Zuckerberg: Apple's ad-tracking block will impair COVID-19 economic recovery

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Facebook CEO Mark Zuckerberg has called out Apple for how he claims the ad tracking block in iOS 14 will damage economic recovery from COVID-19 for years to come.

Facebook CEO Mark Zuckerberg
Facebook CEO Mark Zuckerberg


During Facebook's legally-mandated financial earnings call, CEO Mark Zuckerberg repeated the company's previous criticism of Apple, and said its actions will harm small businesses trying to recover from the coronavirus situation.

According to Business Insider, the earnings call saw Zuckerberg singling out Apple's plan to require users to specifically allow ads to tailor advertising by tracking them.

"[The] actions planned by platform companies like Apple could have a meaningful negative effect on small businesses and economic recovery in 2021 and beyond," said Zuckerberg. "[Currently] personalized advertising is helping small businesses find customers, grow their businesses and create jobs."

While Zuckerberg specifically spoke of Apple adversely affecting small businesses, Facebook itself carries advertising from many such firms. He said that this will make Apple's move a "big challenge" for Facebook.

Apple had previously planned to roll out the new feature in September 2020, but has now delayed it until early 2021. During the earnings call, Zuckerberg says this means that Facebook won't feel the impact until the first quarter of 2021.

Separately, a coalition of advertisers and publishers in France have been pressing their government's antitrust division over the same issue. They hope to force Apple to delay the feature still longer.
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Comments

  • Reply 1 of 33
    docbburkdocbburk Posts: 113member
    Zuckerberg is so FOS.  There is a punishment for lying to Congress.  The master fibber is due. 
    williamlondonjahbladekelemorGG1flyingdpchiaelijahgtmayNotoriousDEVmagman1979
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  • Reply 2 of 33
    mjtomlinmjtomlin Posts: 2,699member
    This guy!!!  :D

    Zuckerberg: Apple's ad-tracking block will impair COVID-19 my economic recovery


    There. Fixed!
    edited October 2020
    jahbladekelemorwilliamlondonGG1flyingdpfred1chaickalkruppchiastompy
     34Likes 0Dislikes 0Informatives
  • Reply 3 of 33
    pizzaboxmacpizzaboxmac Posts: 36member
    What kind of cheese do you want with your wine Marc? The whole economy doesn’t revolve around you.
    jahbladewilliamlondonGG1NotoriousDEVmagman1979edredviclauyycDogpersonhumanaftera11ols
     12Likes 0Dislikes 0Informatives
  • Reply 4 of 33
    rob53rob53 Posts: 3,378member
    The only economic recovery it will damage is Facebook's, and it's about time. The whole model of Facebook is wrong. It was supposed to be a social network not a way to grab advertising dollars along with personal information. If he was actually honest, he'd take a pay cut, give more to the advertisers and reduce or totlly stop the collection of personal information. Facebook as a platform can be rebuilt without all the advertising.
    williamlondonGG1flyingdpCuJoYYCchaickachiaelijahgdysamoriatmayNotoriousDEV
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  • Reply 5 of 33
    williamlondonwilliamlondon Posts: 1,540member
    Howdy Pootie is so upset he can't continue violating the privacy of billions of people so he can become even more obscenely wealthy by manipulating people into buying things they neither need nor want, as well of course as convincing people to believe false is true. You, MFer, are a pox on life, just STFU.

    Boo effing hoo.

    Facebook needs to die.
    GG1flyingdpCuJoYYCchaickachiadysamoriaNotoriousDEVmagman1979aderutterMisterKit
     17Likes 0Dislikes 0Informatives
  • Reply 6 of 33
    DAalsethdaalseth Posts: 3,297member
    williamlondon said:
    Facebook needs to die.
    Truer words have never been said. 
    williamlondondysamoriamagman1979aderutterlam92103kuduJapheyDogpersonhumanaftera11ols
     12Likes 0Dislikes 0Informatives
  • Reply 7 of 33
    red oakred oak Posts: 1,123member
    FU Facebook.  How could any quality person work for this data mining company? 

    Let see the government act to reduce a consumer’s privacy.   It ain’t gonna happen.  FB is screwed and is trying this weird angle to try to make Apple out as the bad guy

    Apple should respond by setting tracking across all apps off by default.   Then you will see Mark really throw a hisy-fit
    edited October 2020
    CuJoYYCwilliamlondondysamoriaNotoriousDEVmagman1979aderutterlam92103kuduDogpersonols
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  • Reply 8 of 33
    verne araseverne arase Posts: 485member
    Facebook: we won't make as much money so this will impair the COVID-19 recovery.

    Huh?

