Apple Watch falls to 47 percent marketshare, but retains lead among smartwatches
About 1.6 million Apple Watches were shipped during the June quarter, according to estimates released on Thursday, but while still dominating the smartwatch market, Apple also saw its share drop amid growing competition.
The company's marketshare slipped from 72 percent a year ago to 47 percent, research firm IDC said. During Q2 2015, the launch quarter for the Watch, Apple is believed to have shipped about 3.6 million units.
All of the company's main competitors in the space -- Samsung, Lenovo, LG, and Garmin -- saw unit increases, though even second-place Samsung shipped approximately 600,000 units. Garmin is thought to have sold just 100,000, though that company targets a narrow audience of athletes and fitness enthusiasts.
Apple's decline lead to the first-ever year-over-year drop for the smartwatch industry as a whole. IDC analyst Jitesh Ubrani commented that Watch sales have stalled since early 2016, as some customers have been waiting for a hardware refresh, and watchOS 3 isn't due until later this year. The latter will make significant improvements for current owners, such as much faster app loads.
Rumors about a second-generation Apple Watch have been largely mute in recent months. One report did claim that the wearable could feature a faster "S2" processor and a built-in cellular connection.
The company's marketshare slipped from 72 percent a year ago to 47 percent, research firm IDC said. During Q2 2015, the launch quarter for the Watch, Apple is believed to have shipped about 3.6 million units.
All of the company's main competitors in the space -- Samsung, Lenovo, LG, and Garmin -- saw unit increases, though even second-place Samsung shipped approximately 600,000 units. Garmin is thought to have sold just 100,000, though that company targets a narrow audience of athletes and fitness enthusiasts.
Apple's decline lead to the first-ever year-over-year drop for the smartwatch industry as a whole. IDC analyst Jitesh Ubrani commented that Watch sales have stalled since early 2016, as some customers have been waiting for a hardware refresh, and watchOS 3 isn't due until later this year. The latter will make significant improvements for current owners, such as much faster app loads.
Rumors about a second-generation Apple Watch have been largely mute in recent months. One report did claim that the wearable could feature a faster "S2" processor and a built-in cellular connection.
Comments
I would like to know how they get their numbers. What lengths do they go to find this stuff out? How are they making their conclusions based on the data they're receiving? How accurate is the data they're receiving?
http://venturebeat.com/2011/06/10/idc-predicts-windows-phone-at-no-2-android-on-top-by-2015/
If they are in fact 20% down, anyone have an idea how much any of that is already reflected in apples guidance for their earnings next week
you know the blue sky above your head, assuming you're outside, that is where IDC gets their numbers. Otherwise, it is coming out of the business end of the analysis body, the only difference, one set of numbers may smell a little nicer.
no matter what the excuse.
but then again
IDC=I Don't Care
If there is any drop this year, the reason is obvious, people waiting for a new model.
ive had this feeling that Apple is experimenting with the Watch cycle and will release a new version only when demand drops to a certain threshold. This gives them more time and bigger upgrades.
In the last few keynotes, Apple sounds like all the other companies it usually makes fun of for doing the same thing: "In the NEXT update, we promise the Watch's performance will be better..."
Still waiting...