Just Not M$'s year for advertising...

jeffyboyjeffyboy
Posted:
in General Discussion edited January 2014
First, the fake switch ads, now <a href="http://www.cnn.com/2002/TECH/internet/10/26/microsoft.decals.ap/index.html"; target="_blank">this.</a>



Seems they blanketed NYC with those decals of those rainbow-butterfly things, which is, in the words of the city, "guerrela advertising", and illegal.



They only fined them $50, but could have nailed them for each butterfly.



Yet another "apology" was forthcoming!



<img src="graemlins/lol.gif" border="0" alt="[Laughing]" />



Jeff

Comments

  • Reply 1 of 11
    the cool gutthe cool gut Posts: 1,714member
    That's not all, check <a href="http://theregister.co.uk/media/935.png"; target="_blank">this</a> out.



    Man ... their getting out of touch.
  • Reply 2 of 11
    defiantdefiant Posts: 4,876member
    <img src="graemlins/bugeye.gif" border="0" alt="[Skeptical]" />



    do they make scary movies now ?



    /I'm the butterfly !!!



    /AAAHAHHA!!!
  • Reply 3 of 11
    ast3r3xast3r3x Posts: 5,012member
    [quote]Originally posted by the cool gut:

    <strong>That's not all, check <a href="http://theregister.co.uk/media/935.png"; target="_blank">this</a> out.



    Man ... their getting out of touch.</strong><hr></blockquote>



    i was right all along, they are trying to start a cult...and now they have a leader figure
  • Reply 4 of 11
    buonrottobuonrotto Posts: 6,368member
    The New York Times website has basically been overrun with the MSN 8 ads. Not only do they stick HUGE ads in the middles of their copy (bigger than the other annoying ads in those pages), but they have those ones that hijack your browser window over the story you want to read.



    They apparently also hired some poor shmoes to dress up as the Tick, er, I mean the butterfly and rollerblade all over Manhattan screaming like Monkey-boy Ballmer.



    Does effective advertising have to be cheesy and annoying? Apparently so...
  • Reply 5 of 11
    mount_my_floppymount_my_floppy Posts: 913member
    It makes me wonder. They know they are microsoft and are not going to get into much trouble. Think about the free advertising that is comming from all these mistakes... They play them on the news everytime it happens...
  • Reply 6 of 11
    scottscott Posts: 7,431member
    M$ is void of originality.



    The "guerrela advertising" is a rip off the Peace Love and Linux thing that IBM did last year. Like M$ didn't know what they were doing was illegal and ooops look we're all over the news.



    The "butterfly" is a rip off of Arthur from The Tick.



    FSCK M$! Do something on your own for once.
  • Reply 7 of 11
    klinuxklinux Posts: 453member
    [quote]Originally posted by Scott:

    <strong>M$ is void of originality.



    The "guerrela advertising" is a rip off the Peace Love and Linux thing that IBM did last year. Like M$ didn't know what they were doing was illegal and ooops look we're all over the news.



    The "butterfly" is a rip off of Arthur from The Tick.



    FSCK M$! Do something on your own for once.</strong><hr></blockquote>



    And the IBM advertising campaign is new? What makes you think the large campanies like IBM and MS have not budgeted this into their PR/marketing campaign.



    The Tick is also not original either (man /insect hybrid has been featured since the first batch of science fictions).



    Maybe you should expand your horizon beyond just the last few years. <img src="confused.gif" border="0">
  • Reply 8 of 11
    scottscott Posts: 7,431member
    [quote]Originally posted by klinux:

    <strong>

    Maybe you should expand your horizon beyond just the last few years. :confused: </strong><hr></blockquote>



    You're and idiot. Can't you do a better job of "slamming" me than that?
  • Reply 9 of 11
    buonrottobuonrotto Posts: 6,368member
    True, I get sick of the "who did what first" arguments in Mac/PC fora, but IBM certainly did a better job, and so did the creators of the Tick. (I know what it is -- the antennae are from the Tick, the wings are Arthur's and the guy who play the butterfly in the MS commercials has a similar demeanor as the live-action Tick on TV.) I guess it's that it comes off as so disingenuous, as is every MS attempt at cheerleading. Remember the Windows 2000 premiere? The WinXP one? The Steve Ballmer Nuremburg-esque rallies? They always come off as posers, a little to enthused about something as uninteresting as computers. It's like they hired Pepsi's ad agency instead of Coke's: always a little off the mark.



    It's like the few times Steve Jobs has attempted to pull our sentimental strings in his keynotes -- we just don't buy it. If people get annoyed by the "quirky" music in the switch ads (which apparently has taken on its own life after watching a bunch of similar ads on TV this weekend), this stuff must produce reactions like scraping fingernails on a chalkboard.



    Anyway, have you noticed the Emerald City/Eden imagery of both the AOL and MSN campaigns? I hope people can soon be free of this model of ISP to a more transparent internet. I think a critical mass adopting broadband for home use could do this.
  • Reply 10 of 11
    apple.otakuapple.otaku Posts: 590member
    I just saw this commercial today. This MSN butterfly really is some sort of unholy amalgam of Arthur and The Tick. Ew. Regarding the advertising practices, what do expect from a company that wrote fake letters of support and sent them to all the media outlets during their trial? They are just another Enron or Worldcom. No ethics to speak of. It's actually starting to hurt them. I am happy to see people to realize this.
  • Reply 11 of 11
    klinuxklinux Posts: 453member
    [quote]Originally posted by Scott:

    <strong>



    You're and idiot. Can't you do a better job of "slamming" me than that?</strong><hr></blockquote>



    Rather than coming back with an coherent argument backed with data, your response was an ad hominem attack. Talk about a void of originality! And MS as M$? Please, that's is so trite.



    So let look at again at what MS did in NYC: they used guerilla advertising in one city (I am against this form of advertising, BTW, by any company), the news got carried nation-wide, and they got a insignificant slap on the wrist. What's Microsoft not to like about all this?
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