The strategy in iApps.
Steve Jobs said in early 2000 that the vision of Apple Computer was to enter the age of the digital lifestyle where the PC becomes the hub of your digital life. He said that the Apple iApps would add tremendous value to the digital devices out there and that the PC would be the missing link between the two. At the point of the digital hub strategy embracement Apple looked like this:
iMovie
iTunes
iDVD
Jobs said that Apple realized that the iApps were important after the success of iMovie. Once Apple realized what the possibilities could be and that Apple could manipulate this strategy really well because they controll both software and hardware, they decided to do iDevices. Jobs said that these iApps are really nice and that the third party devices are pretty good but that the third party devices did not know how to take advantage of the full pontential of the iApps. Once Apple realized that the solution was to make their own iDevices the digital hub could be fully manipulated directly by themselves and they would not have to wait for 3rd parties to make a good product (if ever). The iDevice offering currently looks like this:
iMovie
iTunes-iPod
iDVD
The MWSF expo should unveil a new iApp for consumer picture editing, most likely being called iPhoto. Apple will most likely release new idevices too.
Drawing a conclusoin from all of this we can expect new Hubs or Mac speed bumps..etc..whatever.
What we really want is new iApps and iDevices to take advantage of these Hubs (a good iApp makes selling a PC a hundred times easier than a 100 mhz speed bump).
My total BS and speculation.
iMovie-iPlayer (portable hard drive based editing station and dv camera with hook up to tv for large viewing area.)
iTunes-iPod
iDVD-iPlayer coinsides with iPlayer.
iNewton or iWalk- PDA like functionality with a "knowledge" of iApps. Acts as a organizer for all iApp and iDevice information.
[ 01-04-2002: Message edited by: Macintosh ]</p>
iMovie
iTunes
iDVD
Jobs said that Apple realized that the iApps were important after the success of iMovie. Once Apple realized what the possibilities could be and that Apple could manipulate this strategy really well because they controll both software and hardware, they decided to do iDevices. Jobs said that these iApps are really nice and that the third party devices are pretty good but that the third party devices did not know how to take advantage of the full pontential of the iApps. Once Apple realized that the solution was to make their own iDevices the digital hub could be fully manipulated directly by themselves and they would not have to wait for 3rd parties to make a good product (if ever). The iDevice offering currently looks like this:
iMovie
iTunes-iPod
iDVD
The MWSF expo should unveil a new iApp for consumer picture editing, most likely being called iPhoto. Apple will most likely release new idevices too.
Drawing a conclusoin from all of this we can expect new Hubs or Mac speed bumps..etc..whatever.
What we really want is new iApps and iDevices to take advantage of these Hubs (a good iApp makes selling a PC a hundred times easier than a 100 mhz speed bump).
My total BS and speculation.
iMovie-iPlayer (portable hard drive based editing station and dv camera with hook up to tv for large viewing area.)
iTunes-iPod
iDVD-iPlayer coinsides with iPlayer.
iNewton or iWalk- PDA like functionality with a "knowledge" of iApps. Acts as a organizer for all iApp and iDevice information.
[ 01-04-2002: Message edited by: Macintosh ]</p>
Comments
Just an idea.
Funny how a bunch of people made new threads all at once about the same thing...
-Paul
P.S. (hehehe flood control)
Operating system based on the hub idea (OS X)
plus
Hardware meant to run the OS really well and have ports made for the iDevices
plus
iApps meant for the the ports on the hardware.
plus
iDevices meant to take advantage of ALL OF THIS.
EQUALS
Apple Computer.
<strong>
Hardware meant to run the OS really well and have ports made for the iDevice.
</strong><hr></blockquote>
That might be the sticking point!
-----------------
In reference to the digitalhub vs. clock speeds...
Does your average Graphic designer, 3d Animator, Video Editor, Musician, DTP'er, Scientist, Game Player etc etc give a toss whether this stuff connects nicely together (obviously to a point), or do they want stuff that helps them work more profitably, efficiently and productively.
Apple can make a million cool gizmos that connect in a billiion ways, but if they don't address the problem that people can work faster and cheaper on x86, then a bunch of geeky school kids isn't going to save them.
Walk into any of the businesses above. You don't see a bunch of guys and girls sitting around watching iTunes Visuals, downloading MP3 to their iPOD, marvelling over their 14.1" LCD screen, HeLL no their banging their fists on the table waiting for their computers to finish tasks to meet the ever closing deadlines.
Apple needs to seriously choose between having cool home appliances or screaming fast business solutions
Preferably BOTH
NOW I HEAR WHAT YOU ARE ALL SAYING
but
Apple will loose their core market if they don't address the clock speed issue.
No one in business in their right mind is going to buy a Mac if x86 makes them 3times more profitable, productive and efficient. And Im not talking exclusively about Clock speeds.
I like Digital Hub theory. But a load of 15 year old kids and thier dorky mums are not going to expand Apple Computer. Apple needs competitive systems for them, AND the rest of us who *have* to do some PAID work from time to time.
Sure, the pros need speed. But for the most part, that is out of apple's hands, they use whatever Moto and IBM give them.
They are trying to expand their market share and the way they are doing this is targetting the consumer market....
-Paul
Edit: Typo, there are more, but I didnt like this one.
[ 01-03-2002: Message edited by: psantora ]</p>
<strong>so what you're saying then is that reluctantly I should switch to x86 because Apple cannot provide competitive tools for working pros. Sad.</strong><hr></blockquote>
What you do is your business, if you feel you will be better served by the x86 crowd, then thats where you should be.
-Paul
<strong>
What you do is your business, if you feel you will be better served by the x86 crowd, then thats where you should be.
-Paul</strong><hr></blockquote>
I'll second that emotion, Mr. Robinson!
SdC
They are competitive, your are just gay, got buy a PC.<hr></blockquote>
That was uncalled for, there was no need to say that.
[ 01-04-2002: Message edited by: David R ]</p>