I could just imagine Ron Johnson reading this. Reading how John Browett wants to turn his retail masterpiece into a standard, basic, unhelpful computer store like PC World.
Wow what a disaster. I truly hope that either: this article is wrong or Tim fires this guy. This is exactly the kind of terrible short term thinking that Apple does NOT engage in. Fix this quickly, Tim, this is the kind of bad management that can kill all of the great good will and brand value that Apple has.
The report also noted that Browett said Apple's retail outlets need to "learn to 'run leaner' in all areas, even if the customer experience is compromised."
That's the part that hurts Apple the most. I'm actually ok with running a company leaner if there are areas that just gotten too fat, but Apple should never compromise customer experience! If Steve were still here, he'd have gotten rid of this guy in a NY second.
Anyone who has ever worked in Apple retail knows that their staffing has always been lean. Ive never worked in a place where they are able to get so much productivity out of a small group of very talented people. If anything they need more.
The Apple stores are profitable, but more importantly, these stores are an "experience" that helps to convince people to switch to a Mac. You can, arguably, always find well informed sales weasels to answer your questions. No high pressure sales, helpful employees etc. That's why I will still visit an Apple store but avoid worst buy like the plague that it is.
Yeah, way to go on treating your staff like disposable tools. You know, the staff that helped make your retail stores one of the most profitable per sq ft in the world.
There goes quality customer service. Just wait until they get the PA system like walmart, that some fat hippo working the register bellows into every 10 minutes.
**** this myopic motherfucker! You lay off just one employee and you create fear that all could be laided off. Your best, most knowledgable employees might look for work elsewhere and all employees will have less of an interest putting their heart and soul into their job if they know the company they work could jettison them on accounting whim.
Apple is the most successful retail chain by square feet and one of those reasons is because you can you get service. This will do more longterm harm than any good than increasing profits by a fraction of a fraction of a percent for a quarter or two. **** him!
Boy, do I ever agree with your outrage here. I remember the "bean counter eras" at Apple with Gil Amelio and John Sculley. The company dove into the dirt!
**** this myopic motherfucker! You lay off just one employee and you create fear that all could be laided off. Your best, most knowledgable employees might look for work elsewhere and all employees will have less of an interest putting their heart and soul into their job if they know the company they work could jettison them on accounting whim.
Apple is the most successful retail chain by square feet and one of those reasons is because you can you get service. This will do more longterm harm than any good than increasing profits by a fraction of a fraction of a percent for a quarter or two. **** him!
Couldn't agree more! This motherfucker has to put the CUSTOMER first. He doesn't know how to grow profits in the long run. You do that by putting the customer FIRST.
If it was up to him, they would make Apple Stores just like the cheap-ass cut-rate crap stores he used to manage, wher you can't find anybody to help you and if you could, they wouldn't know anything about the products. That is short term thinking, and not like Apple at all. Apple puts the customer experience ahead of everything, and that is why they are so profitable.
\
If you have happy customers, they come back again and agaoin and they don't care how much things cost because they enjoy coming in so much that they are willing to spend whatever it takes to enjoy it so much. Its like the difference between a fine restaurant and McDonalds. If he wants to make Apple like McDonalds, he's barking up the wrong tree.
He should move to the Microsoft store because they don't care at all about the customer, and only about their god-given profit margins. Well what good are high margins if you don't have any customers? Answer me that, you cheap-ass motherfucker!
“sources" with "close ties to the retail stores” may or may not have the real story and may or may not tell it fairly. But if the report IS accurate... then it's time to cut ONE job to raise profits! A very high-level job.
Comments
I could just imagine Ron Johnson reading this. Reading how John Browett wants to turn his retail masterpiece into a standard, basic, unhelpful computer store like PC World.
he's an unfortunate hire.
This is why I don't vote for the republican party, in most cases.
Wow what a disaster. I truly hope that either: this article is wrong or Tim fires this guy. This is exactly the kind of terrible short term thinking that Apple does NOT engage in. Fix this quickly, Tim, this is the kind of bad management that can kill all of the great good will and brand value that Apple has.
Quote:
The report also noted that Browett said Apple's retail outlets need to "learn to 'run leaner' in all areas, even if the customer experience is compromised."
