That somewhere is advertising. And how do they make significant amounts of money? With targeted ads. And how do they do that? By collecting as much of your personal data as possible..
...but using it as anonymized data.
"You" are lumped in with a group of other internet users with similar interests and demographics. You aren't being singled out by name as far as I can tell from reading about it. The one exception might be retargeting, something Apple also now does. In both cases it's still using an anonymized you as the target AFAIK.
I'd like to see Apple port the 'glances' approach to the iOS control panel and let me pick what features I'd like to see there. Mine would include toggle cellular on/off and this new low power mode as starters.
Advertising is fine, though annoying, IMO. But do you really not have any issue with google or anyone else, perusing your emails and voicemails and photos and online activity and location and times you are at home and away and daily travel patterns and where and when you vacation and with whom and your health concerns and viewing habits and whom you associate with regularly and with whom you communicate regularly and what you communicate about and what concerns you have about your kids behavior and health and what schools they go to and where you bank and where you shop and what you shop for and what your politics are and you religious views, etc?
Forget about ads for a second. I don't want anyone aggregating that level of information on me. Google's excuse might simply be they collect all of that to monetize it effectively, but that doesn't really make it any better. Privacy should matter more.
Note that Google does not allow advertising directed to "sensitive categories" of internet viewers, nor do they allow collecting data about them either. What does Google consider "sensitive" information? The following are examples specifically mentioned by Google:
-interest or participation in adult activities (including alcohol, gambling, adult dating, pornography, etc.)
-sexual behavior or orientation, such as sexual orientation inferred from a user's visit to a particular website
-racial or ethnic information, such as from sites or apps that collect affirmative racial or ethnic identification from visitors
-political affiliation (other than the public registration information of United States voters), such as from sites or apps that solicit or store people's affirmative political stances
-trade union membership or affiliation, such as a user's visit to a trade union's site or app
-religion or religious belief, such as from sites or apps that collect people's affirmative information on religion or religious beliefs
-negative financial status or situation, such as information indicating that a user has a low credit rating or high debt load
-health or medical information, such as from sites or apps that market to a specific health-related group
-status as a child under 13
-the commission or alleged commission of any crime, such as information indicating that a user has a criminal record
Things aren't as bad as you're making them out to be. Yeah there's information that we all would consider personal. Just not as personal as you think. There's far worse players.
Note that Google does not allow advertising directed to "sensitive categories" of internet viewers, nor do they allow collecting data about them either. What does Google consider "sensitive" information? The following are examples specifically mentioned by Google:
-interest or participation in adult activities (including alcohol, gambling, adult dating, pornography, etc.)
-sexual behavior or orientation, such as sexual orientation inferred from a user's visit to a particular website
-racial or ethnic information, such as from sites or apps that collect affirmative racial or ethnic identification from visitors
-political affiliation (other than the public registration information of United States voters), such as from sites or apps that solicit or store people's affirmative political stances
-trade union membership or affiliation, such as a user's visit to a trade union's site or app
-religion or religious belief, such as from sites or apps that collect people's affirmative information on religion or religious beliefs
-negative financial status or situation, such as information indicating that a user has a low credit rating or high debt load
-health or medical information, such as from sites or apps that market to a specific health-related group
-status as a child under 13
-the commission or alleged commission of any crime, such as information indicating that a user has a criminal record
Things aren't as bad as you're making them out to be. Yeah there's information that we all would consider personal. Just not as personal as you think. There's far worse players.
Then at best you can say that, for now, Google doesn't allow these categories to be used for targeted ads. And that's great, until they update their policies. And it still doesn't change the fact that the information is all still collected and stored and analyzed. It's just not used at the moment for ads.
I'd like to see Apple port the 'glances' approach to the iOS control panel and let me pick what features I'd like to see there. Mine would include toggle cellular on/off and this new low power mode as starters.
Yup. SBSettings was one of the few reasons I used to jailbreak. Apple has implemented many of the features I used to jailbreak for, but making the toggles configurable would make it more complete.
