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I like this case because it’s all about checks and balances. Apple is huge. Many of its policies are self-serving to drive profitability- which is normal and acceptable. But a company can get too big, too powerful, too self-serving. Which is at the heart of the matter with this case. The same can be said of Google and Facebook and Twitter. I’m tired of all the fan boys with their Walmart analogies. There are competitors and alternatives to Walmart. Not so much the case with Apple. The Apple “walled garden “ has advantages and disadvantages for the consumer and developer. But does Apple have too much control? Too much of an advantage? Too much market dominance? That is the question. The big tech platforms may be approaching a day of reckoning regarding monopoly status. Time will tell.
The devil is in the details. What the actual regulations will be is yet to be seen. It’s a slippery slope of further government regulation of private industry. If there are going to be new regulations, I would like to see regulations that require the big tech companies to produce a concise and simple to understand statement of how customer data is used, sold, or shared. As well is simplified terms of service that don’t require a law degree to interpret. The fundamental issue that is forcing the EU to create these regulations is the monopolistic behavior of the tech giants. Their market power allows them to create one-sided policies and strategies that favor the company - for which they can’t be blamed as that is the natural tendency of a monopoly. Ultimately Google and Facebook need to be broken up. Possibly Apple too. Twitter needs some sort of shake up that gets them out of the content control role they’ve grown in to.
Selling this phone for $399, with the same guts as the iPhone 11 shows you how much profit is baked into Apple’s premium phones. It’s also crazy that Apples premium phones come with a base memory of 64 GB. That’s not a premium configuration. In the short term I predict a dramatic drop in iPhone 11 Pro sales.