You forget that some people will be trapped into using Android for the next 2 years because they had to trade their iPhone in for the new Samsung model.
Samsung will NOT exit the high end smartphone game. Period.
The primary reason is that this is the only part of the market that makes profit.
Samsung is the only smartphone manufacturer other than Apple that makes profit.
Samsung's recent mistake was in not making enough of its HIGH END model, causing it to lose income because the lower end model did not sell.
So the lesson is to keep targeting the top end of the market.
Marketting gimmicks like this are NOT a sign of desperation. They are a sign of continued competition.
For example, Apple does Back-To-School sales with discounted headphones to compete for family computer dollars.
TRUE SIGNS OF DESPERATION:
1. PERMANENTLY LOWERING PRICES to attract more customers.
2. MAKING MORE LOW END MODELS to compete in volume while sacrificing profit
It is a sign of desperation, most high end anything don't do these kind of things for a reason. There's also a reason why Samsung has not done before. If you spend zillions on marketing (and this is just a variant of this) and still losing market share like crazy, that's a pretty bad sign.
Anybody falling for this promotion doesn't deserve to own an iPhone.
elijahg wrote: »
Such desperation. IMO people might try it, realise what a nightmare Android is, then abandon it, incredulous.
Seems like the experience is going well for some people ...