    Whadda tool  o:).
    williamlondondysamoriamagman1979lam92103kuduDogpersonwatto_cobra
     7Likes 0Dislikes 0Informatives
  • Reply 9 of 33
    normangnormang Posts: 118member
    If ZuckerDoom really wants "economic recovery", he'd be voting for Trump.
    williamlondoncornchipmobirdinTIMidatorJapheycat52evilutionroakewatto_cobra
     9Likes 0Dislikes 0Informatives
  • Reply 10 of 33
    TheObannonFiletheobannonfile Posts: 113member
    normang said:
    If ZuckerDoom really wants "economic recovery", he'd be voting for Trump.
    Truth
    williamlondoncornchipmobirdinTIMidatorJapheycat52roakewatto_cobra
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  • Reply 11 of 33
    Kuyangkohkuyangkoh Posts: 838member
    mjtomlin said:
    This guy!!!  :D

    Zuckerberg: Apple's ad-tracking block will impair COVID-19 my economic recovery


    There. Fixed!
    What a bunch of crap Zack.....you have no competition....
    williamlondondysamoriacornchipmagman1979watto_cobra
     5Likes 0Dislikes 0Informatives
  • Reply 12 of 33
    agilealtitudeagilealtitude Posts: 165member
    Oh give me a break, idiot. Will it cause cancer too?
    williamlondondysamoriacornchipmagman1979lam92103Dogpersonwatto_cobra
     7Likes 0Dislikes 0Informatives
  • Reply 13 of 33
    badmonkbadmonk Posts: 1,357member
    These MZ comments are the best AI click-bait ever.  My BP is roiling.  The gift that keeps on giving for us commenters.
    dysamoriacornchipwatto_cobra
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  • Reply 14 of 33
    badmonkbadmonk Posts: 1,357member
    and thanks AI for using the same photo of him to allow easy outrage triggering.  He has that great “I am a silicon valley dick” look about him.
    williamlondonGG1watto_cobra
     3Likes 0Dislikes 0Informatives
  • Reply 15 of 33
    omasouomasou Posts: 650member
    Ah...taking a play out of MS playbook and spreading FUD. Zuckerberg, does the idea even roll around in your head before coming out of your mouth?

    So what's the economic effect? You and the Google CEO will have to buy one less Porsche or Ferrari this year?

    Team up w/the Epic CEO you two are pair of bookends of stupidity and your Board of Directors should fire you both for embarrassing the companies you run.
    edited October 2020
    williamlondondysamoriacornchipNotoriousDEVmagman1979kuduDogpersonwatto_cobra
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  • Reply 16 of 33
    michelb76michelb76 Posts: 767member
    A new day, a new excuse to prevent his power from eroding.
    williamlondondysamoriawatto_cobra
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  • Reply 17 of 33
    lkrupplkrupp Posts: 10,557member
    iOS 14 has really put the fear of God into Zuckerberg. He sounds like the typical, lying politician. Make up shit to smear your enemy and hopefully the public will believe it. iOS 14 has put a bullseye on the main source of income for Facebook and Zuck is sweating profusely while experiencing heart palpitations to boot. He’s scared shitless.
    williamlondonGG1cornchipNotoriousDEVmagman1979mike1aderutterMisterKitlam92103kudu
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  • Reply 18 of 33
    dysamoriadysamoria Posts: 3,430member
    Great buckets of shit! The self-entitled, presumptive ARROGANCE!!

    Advertising isn’t the holy savior of a covid-damaged economy!!! 

    Piss straight the hell off, Zuckerburg!!!
    cornchipmagman1979mike1lam92103kuduDogpersonwatto_cobra
     7Likes 0Dislikes 0Informatives
  • Reply 19 of 33
    qwerty52qwerty52 Posts: 384member

    Zuckerberg said: "[Currently] personalized advertising is helping small businesses find customers, grow their businesses and create jobs."

    How arrogant a man can be?
    This guy is attacking Apple by trying to speak on behalf of the users and pretending to know what this users want.

    Zuck, I don’t want any personalized advertising, and I don’t want to be found by any small business companies. If I need something, I know how to find them.
    And why you are always busy with Apple and not with your own spying company?
    Oh yeah, because Apple has locked the privacy door of its users, and the Facebook’s business model, (based on spying Apple’s users even when they don’t use Facebook applications), is going to hell.
    magman1979williamlondonmike1lam92103kuduviclauyycDogpersonwatto_cobra
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  • Reply 20 of 33
    JMStearnsX2jmstearnsx2 Posts: 91member
    Wow, just wow
    williamlondonkuduBeatsomasouwatto_cobra
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