Apple to use OLED in all three 2019 iPhone models, report says

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  • Reply 21 of 28
    Here we go again, only this time the victim is Japan Display. 

    Anybody with the tniest bit od production management knowledge knows that Apple placed iPhone 2019 component orders sometime before January (at the latest). If this rumor we’re anywhere near true it would have come out 4-5 months ago. 

    Further, an OLED display, in the tight supply environment existing today, would drive iPhone 9’s bill of goods up about $90, and seriously hamper supply for the successor to the iPhone X and the first generation of iPhone X Plus.  

    As as has become the rule of the rumor mongers, they don’t know shit about Apple’s plans, but can drive readers with this crap anyway. 

    The ONLY way something like this happens is Samsung handset sales are so bad that OLED production capacity are released .to Apple, and at significantly reduced prices.   Other OLED producers won’t be ready to challenge Samsung’s industry leading capacity for another year.  Without competition the incentive for Samsung to lower prices, no matter there own handset sales problems, is virtually nonexistent. 
    Well, this is a story about Apple’s 2019 lineup.  Lol
    You missed the point. The next iPhones will be released for FY2019. Competing OLED manufacturers won’t be ready to address Apple’s specifications and volume demands until after the first of the year, ergo, POTENTIALLY in time for 2020 models. 
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  • Reply 22 of 28
    wood1208wood1208 Posts: 2,943member
    Apple design build number of components for it's products. Hope, screen is one that Apple could control,build. With saturated phone market, price will be key for selling phone and Apple better find lower cost OLED supplier until it's micro-led screen could be mass produced at reasonable price.
    edited May 2018
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  • Reply 23 of 28
    uraharaurahara Posts: 733member
    This is what I love about Apple...always pushing the envelope! :)

    I remember, back in the day, when the iPod was big. Every year Apple would introduce an improved model, even thought they had 85% market share in MP3 players. And then they introduced the Shuffle and obtained 85% of the flash MP3 players by the following Friday!


    One thing is absolutely certain. Apple will never get 85% of the global smartphone market. Maybe 8.5% if they get lucky. $1000 smartphones are a hard sell to consumers for most countries in the world. I don't see any solution Apple has for gaining smartphone market share in third-world/emerging countries.
    And yet they have 85 percent of global (smart)phone profits. 
    tmay
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  • Reply 24 of 28
    urahara said:
    This is what I love about Apple...always pushing the envelope! :)

    I remember, back in the day, when the iPod was big. Every year Apple would introduce an improved model, even thought they had 85% market share in MP3 players. And then they introduced the Shuffle and obtained 85% of the flash MP3 players by the following Friday!


    One thing is absolutely certain. Apple will never get 85% of the global smartphone market. Maybe 8.5% if they get lucky. $1000 smartphones are a hard sell to consumers for most countries in the world. I don't see any solution Apple has for gaining smartphone market share in third-world/emerging countries.
    And yet they have 85 percent of global (smart)phone profits. 
    Great come back. gngravytrain is still counting units without any regard to profits.   If he’s right (I highly doubt it) then 91.5% of units sold is fighting over 15% of profits.  THAT is not a long term success formula and certainly not something to brag about. 
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  • Reply 25 of 28
    nunzynunzy Posts: 662member
    urahara said:
    This is what I love about Apple...always pushing the envelope! :)

    I remember, back in the day, when the iPod was big. Every year Apple would introduce an improved model, even thought they had 85% market share in MP3 players. And then they introduced the Shuffle and obtained 85% of the flash MP3 players by the following Friday!


    One thing is absolutely certain. Apple will never get 85% of the global smartphone market. Maybe 8.5% if they get lucky. $1000 smartphones are a hard sell to consumers for most countries in the world. I don't see any solution Apple has for gaining smartphone market share in third-world/emerging countries.
    And yet they have 85 percent of global (smart)phone profits. 
      Apple doesn't really care about market share. Steve would have been happy to get 1%.
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  • Reply 26 of 28
    dysamoriadysamoria Posts: 3,430member
    Apple's bed rock is to provide solid, well made, well designed products -- NOT flashy gimmicks....
    Apple is not that company any more. It hasn't been that company since some time in 2013. iOS 7's release, and everything after, has been anything but solid or well-designed. What else do you call AR, unnecessary transparency, 3D-touch, animated emoji, and all the other junk added to iMessage, other than flashy gimmicks?

    3D Touch is the only one of these with any practical use and it's been anything but consistent and reliable. The bugs involved in text cursor movement with 3D Touch haven't been addressed (nor any of the text selection bugs present in regular Touch actions, which have spread from Safari to Mail). Hell, swiping up to get the control panel isn't reliable after all these years (I'm still experiencing it ignore my swipes repeatedly). Simple taps aren't even as consistently responded to as they used to be.

    The Apple you're talking about is long gone. All today's Apple cares about is selling the next device, regardless of the value of the "new" features, regardless of the level of bugginess in the software.
    muthuk_vanalingam
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  • Reply 27 of 28
    hopefully the IPhone 7 plus will exceptionally cheaper when 3 new phones come out ;3 ^ |
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  • Reply 28 of 28
    tallest skiltallest skil Posts: 43,388member
    mattinoz said:
    So 3 models all poorly different from a marketing perspective. What could go wrong?
    One phone, three sizes. What’s so hard to understand about that?
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