More than half of online H.264 videos are now in iOS-friendly HTML5

Posted:
in iPhone edited January 2014
Apple's crusade against Adobe Flash has shown success in a new survey, which found that 54 percent of video online is now available in H.264 via HTML5, the modern standard for the web embraced by Apple in iOS and Mac OS X.



MeFeedia revealed on Wednesday that more than half of the web's video are now available for playback in HTML5, a number that has more than doubled in the past five months. It's also a significant increase from the 10 percent availability seen in January 2010.



The survey found that Flash remains the dominant player on traditional PCs, but mobile devices like the iPhone and iPad (which don't support Flash at all) are driving HTML5 video adoption. Many publishers and platforms are now using the iframe tag instead of the "object" tag, allowing the source to serve a video format optimized for each device.



MeFeedia's findings were based on the company's index of videos from over 33,000 different publishers. It includes content partners such as Hulu, CBS and ABC, as well as online video destinations like YouTube, Vimeo and DailyMotion.



"Alongside mobile growth, we expect that most video sites will follow this trend," the report said. "We are also seeing an increase in ad formats, services, advanced players & the use of canvas combined with video."







Apple and Adobe have been at odds since 2007, when the iPhone was released without support for Flash. The conflict escalated this year with the release of the iPad, and Apple's refusal to allow Flash on it or other iOS-powered devices.



The feud gained considerable steam this year after Apple Chief Executive Steve Jobs published an open letter criticizing Flash as old technology that is unfit for the modern era of mobile computers. The CEO also said that Flash is the number one reason for crashes on the Mac platform.



Adobe fired back and said that any crashes of Flash in Mac OS X are not related to its software, but are instead the fault of Apple's operating system.



This month Apple stopped preinstalling Adobe Flash on its Mac computers, starting with the new MacBook Air. Apple explained the change by stating that requiring users to install Flash on their own ensures that they will always have the latest and most secure version of the software.



Microsoft hasn't preinstalled Flash on Windows PCs since the shift to Windows Vista in 2007.
«134

Comments

  • Reply 1 of 61
    Ok, 54% of h.264 is compatible, what percentage of online videos are in h.264? I'm guessing it is tiny.
  • Reply 2 of 61
    Well.. Most of my favorite porn sites have switched to HTML5..
  • Reply 3 of 61
    Quote:
    Originally Posted by Wurm5150 View Post


    Well.. Most of my favorite porn sites have switched to HTML5..



    ... 'nuff said
  • Reply 4 of 61
    eriamjheriamjh Posts: 1,079member
    Quote:
    Originally Posted by Wurm5150 View Post


    Well.. Most of my favorite porn sites have switched to HTML5..



    Praise JebuS!
  • Reply 5 of 61
    mcarlingmcarling Posts: 1,106member
    It looks like Adobe's victory with the FTC and EU Commission will be pyrrhic.



    Use ClickToFlash to block unwanted Flash and run only the Flash you want.

    http://clicktoflash.com/
  • Reply 6 of 61
    Quote:
    Originally Posted by OskiO View Post


    Ok, 54% of h.264 is compatible, what percentage of online videos are in h.264? I'm guessing it is tiny.



    Details like that, however valuable they may be to the rest of the world, are of little interest on an Apple fan site.



    The only important thing is that those who are using Steve's proprietary h.264 codec are not only paying his consortium money (for fees that are not labeled specifically as "royalties", but instead cleverly called something else so he can claim it's "royalty-free"), but also follow his dictate on Flash as well.



    Ah, the religiosity of platforms....
  • Reply 7 of 61
    Quote:
    Originally Posted by Wurm5150 View Post


    Well.. Most of my favorite porn sites have switched to HTML5..



    Porn and streaming music videos what else could we need in life.
  • Reply 8 of 61
    patspats Posts: 112member
    Quote:
    Originally Posted by RationalTroll View Post


    Details like that, however valuable they may be to the rest of the world, are of little interest on an Apple fan site.



    The only important thing is that those who are using Steve's proprietary h.264 codec are not only paying his consortium money (for fees that are not labeled specifically as "royalties", but instead cleverly called something else so he can claim it's "royalty-free"), but also follow his dictate on Flash as well.



    Ah, the religiosity of platforms....



