gsrennie
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Samsung looks to reinvent Apple's Genius Bar with WeWork 'care centers'
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Apple supply chain wary of reduced iPhone orders for Q4
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Phone X event at Steve Jobs Theater frames the future of Apple, Inc.
I'm guessing we're now seeing the end of the two year "tick tock" cycle of IPhone model introduction, followed by an update with the "S" designation. It's really been a marketing failure as too many in the media pan the "S" model as a minor update and tell consumers to wait for the next cycle. Sure, this kind of criticism has usually been unfair as the "S" model always adds substantial hardware and software improvements. Apple should introduce new models as soon as they're ready and call them what they think best describes them from a marketing point of view. Apple will set new sales records with a lineup of four new 2017 models (by adding an updated SE) with different form factors, varying hardware internals and price points, not to mention keeping the 7 and 7 plus (and in some markets, the 6 and 6 plus) around a bit longer at lower price points. In 2018, Apple should release new phones as they are ready to hit the market, and not tie themselves to a September IPhone event. A side benefit: This would really disrupt Samsung's piggyback marketing ploys that aim to come out just before the IPhone's new models.
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Apple's video service expected to launch at $15 per month, still needs healthy iPhone sale...
Let's see. $15 a month = $180 year.
250,000,000 million subscribers x $180 = $45,000,000,000 or $45 billion in gross annual subscription revenue.
Overall cost for content acquisition is estimated by the analyst at 70%? Why is that assumption considered realistic given that Apple has already begun paying to produce its own viedeo content?
Also, hosting a video streaming service (will magazines and newspapers be packaged with this) isn't the same business as maintaining a store for apps, so why apply the
latter's business model to the analysis?
Apple could be developing a package quite unique to the streaming market with costs and revenues difficult to predict.