Apple opens Vietnamese subsidiary, enabling direct local sales for first time
Apple has quietly opened up its first subsidiary in Vietnam, a move which should allow direct sales to a burgeoning market, a report said on Thursday.
Apple Vietnam Limited Liability was established in Ho Chi Minh City on Oct. 28, according to an announcement seen by Reuters on the country's business registry website. The firm began with capital of 15 billion dong, or about $672,194.
In addition to selling electronics such as the iPhone, the company will be providing information technology, maintenance, and advising services.
Even though Apple has focused much of its recent attention on China, which saw revenues jump 99 percent year-over-year in the last quarter, Reuters noted that Vietnam has actually been one of the company's strongest performers relative to its size. Sales tripled there in the first half of 2014.
The country's cellphone market has meanwhile grown rapidly in recent years, jumping 26 percent between 2009 and 2013 to 124 million subscribers. By 2013, the number of Internet users had also topped a third of the country's population.
Apple Vietnam Limited Liability was established in Ho Chi Minh City on Oct. 28, according to an announcement seen by Reuters on the country's business registry website. The firm began with capital of 15 billion dong, or about $672,194.
In addition to selling electronics such as the iPhone, the company will be providing information technology, maintenance, and advising services.
Even though Apple has focused much of its recent attention on China, which saw revenues jump 99 percent year-over-year in the last quarter, Reuters noted that Vietnam has actually been one of the company's strongest performers relative to its size. Sales tripled there in the first half of 2014.
The country's cellphone market has meanwhile grown rapidly in recent years, jumping 26 percent between 2009 and 2013 to 124 million subscribers. By 2013, the number of Internet users had also topped a third of the country's population.
Comments
Apple should have came to Thailand years ago! Why aren't they here yet? I think our market one of biggest in SE Asia.
Clearly they enter new markets after studying that market and determining viability.
Here's an older article discussing the Vietnamese mobile market.
http://blog.codengo.com/2013/09/business-localization-distribution-three-things-to-consider-when-going-mobile-in-vietnam/
How? Population is less than 90M.
"The country's cellphone market has meanwhile grown rapidly in recent years, jumping 26 percent between 2009 and 2013 to 124 million subscribers. "
How? Population is less than 90M.
Some people have more than 1 subscription. It is actually quite common:
http://data.worldbank.org/indicator/IT.CEL.SETS.P2?order=wbapi_data_value_2014+wbapi_data_value+wbapi_data_value-last&sort=desc
Some regions (Hong Kong, Macao, Kuwait, Gabon) have more than two subscriptions per person.
I'm guessing a lot of it comes from people having different phones for work and personal use. The numbers also include prepaid accounts that have been used in the last three months.
Shop doors go 'ding dong' when you walk in no doubt.
Second that. Meaningless, futile and immoral. Worse, the lesson wasn't learned.
Amazing that the Vietnamese are open to anything at all from the US.
Donkey Kong expresses frustration at the Vietnamese government’s decrees regarding the economy.png
http://thediplomat.com/2015/07/the-dramatic-transformation-in-us-vietnam-relations/
"Havana Apple Store!"
"Sorry, you can't have one!"
I give three years tops. :
I can't wait to visit personally speaking, Havana that is not its Apple Store:) I wonder if Jinx still swims there?
Some people have more than 1 subscription. It is actually quite common:
http://data.worldbank.org/indicator/IT.CEL.SETS.P2?order=wbapi_data_value_2014+wbapi_data_value+wbapi_data_value-last&sort=desc
Some regions (Hong Kong, Macao, Kuwait, Gabon) have more than two subscriptions per person.
I'm guessing a lot of it comes from people having different phones for work and personal use. The numbers also include prepaid accounts that have been used in the last three months.
8 out of 10 people there don't use subscription but prepaid SIM which in turn get dumped after a few months to the point that they ran out of numbers, so they had to add 3-digit prefix to isolate cellular phones from home phone.
The Vietnamese are iPhone crazy. This is good news.
They're iPhone crazy since 2007. I had my iPhone 5 when I was there in Jan 2013 and get what, people offered me $1200 for the 16GB version. Feel it?