Apple Advertising

volcom1206volcom1206
Posted:
in General Discussion edited January 2014
iPod: this is a TV add. In the begining it shows a guy with an iPod. Then he walks out of his house with his eyes closed and starts dancing while he is walking, completely lost in the music. The whole time people stare at him as he walks by in the end the screen goes black and it says, "Lose yourself with the Apple iPod."



iMac: Agian a TV add. It starts off with Lord Of The Rings Return of the King movie clips. At the top of the screen it says while the LOTR clips are playing, "The trilogy continues." Next the screen zooms out and you see the iMac playin LOTR clips. the screen goes black and says,"Apple iMac return of the king."



So what do you guys think any comments

Comments

  • Reply 1 of 7
    messiahtoshmessiahtosh Posts: 1,754member
  • Reply 2 of 7
    onlookeronlooker Posts: 5,252member
    What the heck does this have to do with future hardware?
  • Reply 3 of 7
    hmurchisonhmurchison Posts: 12,425member
    Good ideas. You gotta add a wee bit more spice to the first one. The high concept of the first add is the guy/gal grooving so much to the music they are lost. So what you do is have the dancing and eyes closed and suddenly something interrupts his music(perhaps the dancing causes the headphones to becomed unjacked) then he/she is startled back to reality.



    The second clip would be nice to show the Return of the King video for about 5-7 seconds. Then the camera would dolly back revealing the video to be playing on the new Widescreen Imac G5. A hand would reach up and pause the movie. The voice over would come about Aragon not being the only "King" to return. Announce specs in cool "commercial voice" and fade to black.



    Good ideas. With some good storyboarding and editing they could be clever spots.
  • Reply 4 of 7
    jambojambo Posts: 3,036member
    Quote:

    Originally posted by onlooker

    What the heck does this have to do with future hardware?



    Exactly - moving to General Discussion...
  • Reply 5 of 7
    ipodandimacipodandimac Posts: 3,273member
    Quote:

    Originally posted by volcom1206

    iPod: this is a TV add. In the begining it shows a guy with an iPod. Then he walks out of his house with his eyes closed and starts dancing while he is walking, completely lost in the music. The whole time people stare at him as he walks by in the end the screen goes black and it says, "Lose yourself with the Apple iPod."



    iMac: Agian a TV add. It starts off with Lord Of The Rings Return of the King movie clips. At the top of the screen it says while the LOTR clips are playing, "The trilogy continues." Next the screen zooms out and you see the iMac playin LOTR clips. the screen goes black and says,"Apple iMac return of the king."



    So what do you guys think any comments



    the ipod idea would work if jack black was the guy with the ipod, and the the tag line needs to be improved.



    the lotr thing is just too cheesy and wouldnt sell iMacs.
  • Reply 6 of 7
    kraig911kraig911 Posts: 912member
    I'd like the LOTR idea if instead of zooming out to a full shot before that you see Exposé move the movie around so they are watching a bunch of different clips at the same time...
  • Reply 7 of 7
    banchobancho Posts: 1,517member
    Have the guy so engrossed in the music that he steps in front of a cement mixer and is squashed flat. Then zoom to the driver of the cement mixer and show that he is listening to his iPod too.
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