Screw Motorola; Apple should get in on this action
<a href="http://www.theregister.co.uk/content/3/24665.html" target="_blank">http://www.theregister.co.uk/content/3/24665.html</a>
This is where PPC is going to get going, not moribund Motorola.
TING5
This is where PPC is going to get going, not moribund Motorola.
TING5
Comments
B. Note the focus of that consortium and the quote. These people are going to focus on chips for personal electronic devices more than anything. Frankly, I'd rather go with a company who's main target market was at least *close* to the desktop market...the IBM/Sony/Toshiba group aren't likely to be concerned with that market at all.
Most likely if Apple depended on the new consortium, things would get worse, not better. Imagine that why dontcha!
<img src="graemlins/hmmm.gif" border="0" alt="[Hmmm]" />
Using this technogoly, the four companies are to spend hundreds of millions of dollars on developing high performance, low-power chips
"for a wide range of future electronic products - - from digital consumer applications to supercomputers".<hr></blockquote>
Then why the "supercomputers" reference?
TING5
[ 04-02-2002: Message edited by: There is no g5 ]</p>
It would simply be too expensive to produce these kinda of chips for a desktop computer.
In other words, IBM is more willing to make exactly the chips that a particular customer wants, instead of offering a standard line. They already did that with Nintendo(?). If it becomes standard company policy then Apple can reap the benefits.
If it just became standard policy, we won't see the benefits for a while yet. But if the Register is just now catching on to a direction IBM's been tending in for a while (the Nintendo deal points this way) then Apple may already be relatively far along in a custom design.
Hope springs eternal (apologies to Mandricard. ).
In other words, IBM is more willing to make exactly the chips that a particular customer wants, instead of offering a standard line. They already did that with Nintendo(?). If it becomes standard company policy then Apple can reap the benefits.
<hr></blockquote>
I believe this was one of the primary benefits (if not the primary benefit) of the book E spec-- it allowed IBM & Moto to design modular chips which could be easily custom designed for whatever a customer wanted.
In that light, "working closely with customers" really isn't that much of a surprise. It is good news for Apple though-- hopefully they'll be able to get the chips they want from IBM/Moto without pulling teeth like they've been doing for the G4...