Amazon fireTV launch 'aggressively' highlights need for Apple TV revamp, Piper Jaffray says

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Comments

  • Reply 41 of 58
    tallest skiltallest skil Posts: 43,388member
    Originally Posted by mesomorphicman View Post

    So, according to your reasoning the MacBook Pro, iMac, iPad and iPhone are not due any regular hardware updates as long as Apple adds a few new default apps or new version of iWork or simply offer OS upgrades.


     

    Nope, because they’re completely different devices, but we’re apparently taking things to the nonsensical extreme now.

  • Reply 42 of 58
    jungmarkjungmark Posts: 6,926member
    pazuzu wrote: »
    Unless Apple announces they will produce and release their own original content- they will have lost. 

    You left "/s" off your post.
  • Reply 43 of 58
    thepixeldocthepixeldoc Posts: 2,257member
    Never happening. Apple TV is supposed to be the end of the TV’s line, not the middle of it.

    And I think the gamechanger will be that any new ATV will be the beginning of the line and control everything attached to it... :p
  • Reply 44 of 58
    red oakred oak Posts: 1,088member
  • Reply 45 of 58
    The only thing that will satisfy Munster would be for Apple to announce a 48" 4K wearable TV.
    no, it's for Apple to buy companies at excessive price like Google and Facebook et al, copy others products like Microsoft, Amazon, Google and lost money to be labeled as innovative...
  • Reply 46 of 58
    petripetri Posts: 118member

    Even a stopped clock tells the right time twice a day.  In this case Munster is "right" in the same way that I'm right to predict the sun will come up tomorrow morning - of course the current model of Apple TV is getting old now and of course it needs a refresh, and is extremely likely to get a refresh very soon.  It's no stretch to imagine that will come with new content options and other improvements to more than rival Amazon's new entry.

     

    As for the "iTV"  (which, it should be remembered, would never be called that in any case due to it being the name of a very well established media brand and broadcaster in the UK) he's completely wrong and always has been, to the point where he just looks utterly clueless by repeating it.  Nobody is making any money making television sets, they're just commodity items, white goods; the only thing that Apple could possibly bring to a full TV is the software and content experience they're *already* bringing to TVs via the existing set top box.  They don't need to start building TVs in order to deliver that, and - more crucially - nobody needs to buy one either.

  • Reply 47 of 58
    Somebody did something so Apple must do something otherwise it will look like Apple isn't doing anything.
  • Reply 48 of 58
    quadra 610quadra 610 Posts: 6,757member
    I doubt Apple are worried.

    Amazon's track record in the consumer space - with mobile devices in particular, is spotty at best. They're good as purveyors of content and other merchandise, but they aren't a mover and shaker on the level of Apple and I dare say Samsung.

    Once Apple introduces a serious contender in this space (TV plans, etc), Amazon and the others will be relegated to the level of an afterthought.

    This all depends on whether Apple treats this space as an iPad or iPhone level project. If they do, it's game over for the competition.
  • Reply 49 of 58
    Looks like all of the innovation that Cook said would come out of Apple in 2014 is actually coming out of Amazon and others. Way to go Apple!
  • Reply 50 of 58
    matrix07matrix07 Posts: 1,993member
    Looks like all of the innovation that Cook said would come out of Apple in 2014 is actually coming out of Amazon and others. Way to go Apple!

    What innovation? Microphone in the remote control?
  • Reply 51 of 58
    alfiejralfiejr Posts: 1,524member
    Quote:

    Originally Posted by Tallest Skil View Post

     

     

    Never happening. Apple TV is supposed to be the end of the TV’s line, not the middle of it.


     

    that's what is never going to happen, if you mean ATV would be the primary source for all your viewing. despite all the 'cut the cord' hype, access to broadcast/cable content will remain essential for most homes for the foreseeable future.

  • Reply 52 of 58
    alfiejralfiejr Posts: 1,524member
    Quote:

    Originally Posted by ThePixelDoc View Post





    And I think the gamechanger will be that any new ATV will be the beginning of the line and control everything attached to it... image

     

    that would be a neat trick, but there's no standard protocol to implement it. all the OEM's including Apple want capture you in their own 'walled garden' for such device interoperability. you can do a half ass job of it with some IR remotes now, programming them to run all your stuff with dedicated buttons to switch inputs, but there are always individual quirks for each device's UI that don't fit somehow, and if you need to enter text you're outta luck. or you can get a universal programming app and IR blaster for your iPad et al. that will configure every device automatically for the alternative you want (once set up correctly), but then it's a pain to use for every small frequent adjustment needed like "mute" - the most common one for me!

  • Reply 53 of 58
    misamisa Posts: 827member
    Just so the anti-apple people know:
    Amazon only streams video in the US
    Hulu can not be watched outside the US
    iTunes in Canada often doesn't have HD versions of content available in the US, or is several seasons behind.

    However, you can use American credit cards (eg gift cards) on the US iTunes store to watch content bought from the US outside the US. You can't do this with Amazon, Hulu, or even Netflix.

