iOS 6 sees over 60% adoption after one month, report says

Posted:
in General Discussion edited January 2014
After one month of availability, Apple's iOS 6 has been installed on 60 percent of iDevices in the U.S. and Canada, and will possibly see further growth with the expected debut of a 7.85-inch "iPad mini" on Tuesday.

Chitika iOS 6


Ad network Chitika's research arm, Chitika Insights, studied "hundreds of millions" of mobile ad impressions from Sept. 19 to Oct. 19, finding that Apple's newest iOS 6 accounts for some 61 percent of all iOS traffic for North America.

iOS 6 showed substantial adoption rates when the mobile operating system was first released on Sept. 19, and at one point represented over 16 percent of all iOS device web traffic after being available for only one day. Since Oct. 2, iOS 6 gained another 10 percent share, though adoption rates have fallen since the operating system debuted.

The ad network notes that while growth has leveled off over the past week, the number of iOS 6 users continues to increase thanks to upgrades and new device purchases. Chitika expects usage to touch 70 percent within the coming weeks, spurred on by sales of Apple's much-rumored iPad mini.

Chitika iOS Share


Apple is widely expected to debut the small form factor iPad at a special event on Tuesday, which is thought to focus on educational uses for the rumored 7.85-inch tablet.
«1

Comments

  • Reply 1 of 36


    And Android has… what adoption of its newest OS, was it? image


     


    Never get tired of hearing it, and this thread's gonna be all about it again.

  • Reply 2 of 36
    jkichlinejkichline Posts: 1,333member


    It's something amazing like 7%. I'm surprised that not every man, woman, child and mammal on the planet doesn't have an Android device... at least according to their reported activation numbers ;)

  • Reply 3 of 36
    Also, if our household is at all typical, there are a meaningful number of in-use iOS devices that cannot (3G, iPad 1, first iPod Touches) or probably should not (3GS, mid-gen iPod Touches) install iOS6. And then all the iPad 2s that were gifted to less technologically literate family members who will get upgraded the next time the family gets together. Look for a bump in adoption again at Thanksgiving and Christmas!
  • Reply 4 of 36


    and how was the adoption of the previous iOSs after one month?

    Yes, I could google it but... I"d expect AI to write better articles.

  • Reply 5 of 36
    I'm pretty sure Jelly Bean was under 2% as of last check, probably over that by now. Ice Cream Sandwich was under 15% and it's been out since June. On top of that Google is supposed to be announcing 4.2 (Key Lime Pie?) in a couple days. Pathetic adoption rates and crazy fragmentation. Who doesn't want to get in on that business???
  • Reply 6 of 36
    solipsismxsolipsismx Posts: 19,566member
    I didn't think the previous number was too impressive but 60% is phenomenal.
  • Reply 7 of 36


    Just think how high the adoption rate would be if they allowed 6.0 on the original iPad.

  • Reply 8 of 36
    richlrichl Posts: 2,213member


    That's incredible. It definite boon for app developers, which in turn is a boon for Apple and consumers. It's a virtuous circle.

  • Reply 9 of 36


    Oops.  Double post

  • Reply 10 of 36
    jungmarkjungmark Posts: 6,684member


    well of course iOS devices will having a higher adoption rates, all new iDevices come with it. There are still Android phones being sold with 2.X! ICS is up to 24% after a year and JB is up to 1.8%, as of the beginning of Oct.

  • Reply 11 of 36
    dasanman69dasanman69 Posts: 12,979member
    And Android has… what adoption of its newest OS, was it? :lol:

    Never get tired of hearing it, and this thread's gonna be all about it again.

    Why does this thread have to be about Android's adoption rate when it's not mentioned in the article? Just give Apple kudos for having a OS and ecosystem that's easily upgradeable. Google has no control over if and when manufacturers and carriers upgrade their devices.
  • Reply 12 of 36
    haarhaar Posts: 563member
    and Google is Lamenting "where did all our maps traffic go"

    WooHoo what are we going to do with all the unused map servers?....
  • Reply 13 of 36


    Originally Posted by dasanman69 View Post

    Google has no control over if and when manufacturers and carriers upgrade their devices.


