Love the idea, but suspect that I'm going to hate the implementation, and for much the same reason I hate Flipboard and love Zite.
Cook mentioned that News would host excellent typography and a Times article would look like a Times article. Thing is, I don't WANT each and every article to look different, any more than I want to read a book or magazine where every chapter and page switches fonts, styles, and margins.
What I want in a news aggregator is CONSISTENCY. I want to choose the font, size, line spacing and margins that best suit my eyes and reading style.
Get an RSS reader, you cannot get more consistency.
I think you will survive having to put all your newspaper and magazine apps manually into a folder (which you then can even name Newsstand). Newsstand today is nothing but a specially styled folder where apps that signed up for it are placed (and cannot be moved from).
Unless the RSS feed returns the entire article, all you see is a standardized summary and to read the rest you usually have to click on a link to the web site. And all of the different web sites are... shall we say... less than consistent. Not to mention loaded with ads and pop-up sign-up scripts.
There's a lot of things I don't understand
Now that's funny! Made me smile.
I agree with that.
That's where services like Readability come in that load the rest of the article into the same window/area that is showing the article summary (which for example is built into the RSS client Reeder). There can be the occasional website where this does not work but non of my regular feeds block this service. And a lot of good sites also post the whole article, eg, macrumors.com. And yes, some sites are adding ads now but for me they always appear unobtrusively at the end of the article.
Generally it is the web-only publications that play nicely with RSS readers. Apps like Flipboard appear to me as always serving a random collection of articles (of course not completely randomly but always an algorithmically selected subset of what the original publications actually published). Some people may like that but I rather pick the publications I follow and then browse through all their articles to find the ones I want to read.