Free Advertising for Apple

in General Discussion edited January 2014
I've noticed that Apple is getting a lot of free advertising. Especially on SNL, Jimmy Kimmal, Conan and Letterman. Last weeks SNL (repeat), they made fun of Bono of U2 and they showed and mentioned the special iPod. Tonights episode they showed a skit of someone using a Powerbook and then someone listening to an iPod.

Does Apple pay for this? or is it just because Apple is awesome...
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