is best. Both of them have been right many times, but so far only one path leads to a bigger market share.
  • Reply 3 of 8
    eugeneeugene Posts: 8,254member
    My sister once bought RAM from Dell, but instead it was shipped straight from Crucial...with a Crucial invoice, but a Dell box.



    Dell is likely still going to use Crucial/Micron a s primary source of DDR and Rambus RAM. Perhaps they're looking at other manufacturers for PC133 and older...
  • Reply 4 of 8
    amorphamorph Posts: 7,112member
    [quote]Originally posted by Matsu:

    <strong>When prices went up on RAM and LCD, Jobs had to tuck tail and announce a price increase.</strong><hr></blockquote>



    ... and Dell silently downgraded the features in their models, just like the other boxmakers.



    I wouldn't underestimate Steve Cook (the Apple VP in charge of operations). He's considered one of the best, and he runs a tight ship at Apple.



    I will give Mike Dell props for what he did, though. Unless, of course, the (hidden) consequence of this action is that Dell ships machines with cut-rate RAM.
  • Reply 5 of 8
    timotimo Posts: 353member
    [quote]Originally posted by Matsu:

    Say what you will, but this is why Dell has become the juggernaut it is. He understands business.<hr></blockquote>



    Uh huh. Is that why Dell is taking a $1.25 billion charge (that does not need to be reported)? See this NYTimes article:



    [quote]May 3, 2002





    Dell's Share-Price Bet Cost It $1.25 Billion



    by Floyd Norris





    GAMBLING on their own stock prices is not something companies often advertise they are doing. But for some companies, particularly technology companies, it was a popular strategy in the 1990's. Now it is coming back to haunt them. The costs are not showing up in financial statements, but they are huge.



    In Dell Computer's last fiscal year, which ended Feb. 1, it bought back 69 million shares for $3 billion. That means it paid an average price of more than $43 a share. When you consider that Dell's average share price during the year was about $25, you begin to wonder whether Dell had a truly incompetent trader.



    The problem was not with Dell's trader, however. The company was locked into paying high prices because it had gambled on its share price. Had it not done so, the shares it bought last year could have been bought for $1.25 billion less. That number is just a bit larger than Dell's net income for the year.



    That cost is not in the financial statements. Under accounting rules, the money a company makes, or loses, in trading its own stock does not affect reported profits. So there is nothing improper in Dell's not recording an expense. But that is still a lot of cash.



    Here's how Dell's strategy worked: It entered into complicated options transactions that assured it a lot of money if the stock rose and that would cost it dearly if shares fell. To get a bit more specific, it bought call options, giving it the right to buy Dell shares at a preset price. It got the money to buy those options by selling put options, which gave the buyer the right to sell stock back to Dell at preset prices. The strategy worked well when Dell's price was rising, but now it is costing Dell a lot.



    More important, Dell has a lot of risk in the 51 million put options that are still outstanding, with an average exercise price of $45 a share, far above Dell's current $25.42 price.



    Dell does not have to put the value of that obligation on its balance sheet because it has the right to pay it off by issuing enough shares to settle its obligation. But in fact it intends to pay the cash, and as such the obligation is as real as any debt.



    If Dell's stock price stays just where it is, those options would cost Dell $1 billion. Their current fair value is more than that because of the time value of options.



    Just how much more they are worth is something that Dell could compute and disclose, but does not. As it happens, it will soon have to do so. In March, the Emerging Issues Task Force, a part of the Financial Accounting Standards Board, ruled that such fair values must be disclosed. Sam Lynn, a standards board expert on this rule, said that the interpretation took effect immediately, meaning Dell's next quarterly report must tally up the bad news.



    Dell made those options transactions to help in its repurchase of shares to offset the dilutive effect of the shares it issues to executives and employees when they exercise stock options. Figures provided by Dell show that from 1997 through the summer of 2000, while Dell's stock was strong, the strategy worked well, enabling Dell to pay well below market prices when it bought back stock.



    But then the gamble started getting costly, and it appears that someone at Dell realized what the risks really were. It stopped placing new bets on its stock price in the fall of 2000, but the ones still on the books will be around until mid-2003.



    A footnote: Dell's disclosures are a bit sloppy. The figures Dell provided me showed that it repurchased 69,054,919 shares last year. But the annual report says the number was 68 million. Dell says it rounded each quarter's repurchases to the nearest million, and then added up the rounded numbers. Someone should buy Dell a computer with a good spreadsheet program.<hr></blockquote>
  • Reply 6 of 8
    matsumatsu Posts: 6,558member
    Nobody's perfect. But you have to give the guy credit, he came out of nowhere and built the ultimate computer warehousing/distribution network. He is everything we hate about big-box retail applied to computers via direct-order marketing. When the MegaloMart moves into town all the residents cry about protecting local business, but come Sunday, they're lining up for 99 cent pints of motor-oil and half-price sweat-socks. Good for Megalomart, bad for everybody else (except, for the short term, the consumer). Same with Dell.
  • Reply 7 of 8
    buonrottobuonrotto Posts: 6,368member
    It's a matter of position. Dell has made its way into really high volumes by selling really cheap computers with actually decent (with some noted exceptions) support. The company's volume allow this kind of deal to happen. I think Apple would do this kind of thing if they could, but their volume isn't as high. Also real & perceived niche status gives component makers more leverage -- Apple almost always has to meet people halfway just to get support at all from them.
  • Reply 8 of 8
    matsumatsu Posts: 6,558member
    I personally still feel that it's realistic for Apple to get about 5-10% of the computer market with a healthy mixed base of consumers, education and professionals (in media arts, music and science) maybe even a slice of IT. We read that Apple is fairly agressive when it comes to selling to education. They may need to craft a formula that allows them to transfer some of that agressive pricing to the consumer side.



    It's slowly coming into place (the Apple stores) but the network needs more support especially outside the US. They're a little too stingy with their exchanges. Living in the UK, or Australia, or parts of Europe carries a heavy Mac tax that can't be justified on conversion alone. In Canada too, where the dollar has fallen quite a bit in the last decade they've recently started to adjust for the exchange and then some. Not good, when other box makers seem to offer prices that are better than US rates (after conversion)



    A little more Walmart a little less boutique might be a good thing for Apple.
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