someone who gets it. The iPhone is not a mobile phone. It's a mobile computing device...or "lifestyle" device. The design is such that even first gen iPhones have nearly limitless potential at the software level.
Quote:
Originally Posted by bbeloff
Right prediction. Wrong reason. The game is much, much bigger than that...
I think the iPod Touch and the iPhone represent a whole new category of device: the information appliance as pocket computing. The Touch is a LAN device that happens to be able to play music. The iPhone is a WAN device that happens to be able to make calls.
Maybe it's hard to see that right now, because these devices are dressed up to fit into existing categories. But these categories are not where the value lies for Apple or for its customers. For millions of people, a Touch-like device could potentially serve as their primary - perhaps even their only - computer.
It's an idea whose time has come. Apple has plenty of product development work to do (and wireless network technologies have to strengthen) but we can see the road ahead. If Apple can manage the marketing of a new category of device (and no-one would doubt it has the capability) then it could win this segment before its competitors have even touched the ball.
If Apple releases an XL size Touch in the next 12 months, we'll know it's thinking along these lines.
Comments
Right prediction. Wrong reason. The game is much, much bigger than that...
I think the iPod Touch and the iPhone represent a whole new category of device: the information appliance as pocket computing. The Touch is a LAN device that happens to be able to play music. The iPhone is a WAN device that happens to be able to make calls.
Maybe it's hard to see that right now, because these devices are dressed up to fit into existing categories. But these categories are not where the value lies for Apple or for its customers. For millions of people, a Touch-like device could potentially serve as their primary - perhaps even their only - computer.
It's an idea whose time has come. Apple has plenty of product development work to do (and wireless network technologies have to strengthen) but we can see the road ahead. If Apple can manage the marketing of a new category of device (and no-one would doubt it has the capability) then it could win this segment before its competitors have even touched the ball.
If Apple releases an XL size Touch in the next 12 months, we'll know it's thinking along these lines.