    If you want to see the content goldmine get cracked open, it has to start by getting rid of all the middle-men involved in licencing content in the first place. So Apple, and Amazon need deals directly with HBO, Disney, etc to put their content on their devices with a promise never to remove the content once purchased. DRM-free would be nice, but that's not the deal-breaking mechanism, the deal breaking mechanism is when the content sold online is more expensive than the physical discs. In North America we are promised high speed internet, but it's owned by the same companies who own the content. Not the same as Japan and Korea. We should have symmetrical gigabit internet for 25$/mo not, 100$/mo for basic cable and mediocre 20Mbps internet.

    So good luck getting more people on the streaming TV bandwagon until the last mile is at least capable of watching the bluray stream.
  • Reply 54 of 58
    I had a voice activated wall plug that would turn lights on an off on command. It was always annoying when someone on TV would say something close enough, shutting off all the lights.
  • Reply 55 of 58
    tallest skiltallest skil Posts: 43,388member
    Originally Posted by AZREOSpecialist View Post

    Looks like all of the innovation that Cook said would come out of Apple in 2014 is actually coming out of Amazon and others. Way to go Apple!

     

    You forgot the /s.

     

    Originally Posted by Alfiejr View Post

    thats what is never going to happen, if you mean iTunes would be the primary source for all your music. despite all the stop buying CDs hype, access to CDs will remain essential for most listening experiences for the foreseeable future.


     

    Maybe some people, just before the iTunes Music Store. But I doubt it. We saw what was coming then.

     

    The ‘foreseeable future’ in technology is five years, no more. Can you honestly say that you believe Apple TV won’t have a live TV equivalent solution in five years?

  • Reply 56 of 58
    thepixeldocthepixeldoc Posts: 2,257member
    alfiejr wrote: »
    that would be a neat trick, but there's no standard protocol to implement it. all the OEM's including Apple want capture you in their own 'walled garden' for such device interoperability. you can do a half ass job of it with some IR remotes now, programming them to run all your stuff with dedicated buttons to switch inputs, but there are always individual quirks for each device's UI that don't fit somehow, and if you need to enter text you're outta luck. or you can get a universal programming app and IR blaster for your iPad et al. that will configure every device automatically for the alternative you want (once set up correctly), but then it's a pain to use for every small frequent adjustment needed like "mute" - the most common one for me!

    You missed the part of my post... "gamechanger will be".... in your haste to describe all of the "tricks" that currently don't work so well... if at all.

    Think "Before i-Device" vs. "After i-Device". Apple traditionally turns your unhappy current experiences, into something completely different that "just works"... and quite often "obvious" after the fact.

    That's why they're called "gamechanging devices" and I don't expect anything less from Apple this go-round with AppleTV.
  • Reply 57 of 58
    thepixeldocthepixeldoc Posts: 2,257member
    misa wrote: »
    Just so the anti-apple people know:
    Amazon only streams video in the US

    Are you talking about the new player or Amazon in general? Because Amazon does stream in Germany and the UK for example.
    If you want to see the content goldmine get cracked open, it has to start by getting rid of all the middle-men involved in licencing content in the first place.

    Absolutely 100% agree! I would love to make use of my Amazon Prime view the occasional movie. However, I prefer my movies in origin language, whether English, French, Spanish, Italian or German... with subtitles for those languages I don't speak so well. Unfortunately, Amazon doesn't allow for that when streaming, so 99% of the titles I might be interested in are dubbed... and only available as such in the market I'm viewing from. In this case Germany. I have a host of buddies that love to watch english movies with me... especially comedies... because it is specifically this genre that can't be translated correctly.
    So Apple, and Amazon need deals directly with HBO, Disney, etc to put their content on their devices with a promise never to remove the content once purchased. DRM-free would be nice, but that's not the deal-breaking mechanism, the deal breaking mechanism is when the content sold online is more expensive than the physical discs. In North America we are promised high speed internet, but it's owned by the same companies who own the content. Not the same as Japan and Korea. We should have symmetrical gigabit internet for 25$/mo not, 100$/mo for basic cable and mediocre 20Mbps internet.

    So good luck getting more people on the streaming TV bandwagon until the last mile is at least capable of watching the bluray stream.

    I truly love streaming TV, movies and sports, and can't imagine going back to disks, DVR or even theaters for that matter. I'm ashamed to say that I'm forced to look for "alternative viewing venues" far too often, no matter how much I would like to financially support the film-making efforts (my "Hollywood" experience says I should!).

    Simply saying, "well then you have no right at all to view", is far too simplistic a statement to freely give up on participating in a very important part of culture and the arts. All because some studio executives can't get their act together at any cost, and find a way that will allow anyone on the planet, to enjoy their product when, on what device... and in what language they prefer(!) :no:
  • Reply 58 of 58
    Quote:

    Originally Posted by beakernx01 View Post



    I had a voice activated wall plug that would turn lights on an off on command. It was always annoying when someone on TV would say something close enough, shutting off all the lights.

    That's hilarious! I can imagine someone watching a film on the Amazon box, someone on screen says "Let's watch The Sound of Music", and the box switching to that film!

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