Then at best you can say that, for now, Google doesn't allow these categories to be used for targeted ads. And that's great, until they update their policies. And it still doesn't change the fact that the information is all still collected and stored and analyzed. It's just not used at the moment for ads.
Honest question: who's worse? facebook?
Google says they don't allow "sensitive" data to even be collected, much less used for ad targeting. What made you believe they did?
Advertising is fine, though annoying, IMO. But do you really not have any issue with google or anyone else, perusing your emails and voicemails and photos and online activity and location and times you are at home and away and daily travel patterns and where and when you vacation and with whom and your health concerns and viewing habits and whom you associate with regularly and with whom you communicate regularly and what you communicate about and what concerns you have about your kids behavior and health and what schools they go to and where you bank and where you shop and what you shop for and what your politics are and you religious views, etc?
Forget about ads for a second. I don't want anyone aggregating that level of information on me. Google's excuse might simply be they collect all of that to monetize it effectively, but that doesn't really make it any better. Privacy should matter more.
People should know by now that the collecting of all of that data has absolutely nothing to do with advertising.
Its terrifying when I think that there are actually people who believe that all of that data mining is just to better target ads to consumers.
Google says they don't allow "sensitive" data to even be collected, much less used for ad targeting. What made you believe they did?
That's great that they say they don't allow that data to be collected. That doesn't mean they don't collect it themselves.
I'll take big grain of salt on their statements about privacy, especially in light of them pulling stunts like intentionally circumventing do not track flags or hoovering data from wifi hotspots around the world.
Are we not supposed to trust that iCloud is private and secure?
Avoiding the Eddie Sutton problem... "Why rob iCloud... "Because that's where the passwords are"
Apple is reducing _THEIR_ risk. When you are a trillion dollar company, putting yourself at risk for a 750Million credential hack is not a good thing (Granted, I an only assume it would be hard (like 10's of computing years to crack a credential) TODAY, but tomorrow brings greater cracking capabilities, and if I can just 'copy' the credential file, I can crack for years.
And not storing on a server (or set of servers distributed across multiple countries), eliminates the 'court order' penetration method.
So, eliminating the 'all the eggs in one basket' (and then defend that basket), and moving to 'Sorry, no eggs here... move along,' gives Apple both a defense (nothing to steal), and a law enforcement deflection "We'd love to help, but we got nothing to provide you here, go ask the user directly"
That's great that they say they don't allow that data to be collected. That doesn't mean they don't collect it themselves.
I'll take big grain of salt on their statements about privacy, especially in light of them pulling stunts like intentionally circumventing do not track flags or hoovering data from wifi hotspots around the world.
So your belief they do is more of a gut feeling than anything? Fair enough. Impossible to prove otherwise I suppose.
Since you mention them it does look like Facebook, at least based on their Advertising Policies page updated in April, does allow much of what Google doesn't in the way of sensitive data use and collection.
Since you mention them it does look like Facebook, at least based on their Advertising Policies page updated in April, does allow much of what Google doesn't in the way of sensitive data use and collection.
I guess facebook could update their docs to disallow their advertisers and 3rd party devs from collecting or using it. A very firm "No" should do the trick. As with google, that still wouldn't prevent facebook themselves from collected and using as desired, but they could certainly send a strongly worded recommendation to others.
You really need to check what Microsoft does. Bing is supported by advertising just as Google is. In addition, with Win 10, there will be advertising in the OS itself, embedded in many functions, and you can't get rid of it. When you do any search with Cortina, Microsoft keeps all of that search info for advertising, though they pitch it as being helpful to you. It's a complex system to opt out of Cortina search results being kept by Microsoft. There are other areas in which Microsoft is, or will be, using ads. How do you think they will make money out of a free OS?
