Apple's 19.5 percent share of global PC & tablet sales now larger than Dell & HP combined
Market research firm Canalys reports that Apple achieved a 19.5 percent slice of global, combined PC and tablet sales in the fourth calendar quarter of 2013. That's a larger share of unit sales than Dell and HP together, and well in advance of second place Lenovo and third place Samsung.
The firm notes that tablets now account for nearly 50 percent of PC unit sales.
Other research firms used to include tablets in their PC market share reports during the two decades where most tablets were boosting the numbers attributed to Microsoft's Windows. When Apple began selling tablets, Gartner and IDC began to exclude the iPad, counting it separately instead as a non-PC "media tablet."
That gerrymandering of the PC market didn't stop Apple's iPad from having a profound impact on the PC market, it just distracted attention away from the clear and obvious trend among consumers and the enterprise in favor of iPads at the expense of conventional PC form factors.
Tablets accounted for 48.3 percent of all PC sales, while non-tablet PCs alone declined by 6.9 percent over the previous year, "with falls in all regions" the company stated.
Apple's iPad accounted for 26 million tablet sales, or more than a third of all tablets sold. That share increased from the 27.3 percent slice of tablets Canalys reported in the year ago quarter. Including Macs, Apple sold a total of 30.9 million computers.
Canalys also noted that Apple has an even greater 38.3 percent share of tablet sales in China, where cheap alternative devices are readily available.
"But competition is mounting and Android tablets are falling in price, which will put pressure on Apple's market share in 2014," Canalys warned.
Apple's iPhone market share is also increasing despite the fact that Average Selling Prices of competitors' smartphones are far lower.
According to data from IDC, the ASP of all non-iPhone devices it categorizes as a "smartphone" is now around $270. Apple's iPhone ASP is more than twice that, around $635.
Canalys counts tablets
Canalys is unique among market research groups (including Gartner, IDC and Strategy Analytics) in that it recognizes tablet shipments as being a key segment of the PC industry.The firm notes that tablets now account for nearly 50 percent of PC unit sales.
Other research firms used to include tablets in their PC market share reports during the two decades where most tablets were boosting the numbers attributed to Microsoft's Windows. When Apple began selling tablets, Gartner and IDC began to exclude the iPad, counting it separately instead as a non-PC "media tablet."
That gerrymandering of the PC market didn't stop Apple's iPad from having a profound impact on the PC market, it just distracted attention away from the clear and obvious trend among consumers and the enterprise in favor of iPads at the expense of conventional PC form factors.
Apple's iPad share increasing despite cheap tablet alternatives
Canalys reported that, including tablets, the global PC market grew 17.9 percent, with tablets accounting for all of that growth. Year over year, tablet sales grew 64.2 percent to reach 76.3 million units.Tablets accounted for 48.3 percent of all PC sales, while non-tablet PCs alone declined by 6.9 percent over the previous year, "with falls in all regions" the company stated.
Apple's iPad accounted for 26 million tablet sales, or more than a third of all tablets sold. That share increased from the 27.3 percent slice of tablets Canalys reported in the year ago quarter. Including Macs, Apple sold a total of 30.9 million computers.
Canalys also noted that Apple has an even greater 38.3 percent share of tablet sales in China, where cheap alternative devices are readily available.
"But competition is mounting and Android tablets are falling in price, which will put pressure on Apple's market share in 2014," Canalys warned.
Apple's iPhone, Mac share also increasing despite cheaper alternatives
At the same time, Apple's share of conventional PC notebooks has been increasing in unit share despite the supply of much cheaper tablets offered by every other PC maker.Apple's iPhone market share is also increasing despite the fact that Average Selling Prices of competitors' smartphones are far lower.
According to data from IDC, the ASP of all non-iPhone devices it categorizes as a "smartphone" is now around $270. Apple's iPhone ASP is more than twice that, around $635.
Comments
No growth is a big problem for Apple .
These great figures keep coming out and yet Anal-ists are stuck in this doom and gloom outlook. Except when Google posts a LOSS, then there shares rise $46 in one day.
This is non-sense!
Just imagine what Apple will do if/when the economy really heats up again.
These great figures keep coming out and yet Anal-ists are stuck in this doom and gloom outlook. Except when Google posts a LOSS, then there shares rise $46 in one day.
This is non-sense!
Google posted a loss?
I don't want a political debate or anything, but the recession in it's literal term ended like 4 years ago.
Technology is evolving more quickly that the categories in peoples' minds. What is a PC these days? What if it's your watch, but also your Apple TV, a cloud server, and the processor in your toaster? What if Apple seamlessly integrates all those devices with data spanning them?
I would argue that not only is an iPad a PC, an iPhone is also a PC.
The hands free in my car is becoming a PC.
The watch is becoming a PC.
Each of those devices is gaining far more than the capabilities that any box running a desktop OS ever had.
So.... why are will still categorizing these things based on their physical shapes? Who cares if it's shaped into a desktop box, an oval, a watch, a car handsfree, a pocket gizmo, or an etherial cloud?
The categorizations should evolve more quickly along with the technology that's causing everything to blur.
These great figures keep coming out and yet Anal-ists are stuck in this doom and gloom outlook. Except when Google posts a LOSS, then there shares rise $46 in one day.
This is non-sense!
When did Google post a loss? Sorry, a LOSS?
And all this during a continuing world-wide recession.
Just imagine what Apple will do if/when the economy really heats up again.
What does market share have to do with a recession?
Technology is evolving more quickly that the categories in peoples' minds. What is a PC these days? What if it's your watch, but also your Apple TV, a cloud server, and the processor in your toaster? What if Apple seamlessly integrates all those devices with data spanning them?
I would argue that not only is an iPad a PC, an iPhone is also a PC.
The hands free in my car is becoming a PC.
The watch is becoming a PC.
Each of those devices is gaining far more than the capabilities that any box running a desktop OS ever had.
So.... why are will still categorizing these things based on their physical shapes? Who cares if it's shaped into a desktop box, an oval, a watch, a car handsfree, a pocket gizmo, or an etherial cloud?
The categorizations should evolve more quickly along with the technology that's causing everything to blur.
The answer to that is easy. They become a PC or a smartphone or a tablet or an Android device when the companies reporting them decide that labeling them as such hurts Apple's numbers in the report. Keep in mind that most if not all of these companies compiling numbers are being paid by people to provide them with data that helps them. Thus, if Apple isn't the customer then it is their job to make sure that Apple looks bad compared to the people paying their wage.
The PC market is like the horse buggy market around the time the automobile came out.
What happened to market share of that "other" class? You know, the so-called white-box vendors? Weren't they something like 60%?
Explains why we still have 35% unemployment, then.
What does market share have to do with a recession?
What does Apple marketshare increasing have to do with people having less disposable income across the board? Really?
You're all for people losing their jobs, remember?
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Good luck with that.
Yes yes the hidden numbers, the ones someone reported because an analyst said so and we all know they are always right... If I line up 10 random friends, do only 6 have jobs...?
Anyways unemployment rate and recession are not the same thing. Recession is contracted spending like we saw in 2008, but people are spending now more than ever so like i said, by the literal meaning, the recession has been over
They're spending more because everything costs more.
Exactly. It's all related. That's inflation. Now during a recession you might even see deflation (falling prices) which is bad for the economy.
Although you are wrong as to the amount and the level of inflation. I worked retail during 2008-2010 so yeah we saw losses of 25% during 2008 but before I left in 2010, we were at sales we had never seen before... And nothing really got more expensive.