Apple Watch sales beat iPhone, iPad through 9 weeks, CFO Luca Maestri says
The Apple Watch has sold more units in the first nine weeks following its launch than either the iPhone or iPad did at the same point after their respective releases, Apple CFO Luca Maestri said on Tuesday.
Though Maestri declined to give specific numbers when speaking to the New York Times, his comment does provide some context for Apple Watch sales data which Apple has otherwise kept closely guarded. The iPhone sold around 1 million units through its first three months, and just over 3 million iPads were shifted in the same length of time.
Combined with 56-percent sequential growth in revenue for Apple's "Other Products" category --?which includes the Apple Watch along with the iPod and Apple TV --?Maestri's comment suggests that Watch sales have been better than many expected. Apple has chosen not to reveal exact sales figures.
Even with only 3 million units sold, the Apple Watch is easily the best-selling smartwatch yet and has quickly put a chokehold on the market. Rival smartwatch makers are thought to have shipped just over 4 million devices in all of 2014.
Analyst expectations for first-year Watch sales were all over the map before the device's launch, ranging from 5 million to 20 million and sometimes more. Apple is poised to reach toward the upper end of that spectrum if Watch sales continue at this pace, especially with the wearable likely to be a popular gift choice for the holiday season.
Though Maestri declined to give specific numbers when speaking to the New York Times, his comment does provide some context for Apple Watch sales data which Apple has otherwise kept closely guarded. The iPhone sold around 1 million units through its first three months, and just over 3 million iPads were shifted in the same length of time.
Combined with 56-percent sequential growth in revenue for Apple's "Other Products" category --?which includes the Apple Watch along with the iPod and Apple TV --?Maestri's comment suggests that Watch sales have been better than many expected. Apple has chosen not to reveal exact sales figures.
Even with only 3 million units sold, the Apple Watch is easily the best-selling smartwatch yet and has quickly put a chokehold on the market. Rival smartwatch makers are thought to have shipped just over 4 million devices in all of 2014.
Analyst expectations for first-year Watch sales were all over the map before the device's launch, ranging from 5 million to 20 million and sometimes more. Apple is poised to reach toward the upper end of that spectrum if Watch sales continue at this pace, especially with the wearable likely to be a popular gift choice for the holiday season.
Comments
You can't have those numbers and you're not entitled to them.
Actually you want revenue/profit numbers.
Samsung bought a few shares of Apple. They want these numbers too.
70 million, if you follow anti-Watch troll flawgic.
Oh wait. Somebody actually wrote that.
Oh... *sigh*
7% stock price drop after hour trading? This is a fucking joke. WS analysts need to eat shi.t.
"Apple Inc. said its quarterly profit surged 38%, boosted again by strong demand for the company’s latest iPhones and robust growth in China where sales more than doubled.
Still, shares of Apple—up 39% over the past year—slid 6.7% to $122 in after-hours trading as the company’s revenue outlook for the current quarter fell short of Wall Street expectations."- WSJ
That's messed up.
I'm spitballing 2.1 million. 78/18/4 for Sport/Regular/Edition split.
I don't think the Edition figures into this quarter at all which ended in June. Didn't the Edition just start shipping in July? If so, this is great news because it only represents the Sport and Watch model. There's still huge profits to come next quarter from the Editions.
Well in their first quarters ever the original iPhone sold 270k units while the iPad sold 3.27 million units. I am not sure about the number of weeks in those time periods though.
EDIT: Figured it out from Apple Fiscal Calendar. The iPad was launched April 3rd 2010 which means it had 12 weeks in Q3 2010. Average is 272k per week. Estimated 3 weeks of sale would be 816k for three weeks. 3.27 millions - 816k about 2.454 million Apple Watch.
Mostly Androids will use market share in their marketing.
That's the point too. It's smart of Apple to not be too transparent to the competition... especially with new products. I remember when the iPhone was released and the speculation of the success was all over the map. Apple kept their cards close to their chest until it was known to be a wild success.
welcome to the forums, son. i guess you didn't get the memo months ago that there wouldn't be numbers.
I would imagine that we won't get official numbers until next FY at the earliest. No matter what figures are shared, Wall St. won't be happy. Keep them guessing I say, IDGAF who whines.