rogifan_new

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  • After two months, Apple TV+ lacks a breakout hit

    A part that the article doesn’t touch and to me is the biggest issue of Apple TV is the actual app experience. It’s confusing as hell - horrible even. 

    We use the AppleTV app on a Samsung TV and the experience is pretty much the same as the app on the actual Apple TV device.

    So my wife opens up Apple TV to watch a movie. What she doesn’t understand - and I totally get looking at the UI and UX - is that Apple TV’s menu partially aggregates content from other providers and partially exposes content on its ‘own’ platform. For that content it both lists AppleTV+ content and content that I have bought on iTunes in the past that gets a lot of ‘attention’ on the main menu, 

    So her first few attempts to play something fails: Succession fails because it’s HBO and we don’t get that in the Netherlands (but are still connected to the US store because we immigrated back to the Netherlands. I don’t want to switch stores because last time that happened I lost most of my content and Apple was very reluctant on helping us switch). She tries to play content from another provider and I warn her that is just 1 free episode and she’ll need a subscription for the other shows. She asks me why that restriction is there since “she is in Apple TV already”. A third attempt with other content provider being exposed within AppleTV fails because we aren’t subscribed to it. 
    Then she gets confused why my iTunes purchase library shows up and she doesn’t see the difference between that and Apple original content. 
    She finally scrolls through the AppleTV+ content and she notes how little there is. I explain that’s because the platform is so new. 
    She didn’t see the top menu choices where you can filter each content nor she gets the differences.

    Now compare this to Netflix and Disney+. Once you are in, all content is part of Netflix. Select and play. Much easier menu system, content is always accessible. 

    AppleTV+ is a UI/UX mess because it wants to be too much, similar to Amazon Prime (even they do a better job of differentiation content visually). If they don’t fix this, they’ll confuse the hell out of people and they’ll close the app for the easier alternatives.
    All good points. One I think Apple doesn’t keep TV+ content separate because there’s not enough of it now. They don’t want people to see how sparse the library of content is. Two, I think Apple’s business model right now is more about the 30/15% cut from people signing up for other providers subscription offerings (aka TV channels). They want people signing up for HBO, Showtime, etc. inside the TV app. So TV channels will be front and center. It makes for not a great consumer UX. I hope that changes within the next year.
    watto_cobra
  • 2020 iPad Pro renders show triple-camera bump and glass back

    Dear idiots, if you put a bump on the iPad, you won't be able to lay it flat to type on it. Apple makes some truly stupid mistakes, but this would be stupid on scale I've not seen before. 
    The current iPad Pro has a camera bump. It lays flat just fine.
    watto_cobra
  • Piper Jaffray ups AAPL price target to $305, sees 'perfect storm' for 'iPhone 5G'

    Yeh, I totally agree:
    1)   5G is the biggest thing coming to mobile devices  since 4G
    2)   Apple basically punted with iPhone 11 -- it's mostly just a clone of iPhone 10 with a couple extra bells & whistles.   Apple has been in reset mode for a and they are due to break out some ground breaking, exciting stuff.   That'll be iPhone 12.

    Like wise, I see some serious upgrades coming to MacBooks over the next couple years -- as well as the long awaited cursor/mouse for the iPad making it a true laptop competitor.
    So basically your\’re wish casting. What’s going to be groundbreaking about iPhone 12? 5G?  Please.
    ted13watto_cobra
  • Apple earned 66% of the entire smartphone market's profits in 2019

    How would this research firm know? Apple doesn’t release P&L statements by product.
    watto_cobra
  • Apple News, ABC team up for wide 2020 election coverage

    Appleish said:
    razorpit said:
    Appleish said:
    Those who whine 'bias' when this subject comes up need to remember that Apple is moving hard into content delivery. News is content. If the GOP had not shut out challenges to their ticket, Apple would have provided support to their debates as well.
    You say that like its a bad thing. Every incumbent shuts out challenges. Clinton never debated in his re-election and neither did Obama.
    20% of red states canceled their primaries. It wasn't the 'incumbent.' It was the party. If there was a fair Republican primary, Individual 1 would be in bigger trouble than he is now. And they know it. They don't care what their voters want. 
    That happened under GWB too. Primaries are expensive and states don’t want to pay for them when they know what the outcome is going to be.
    razorpit