     


    Really? … Really? And people… …Really? And people wonder why developers hate Android and make little to no money on it?


     


    They "have no control" because they choose to have no control.

  • Reply 14 of 36
    lilgto64lilgto64 Posts: 1,147member

    Quote:

    Originally Posted by dasanman69 View Post





    Why does this thread have to be about Android's adoption rate when it's not mentioned in the article? Just give Apple kudos for having a OS and ecosystem that's easily upgradeable. Google has no control over if and when manufacturers and carriers upgrade their devices.


     


    Because an isolated statistic is not nearly as meaningful without some contrasting data point to compare and contrast. 


     


    It always makes me laugh when during a sporting event the announcer has some statistic along the lines of - this batter is 1 for 3 against left handed pitchers when the bases are loaded at home games - or some other arcane combination of factors. Okay, so is that good or bad or just average. It would be far more useful I think to include some indication as to how that compares to the league average - or the batters average against right handed pitchers or got the season overall etc. 


     
  • Reply 15 of 36
    cameronjcameronj Posts: 2,357member

    Quote:

    Originally Posted by protaginets View Post


    Just think how high the adoption rate would be if they allowed 6.0 on the original iPad.



    lol is that a joke?


     


    it would be what, maybe another 1% higher?

  • Reply 16 of 36
    philboogiephilboogie Posts: 7,438member
    1. Article [URL=http://insights.chitika.com/2012/ios-6-adoption-one-month/'>studied</a>]link[/URL] gets me a 404. [URL=http://insights.chitika.com/2012/ios-6-adoption-one-month/]This one works[/URL]
    2. I'm still contemplating on this: "To quantify this study, Chitika Insights took a sample of hundreds of millions of mobile ad impressions coming out of the Chitika Ad network ranging from September 19th to October 19th, 2012. The growth rate of iOS 6 was then compared to total iOS Web usage using a time series to illustrate the rate of adoption of the new OS. "
    3. 60%? Holy macaroni. And this is just for the US & Canada (< don't start a 'North Americas' discussion please) I wonder if it's even greater when taking the whole world into account. Possibly not, as that would include many countries with lower income, lower iOS device sales figures.
    4. AI's next [URL=http://insights.chitika.com/2012/iphone-5-galaxy-s-iii-study/]article[/URL]: "iPhone 5 Usage Surpasses Samsung Galaxy S III After Less than 3 Weeks on Market"
  • Reply 17 of 36
    philboogiephilboogie Posts: 7,438member
    haar wrote: »
    and Google is Lamenting "where did all our maps traffic go"

    WooHoo what are we going to do with all the unused map servers?....

    Trying to find where to go to next?
  • Reply 18 of 36
    apple ][apple ][ Posts: 8,587member

    Quote:

    Originally Posted by dasanman69 View Post



    Why does this thread have to be about Android's adoption rate when it's not mentioned in the article? 


     


    Because it's a given that Apple's iOS 6 adoption rate would be through the roof, and who wants to talk about the obvious? We all know that Apple is kicking ass, sometimes it's more fun to talk about how craptastic Android is. Any opportunity to gloat about how badly Android sucks should not be passed up, IMO.


     


    Buying an Android device is like playing the lotto. Will the manufacturer deliver on their promise to update your phone with the newest OS? Many Android devices that were promised updates will never, ever get them. The manufacturer flat out lies to the customers in certain cases. That sounds like a great strategy for keeping customers longterm! image


     


    People who buy Android devices should also budget in the money to purchase a large jar of vaseline, because they're gonna need it! image

  • Reply 19 of 36
    dasanman69dasanman69 Posts: 12,979member
    Really? … Really? And people… …Really? And people wonder why developers hate Android and make little to no money on it?

    They "have no control" because they choose to have no control.

    What do they care what version devices have? If developers hate Android so much, then who's making all those apps? Fairies?
  • Reply 20 of 36
    ivladivlad Posts: 740member


    Something Android only dreams about.

Sign In or Register to comment.