It's clear that Apple is going a different way than Google and Microsoft are going. Google is 97% advertising in sales and profits. That's according to their own financial reports. Microsoft has Bing, which is also ad supported. They're adding ads in their OS, and software. Both companies have extensive facilities to look for, and keep all of your data for advertising purposes. Remember that other than the aborted smartphone and tablet sales, they are still 80% a software company, and now, with the need to give the OS away to tablet manufacturers and smartphone manufacturers, with the additional burden of giving Win 10 away fro free for at least one year, to consumers and businesses, with the suspicion by writers in the Microsoft press believing that it will extend that free offer past the current date of one year, they need to make money somewhere.
That somewhere is advertising. And how do they make significant amounts of money? With targeted ads. And how do they do that? By collecting as much of your personal data as possible.
It's also interesting to note that because Google, Microsoft yahoo and others are amassing all of this personal data from us, the NSA doesn't need to expand their own facilities. Actually, the NSA doesn't collect much of anything. The phone companies dump their monthly billing statements, you know, the one you get every month, to the NSA servers, and that's about it.
But now, all they need to do is to go to Google, Microsoft, Yahoo and others that are collecting massive amounts of our personal data, and get it from them. Apple doesn't collect all of that. Apple can't even read what we do because they no longer keep the encryption keys since iOS 8 and OS X 10.9.
Given all you should "globally" know about computing, not taking the side of anything except being factual, a very disingenuous post....
#1. It's Cortana not "Cortina" - or is that just an intentional diss?
#2. Bing (much to MS' chagrin) is hardly a major revenue center for MS, let alone a profit one. More a business line they've felt constrained not to totally cede to Google.
#3. In trying to recover from the Sinofsky/Win 8 disaster, MS is incentivizing current users of 7 and 8 to get to 10 for free on the machines they're on, but Windows is in no way becoming a free product - not to OEM's (except likely/possibly on "tablets under 8 inches" as now), businesses or individuals going forward.
Although Windows and Office for Windows - after having carried the company for so long (along with Win Server) - are becoming less important profit centers.
#4. Re your assertion "with Win 10, there will be advertising in the OS itself, embedded in many functions, and you can't get rid of it"... ....source please? I follow all three of the "big three" with interest (as I use all three - Macs, Windows and various things Google) and I've heard no such thing.
#5. You're generally conflating MS' biz model with Google's when in fact MS is more like half way between GOOG and AAPL - or at least distinct - in terms of how it makes money and how much it seeks to monetize customer data.
I guess facebook could update their docs to disallow their advertisers and 3rd party devs from collecting or using it. A very firm "No" should do the trick. As with google, that still wouldn't prevent facebook themselves from collected and using as desired, but they could certainly send a strongly worded recommendation to others.
You don't seem nearly as bothered by Facebook doing just what you erroneously thought Google was doing. You "guess they could update their docs"? That's it? Then why sound so up in arms over Google then?
I'm listening to the ATP podcast and John Siricusa thinks Apple will eventually have to move Proactive server side because people will demand it when one device doesn't know what another device does because everything is local to the device. And Apple could totally do this. Their business model isn't advertising, they don't sell our data to anyone so users shouldn't have to be worried that their data will be compromised if it's on iCloud.
Comments
...but using it as anonymized data.
"You" are lumped in with a group of other internet users with similar interests and demographics. You aren't being singled out by name as far as I can tell from reading about it. The one exception might be retargeting, something Apple also now does. In both cases it's still using an anonymized you as the target AFAIK.
I'd like to see Apple port the 'glances' approach to the iOS control panel and let me pick what features I'd like to see there. Mine would include toggle cellular on/off and this new low power mode as starters.
-interest or participation in adult activities (including alcohol, gambling, adult dating, pornography, etc.)
-sexual behavior or orientation, such as sexual orientation inferred from a user's visit to a particular website
-racial or ethnic information, such as from sites or apps that collect affirmative racial or ethnic identification from visitors
-political affiliation (other than the public registration information of United States voters), such as from sites or apps that solicit or store people's affirmative political stances
-trade union membership or affiliation, such as a user's visit to a trade union's site or app
-religion or religious belief, such as from sites or apps that collect people's affirmative information on religion or religious beliefs
-negative financial status or situation, such as information indicating that a user has a low credit rating or high debt load
-health or medical information, such as from sites or apps that market to a specific health-related group
-status as a child under 13
-the commission or alleged commission of any crime, such as information indicating that a user has a criminal record
Things aren't as bad as you're making them out to be. Yeah there's information that we all would consider personal. Just not as personal as you think. There's far worse players.
