SixtyoneNorth
About
- Username
- SixtyoneNorth
- Joined
- Visits
- 0
- Last Active
- Roles
- member
- Points
- 2
- Badges
- 0
- Posts
- 1
Reactions
-
'Intentional' culture clash between Apple, Beats causes friction, aims to 'create something groundb
While I agree $3 billion is a lot, and that they likely overpaid to acquire Beats - it is roughly 1% of their overall savings.
Not sure why everyone is so focused on the advantages they expected to get from the purchase either. This was likely a strategic buyout of a very competitive service. Better to fold them into their own umbrella than to have to compete with them on the market. Considering the potential of the streaming music industry, $3 billion now may well be a drop in the bucket in the future.