    Do some research on the h.264 patent pool before you make your bogus claims. Apple is a minority player in the patent pool. As far as proprietary goes, most of the other competing technologies have similar issues. Until this year Flash was not really an option on mobile so Apple picked HTML 5 an H.264, the chart clearly shows that the window of opportunity for flash on mobile is rapidly shrinking and they are just getting usable software deployed on a number of android handset. Last I saw, Adobe was celebrating 2M Flash downloads from the Google Market that compares to Apples better then 20M sales of non-flash iOS this qtr and over 120M total.
  • Reply 9 of 61
    matrix07matrix07 Posts: 1,993member
    Quote:
    Originally Posted by Wurm5150 View Post


    Well.. Most of my favorite porn sites have switched to HTML5..



    ..which are...
  • Reply 10 of 61
    patspats Posts: 112member
    Quote:
    Originally Posted by OskiO View Post


    Ok, 54% of h.264 is compatible, what percentage of online videos are in h.264? I'm guessing it is tiny.



    If you read the source article http://blog.mefeedia.com/html5-oct-2010



    54% of web video is now available for playback in HTML5. Double in 5 months.



    Our final tally included only video that can be delivered within HTML5?s ?video? tag. In the vast majority of cases, this means videos were encoded in H.264.
  • Reply 11 of 61
    matrix07matrix07 Posts: 1,993member
    Quote:
    Originally Posted by RationalTroll View Post


    The only important thing is that those who are using Steve's proprietary h.264 codec ....



    So now Blu-Ray use Steve's proprietary CODEC?
  • Reply 12 of 61
    macnycmacnyc Posts: 342member
    Quote:
    Originally Posted by RationalTroll View Post


    Details like that, however valuable they may be to the rest of the world, are of little interest on an Apple fan site.



    The only important thing is that those who are using Steve's proprietary h.264 codec are not only paying his consortium money (for fees that are not labeled specifically as "royalties", but instead cleverly called something else so he can claim it's "royalty-free"), but also follow his dictate on Flash as well.



    Ah, the religiosity of platforms....



    If you're going to be a troll at least check your information first...
  • Reply 13 of 61
    patspats Posts: 112member
    This is what Microsoft had to say on SJ proprietary Codec H.264

    http://blogs.msdn.com/b/ie/archive/2...eo-in-ie9.aspx



    [W]e think it is the best available video codec today for HTML5 for our customers. Relative to alternatives, H.264 maintains strong hardware support in PCs and mobile devices as well as a breadth of implementation in consumer electronics devices around the world, excellent video quality, scale of existing usage, availability of tools and content authoring systems
  • Reply 14 of 61
    cimcim Posts: 197member
    Quote:
    Originally Posted by macnyc View Post


    If you're going to be a troll at least check your information first...



    Trolls don’t need facts when they can just make stuff up.
  • Reply 15 of 61
    chronsterchronster Posts: 1,894member
    Quote:
    Originally Posted by Wurm5150 View Post


    Well.. Most of my favorite porn sites have switched to HTML5..



    LOL siteS as in more than one? How could anyone really need more than a single source?
  • Reply 16 of 61
    chronsterchronster Posts: 1,894member
    Quote:
    Originally Posted by CIM View Post


    Trolls don’t need facts when they can just make stuff up.



    But what did he make up? Refute his lies with facts! If you're going to tell someone they made facts up, at least bring the REAL facts to the table to substantiate your claim
  • Reply 17 of 61
    Quote:
    Originally Posted by extremeskater View Post


    Porn and streaming music videos what else could we need in life.



    And ESPN.. In fact someone should make a keyboard just for men with only 3 keys or buttons for porn, music, sports.. You can probably throw in a 4th for games. Those are the only things all a guy need to survive.
  • Reply 18 of 61
    Quote:
    Originally Posted by Wurm5150 View Post


    And ESPN.. In fact someone should make a keyboard just for men with only 3 keys or buttons for porn, music, sports.. You can probably throw in a 4th for games. Those are the only things all a guy need to survive.



    I'd buy that for a dollar.



    does it come with bluetooth?
  • Reply 19 of 61
    In related news, NEC mad at Apple for not using the VESA standard.
  • Reply 20 of 61
    cimcim Posts: 197member
    Flash is dead!
Sign In or Register to comment.