So would you like to know who really does know about and sells your personal data including name, address, past addresses, Social Security number, financial, religious and sexual orientation info?
http://qz.com/213900/the-nine-companies-that-know-more-about-you-than-google-or-facebook/
Note that Google does not allow advertising directed to "sensitive categories" of internet viewers, nor do they allow collecting data about them either. What does Google consider "sensitive" information? The following are examples specifically mentioned by Google:
-interest or participation in adult activities (including alcohol, gambling, adult dating, pornography, etc.)
-sexual behavior or orientation, such as sexual orientation inferred from a user's visit to a particular website
-racial or ethnic information, such as from sites or apps that collect affirmative racial or ethnic identification from visitors
-political affiliation (other than the public registration information of United States voters), such as from sites or apps that solicit or store people's affirmative political stances
-trade union membership or affiliation, such as a user's visit to a trade union's site or app
-religion or religious belief, such as from sites or apps that collect people's affirmative information on religion or religious beliefs
-negative financial status or situation, such as information indicating that a user has a low credit rating or high debt load
-health or medical information, such as from sites or apps that market to a specific health-related group
-status as a child under 13
-the commission or alleged commission of any crime, such as information indicating that a user has a criminal record
Things aren't as bad as you're making them out to be. Yeah there's information that we all would consider personal. Just not as personal as you think. There's far worse players.
Then at best you can say that, for now, Google doesn't allow these categories to be used for targeted ads. And that's great, until they update their policies. And it still doesn't change the fact that the information is all still collected and stored and analyzed. It's just not used at the moment for ads.
Honest question: who's worse? facebook?
I'd like to see Apple port the 'glances' approach to the iOS control panel and let me pick what features I'd like to see there. Mine would include toggle cellular on/off and this new low power mode as starters.
Yup. SBSettings was one of the few reasons I used to jailbreak. Apple has implemented many of the features I used to jailbreak for, but making the toggles configurable would make it more complete.
Google says they don't allow "sensitive" data to even be collected, much less used for ad targeting. What made you believe they did?
Advertising is fine, though annoying, IMO. But do you really not have any issue with google or anyone else, perusing your emails and voicemails and photos and online activity and location and times you are at home and away and daily travel patterns and where and when you vacation and with whom and your health concerns and viewing habits and whom you associate with regularly and with whom you communicate regularly and what you communicate about and what concerns you have about your kids behavior and health and what schools they go to and where you bank and where you shop and what you shop for and what your politics are and you religious views, etc?
Forget about ads for a second. I don't want anyone aggregating that level of information on me. Google's excuse might simply be they collect all of that to monetize it effectively, but that doesn't really make it any better. Privacy should matter more.
People should know by now that the collecting of all of that data has absolutely nothing to do with advertising.
Its terrifying when I think that there are actually people who believe that all of that data mining is just to better target ads to consumers.
What are people going to complain about now that iCloudDrive has a dedicated iOS App????
Oh thats right, that cloud storage is still not unlimited and free. Damn those people offering services for money!
That's great that they say they don't allow that data to be collected. That doesn't mean they don't collect it themselves.
I'll take big grain of salt on their statements about privacy, especially in light of them pulling stunts like intentionally circumventing do not track flags or hoovering data from wifi hotspots around the world.
Are we not supposed to trust that iCloud is private and secure?
Avoiding the Eddie Sutton problem... "Why rob iCloud... "Because that's where the passwords are"
Apple is reducing _THEIR_ risk. When you are a trillion dollar company, putting yourself at risk for a 750Million credential hack is not a good thing (Granted, I an only assume it would be hard (like 10's of computing years to crack a credential) TODAY, but tomorrow brings greater cracking capabilities, and if I can just 'copy' the credential file, I can crack for years.
