Apple changes Eddy Cue's job title to focus on the company's services

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in General Discussion
Apple has made a small change to Senior Vice President Eddy Cue's job title to place more of an emphasis on the company's current portfolio of services, rather than older software.

Credit: Apple
Credit: Apple


Cue's official title is now "Senior Vice President of Services," as opposed to SVP of Internet Software and Services. Additionally, Cue's description on the page has been updated to focus more on newer services like Apple TV+ and Apple Music while getting rid of older software like iTunes.

The small tweak to the Apple leadership webpage was first spotted by 9to5Mac. Cue's new job description focuses on the company's services.
Eddy oversees the full range of Apple's services including Apple Music, Apple News, Apple Podcasts, the Apple TV app, and Apple TV+, as well as Apple Pay, Apple Card, Maps, Search Ads, Apple's iCloud services, and Apple's productivity and creativity apps. Eddy's team has an excellent track record of building and strengthening world-class services that meet and exceed the high expectations of Apple's customers, and offer creators and storytellers the opportunity to bring their creative visions to people around the world.
The previous job description is now gone from the webpage.
Eddy oversees Apple's industry-leading content stores, including the iTunes Store and Apple Music, as well as Apple Pay, Maps, Search Ads, Apple's innovative iCloud services, and Apple's productivity and creativity apps. Eddy also leads the newly created team responsible for developing all aspects of Apple's worldwide video programming. Eddy's team has an excellent track record of building and strengthening online services to meet and exceed the high expectations of Apple's customers.
Cue first joined Apple in 1989 and has worked for years as the company's head of software and services. Back in 2018, a profile of the executive suggested that his responsibilities were causing him to be overextended.

Apple's services have become an integral part of the company's overall business model, with some analysts believing it could eventually become Apple's primary growth driver.

During its last earnings call, Apple reported that its services segment broke quarterly records with revenue of $17.5 billion, representing 33% year-over-year growth. However, Apple executives characterized that growth as an anomaly. While they expect strong results going forward, they believe it'll be at a more average rate.

Read on AppleInsider

Comments

  • Reply 1 of 7
    Slow day   .
  • Reply 2 of 7
    BeatsBeats Posts: 2,634member
    Finally!! Everyone’s been wanting his plate cut in half. Even “Services” is too much since it’s like 10 things now.
  • Reply 3 of 7
    lkrupplkrupp Posts: 9,627member
    Every swinging dick in tech blog forums think they know how to run Apple better.
  • Reply 4 of 7
    macxpressmacxpress Posts: 5,186member
    lkrupp said:
    Every swinging dick in tech blog forums think they know how to run Apple better.
    TBH, I don't really know what he does at Apple. All he does is get assigned shit and then it gets taken away and he gets assigned other shit. Honestly, what good is this guy? Is he really worth the salary he's getting? Its like he just gets bounced around like they're trying to find something he can do at Apple. Questioning what this person does and how well he does his job doesn't mean someone knows how to run Apple better. 
    elijahg
  • Reply 5 of 7
    lkrupp said:
    Every swinging dick in tech blog forums think they know how to run Apple better.

    Lol. Ok, Eddie. So, no one is allowed to point out the hugely squandered lead in voice assistants, or the bumbled maps roll out, or the bumbled foray into casual gaming on the Apple TV, or the incredibly slow homekit roll out, or all the problems the mail app had for years, or the fact that the social capabilities of apple's most social app (music) are almost nonexistant, or that Phil had to take over the app store, or squandering apple's lead in podcasts with incredibly slow feature rollout (they're even called podcasts!), or the fact that the photos app couldn't search for text in images until 2021.. on and on..? That's good to know. I won't bring that stuff up then.
    dysamoriamuthuk_vanalingamp-doggoodbyeranchelijahgJWKennyjony0
  • Reply 6 of 7
    elijahgelijahg Posts: 2,487member
    macxpress said:
    lkrupp said:
    Every swinging dick in tech blog forums think they know how to run Apple better.
    TBH, I don't really know what he does at Apple. All he does is get assigned shit and then it gets taken away and he gets assigned other shit. Honestly, what good is this guy? Is he really worth the salary he's getting? Its like he just gets bounced around like they're trying to find something he can do at Apple. Questioning what this person does and how well he does his job doesn't mean someone knows how to run Apple better. 
    Seems like he's had pretty much every wishy washy job going at Apple, whilst not being any good at any of them post-iTunes Music Store. Falling asleep in meetings doesn't really instil too much faith in the guy.
    macxpress
  • Reply 7 of 7
    Is warrantless spying on your personal data considered a "service"? Who is Apple serving?
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