Apple's 'Stanford 2' retail site opens to crowds and lines

Posted:
in General Discussion edited January 2014
Apple has officially opened its "Stanford 2" retail location, an event that drew crowds of both customers and lookers-on.

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The Northern California Apple Store has been undergoing a substantial overhaul in order to install a "glass box and floating roof" design, making it one of three stores to feature such a design. Now, AppleInsider reader Jeffrey has supplied images of the grand opening event, which happened on Saturday.

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As late as June of this year, construction was still underway at the Stanford 2 site.

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The store was first revealed in March of 2012, with its design giving window shoppers a 180-degree view of the interior. Designed by Bohlin Cywinski Jackson, its aesthetic is a continuation of an architectural language that has come to typify many of Apple's most recently-opened retail locations.

Another two retail outlets will soon open with designs similar to the Stanford 2 location. One will be located in downtown Portland, while the other will be in France.

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Comments

  • Reply 1 of 40
    Very nice. Just in time for iOS 7 and iPhone 5S.
  • Reply 2 of 40
    asciiascii Posts: 5,941member
    It looks like an airport terminal.
  • Reply 3 of 40
    I wonder whats in those boxes?
  • Reply 4 of 40

    More photos:

     

    http://photos.mercurynews.com/2013/09/07/photos-apple-opens-redesigned-store-at-stanford-shopping-center-in-palo-alto/

     

    Vast quantities of accessories are on walls of back room.

  • Reply 5 of 40

    Glasses are nice, but what if people don't want to shop under the sun?  Not everyone likes to get a tan.

  • Reply 6 of 40

    If my grandmother was of Asian descent, she'd look just about like that. Taller, though. Strange how close…

     

    Oh, and the building is gorgeous.

  • Reply 7 of 40
    Cool looking store, but that's just me...
  • Reply 8 of 40
    MarvinMarvin Posts: 14,229moderator
    Very nice. Just in time for iOS 7 and iPhone 5S.

    Just a touch early though. People might be going in buying iPhone 5 models and they'll bring out the 5S in just a couple of days. They can return them up to 30 days though so a few people there might be returning to the store soon.
  • Reply 9 of 40
    Quote:

    Originally Posted by ascii View Post



    It looks like an airport terminal.

     

    It probably has an AirPort.

  • Reply 10 of 40
    Quote:

    Originally Posted by winstein2010 View Post

     

    Glasses are nice, but what if people don't want to shop under the sun?  Not everyone likes to get a tan.


     

    I know right? This is the opportunity the Microsoft Store has been waiting for! "Attention Apple Store shoppers who don't want a tan..." 

    <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />

  • Reply 11 of 40
    Quote:

    Originally Posted by macxpress0660 View Post



    I wonder whats in those boxes?

     

    THE FUTURE.

  • Reply 12 of 40
    Glasses are nice, but what if people don't want to shop under the sun?

    Order online from your basement?
  • Reply 13 of 40
    If my grandmother was of Asian descent, ....

    Middle Eastern? Afghani? Indian? Chinese? Japanese? Papua New Guinean?
  • Reply 14 of 40
    jfc1138jfc1138 Posts: 3,090member
    Glasses are nice, but what if people don't want to shop under the sun?  Not everyone likes to get a tan.
    That's why they stay open after dark. Vampires gotta stay up today's too!
  • Reply 15 of 40
    malaxmalax Posts: 1,598member

    Are all those pics from the same store?  I don't understand why the ones from the outside show an opaque roof and the one on the inside shows a glass roof.  Are there two (huge) rooms?

     

    Edit.  Ah, I followed the link to the additional pictures.  There are two rooms.  The outer one has glass walls but a normal roof and the back room has glass ceiling and non-glass walls.  I didn't get that when we saw the pictures of the other store like this (in France?).

  • Reply 16 of 40
    Originally Posted by anantksundaram View Post

    Middle Eastern? Afghani? Indian? Chinese? Japanese? Papua New Guinean?

     

    She almost looks vaguely Indian (skin's different, of course) already, but that's probably just me projecting; she lived there for ~30 years.

     

    But no, here I mean Japanese/Chinese.

  • Reply 17 of 40
    iqatedoiqatedo Posts: 1,612member

    There's something in the name Stanford - smart, educated and now... good looking too. <img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" />

  • Reply 18 of 40
    It's weird that there are so many jackasses who claim Apple is doomed. Apple continues to enlarge stores and open new ones and there are certainly lots of people showing up. Does that really indicate that Apple is going out of business? Apple hasn't been laying-off anyone and in fact, has been increasing the number of employees in the company. All that alone shows that Apple is not being killed off by the proliferation Android devices. And all this has been going in a period where Apple basically hasn't even released any new products for nearly a full year. Yet Wall Street continues to base Apple's financial health on falling global mobile market share which shows market share is a very poor indicator of a company's health, at least in Apple's case.

    Apple currently does not look like a company without a future. Why the stock value has deviated so far opposite from the health of the overall company makes no sense whatsoever. With China Mobile and DoCoMo lined up as major carriers and iTunes Radio coming online it appears Apple will certainly double-down in smart-device sales. If that doesn't move Apple's share price upward, then nothing will. Will Apple ever be able to change the viewpoint that Apple is doomed just because Steve Jobs is dead?
  • Reply 19 of 40
    I wonder whats in those boxes?

    T-shirts: the first 1000 visitors get a free Apple t-shirt. I recently got one at the opening of the 3rd Apple Store in Rome, Italy, in the Euroma2 mall.
  • Reply 20 of 40
    jd_in_sbjd_in_sb Posts: 1,491member

    I don't quite understand the layout. Some photos show a glass roof and others show an opaque roof.

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