And not storing on a server (or set of servers distributed across multiple countries), eliminates the 'court order' penetration method.
So, eliminating the 'all the eggs in one basket' (and then defend that basket), and moving to 'Sorry, no eggs here... move along,' gives Apple both a defense (nothing to steal), and a law enforcement deflection "We'd love to help, but we got nothing to provide you here, go ask the user directly"
So your belief they do is more of a gut feeling than anything? Fair enough. Impossible to prove otherwise I suppose.
Based more on their past behavior, what they've been caught doing before and how they make money.
It's more evidence that they don't have the storage to offer you and the other 800 million people in your position.
Since you mention them it does look like Facebook, at least based on their Advertising Policies page updated in April, does allow much of what Google doesn't in the way of sensitive data use and collection.
I guess facebook could update their docs to disallow their advertisers and 3rd party devs from collecting or using it. A very firm "No" should do the trick. As with google, that still wouldn't prevent facebook themselves from collected and using as desired, but they could certainly send a strongly worded recommendation to others.
You really need to check what Microsoft does. Bing is supported by advertising just as Google is. In addition, with Win 10, there will be advertising in the OS itself, embedded in many functions, and you can't get rid of it. When you do any search with Cortina, Microsoft keeps all of that search info for advertising, though they pitch it as being helpful to you. It's a complex system to opt out of Cortina search results being kept by Microsoft. There are other areas in which Microsoft is, or will be, using ads. How do you think they will make money out of a free OS?
It's clear that Apple is going a different way than Google and Microsoft are going. Google is 97% advertising in sales and profits. That's according to their own financial reports. Microsoft has Bing, which is also ad supported. They're adding ads in their OS, and software. Both companies have extensive facilities to look for, and keep all of your data for advertising purposes. Remember that other than the aborted smartphone and tablet sales, they are still 80% a software company, and now, with the need to give the OS away to tablet manufacturers and smartphone manufacturers, with the additional burden of giving Win 10 away fro free for at least one year, to consumers and businesses, with the suspicion by writers in the Microsoft press believing that it will extend that free offer past the current date of one year, they need to make money somewhere.
That somewhere is advertising. And how do they make significant amounts of money? With targeted ads. And how do they do that? By collecting as much of your personal data as possible.
It's also interesting to note that because Google, Microsoft yahoo and others are amassing all of this personal data from us, the NSA doesn't need to expand their own facilities. Actually, the NSA doesn't collect much of anything. The phone companies dump their monthly billing statements, you know, the one you get every month, to the NSA servers, and that's about it.
But now, all they need to do is to go to Google, Microsoft, Yahoo and others that are collecting massive amounts of our personal data, and get it from them. Apple doesn't collect all of that. Apple can't even read what we do because they no longer keep the encryption keys since iOS 8 and OS X 10.9.
Given all you should "globally" know about computing, not taking the side of anything except being factual, a very disingenuous post....
#1. It's Cortana not "Cortina" - or is that just an intentional diss?
#2. Bing (much to MS' chagrin) is hardly a major revenue center for MS, let alone a profit one. More a business line they've felt constrained not to totally cede to Google.
#3. In trying to recover from the Sinofsky/Win 8 disaster, MS is incentivizing current users of 7 and 8 to get to 10 for free on the machines they're on, but Windows is in no way becoming a free product - not to OEM's (except likely/possibly on "tablets under 8 inches" as now), businesses or individuals going forward.
Although Windows and Office for Windows - after having carried the company for so long (along with Win Server) - are becoming less important profit centers.
#4. Re your assertion "with Win 10, there will be advertising in the OS itself, embedded in many functions, and you can't get rid of it"... ....source please? I follow all three of the "big three" with interest (as I use all three - Macs, Windows and various things Google) and I've heard no such thing.
#5. You're generally conflating MS' biz model with Google's when in fact MS is more like half way between GOOG and AAPL - or at least distinct - in terms of how it makes money and how much it seeks to monetize customer data.
I'm relieved to learn I'm not the only one who often misinterprets the state of the shift key!