That's the part that hurts Apple the most. I'm actually ok with running a company leaner if there are areas that just gotten too fat, but Apple should never compromise customer experience! If Steve were still here, he'd have gotten rid of this guy in a NY second.
Anyone who has ever worked in Apple retail knows that their staffing has always been lean. Ive never worked in a place where they are able to get so much productivity out of a small group of very talented people. If anything they need more.
Quote:
Originally Posted by SolipsismX
**** this myopic motherfucker!
Whew, I'm glad you bleeped that first expletive!!!!
Quote:
Originally Posted by igxqrrl
Whew, I'm glad you bleeped that first expletive!!!!
Forum does it automatically.
Quote:
Originally Posted by Right_said_fred
born and raised in UK, been there until he just joined Apple
When you get the good from us (Ive), you also get the bad (Browett).
Quote:
Originally Posted by dysamoria
If a bunch of forum readers can call it like that, how the hell did this guy get hired?
Probably the typical way corporate kiss-asses get hired and move up the ladder.
That's why I will still visit an Apple store but avoid worst buy like the plague that it is.
Yeah, way to go on treating your staff like disposable tools. You know, the staff that helped make your retail stores one of the most profitable per sq ft in the world.
Ass hat.
*End Rant*
There goes quality customer service. Just wait until they get the PA system like walmart, that some fat hippo working the register bellows into every 10 minutes.
Quote:
Originally Posted by SpamSandwich
Probably the typical way corporate kiss-asses get hired and move up the ladder.
Quote:
Originally Posted by SolipsismX
**** this myopic motherfucker! You lay off just one employee and you create fear that all could be laided off. Your best, most knowledgable employees might look for work elsewhere and all employees will have less of an interest putting their heart and soul into their job if they know the company they work could jettison them on accounting whim.
Apple is the most successful retail chain by square feet and one of those reasons is because you can you get service. This will do more longterm harm than any good than increasing profits by a fraction of a fraction of a percent for a quarter or two. **** him!
Boy, do I ever agree with your outrage here. I remember the "bean counter eras" at Apple with Gil Amelio and John Sculley. The company dove into the dirt!
Tim Cook, wake up and correct this mistake NOW!
Good things he's not in charge of product development. Douche.
Quote:
Originally Posted by SolipsismX
**** this myopic motherfucker! You lay off just one employee and you create fear that all could be laided off. Your best, most knowledgable employees might look for work elsewhere and all employees will have less of an interest putting their heart and soul into their job if they know the company they work could jettison them on accounting whim.
Apple is the most successful retail chain by square feet and one of those reasons is because you can you get service. This will do more longterm harm than any good than increasing profits by a fraction of a fraction of a percent for a quarter or two. **** him!
Couldn't agree more! This motherfucker has to put the CUSTOMER first. He doesn't know how to grow profits in the long run. You do that by putting the customer FIRST.
If it was up to him, they would make Apple Stores just like the cheap-ass cut-rate crap stores he used to manage, wher you can't find anybody to help you and if you could, they wouldn't know anything about the products. That is short term thinking, and not like Apple at all. Apple puts the customer experience ahead of everything, and that is why they are so profitable.
\
If you have happy customers, they come back again and agaoin and they don't care how much things cost because they enjoy coming in so much that they are willing to spend whatever it takes to enjoy it so much. Its like the difference between a fine restaurant and McDonalds. If he wants to make Apple like McDonalds, he's barking up the wrong tree.
He should move to the Microsoft store because they don't care at all about the customer, and only about their god-given profit margins. Well what good are high margins if you don't have any customers? Answer me that, you cheap-ass motherfucker!
Another filthy scumbag, as all current Frooty shit topshits.
“sources" with "close ties to the retail stores” may or may not have the real story and may or may not tell it fairly. But if the report IS accurate... then it's time to cut ONE job to raise profits! A very high-level job.
According to the original AI article: http://forums.appleinsider.com/t/149612/new-apple-retail-chief-john-browett-receives-61m-in-stock-rights his first 5,000 shares of stock become unrestricted on Oct 20, so I hope he gets shown the door in the next 60 days so he doesn't earn that $3.2 million for his couple of months of work.
I'll never buy SHITple.