Marvin
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Apple focusing on lower resolution screens to make a more affordable Apple Vision Pro
CheeseFreeze said:Apple’s screens are already lower res than the Quest 3 (but have better darker blacks).
https://vr-compare.com/compare?h1=0q3goALzg&h2=8aL1JxO3T
Apple used the best that was available but it comes with higher manufacturing cost and lower production capacity.
I expect that whatever they put into production will offer good enough quality and it would be nice if they made similar compromises in other areas. A 27-32" 4K laminated glossy OLED display would be good enough for a lot of people, even if it wasn't strictly retina quality. It would still be better quality than what everyone else is offering. -
Meta's Orion preview shines a light on Apple's spatial computing future
y2an said:‘Holographic’ here might refer to the glass having an embedded hologram of a mirror which with the right geometry provides high levels of reflection for a rear projected off-axis display, something which can’t be done with half-silvered glass. Although I’ve only seen this monochromatically, I would guess the technology has advanced to colour.
https://mashable.com/article/meta-ar-glasses-reveal
The videos below describe the technology, they mention they are working with some of the big companies like Meta:
The main issue with these is image quality because it's semi-transparent. It would be good if they could put a blocking lens on the outer layer like some kind of OLED or e-ink display that physically blocks light behind the virtual content so that it doesn't need to be so bright to counter the light coming into the lens. When it projects a movie, it can block just the rectangle behind the movie but leave the rest of the view clear.
Fully opaque content is the main advantage of VR and passthrough AR. That was one of Apple's marketing lines for Vision Pro - it seamlessy blends the real world and the digital world. If this technology can get fully opaque then it would be a good way to go but semi-transparent is no good, it's too hard to read text, too distracting, no good for movies or photos, no good for immersion (no immersive environments). -
Zombie film '28 Years Later' was shot on iPhone 15 Pro Max
m4m40 said:I’d expect new movies to be shot in a format that’s compatible with 8k or better. iPhone.. really ???
Canon XL-1 is 480p, standard definition.
iPhone 15 Pro Max can produce some very nice looking results with ProRes Log format:
Here there's a comparison to an expensive movie camera, 5:30:
The softer footage of the expensive camera can come from the lenses used, that's just a bare iPhone. The iPhone has a big advantage with stabilization as it has an accelerometer. It's much lighter for holding when filming close shots like right in an actor's face without bumping into the actor. The iPhone can also film stereo/spatial video, can be attached to a drone for aerial shots and is water resistant.
Apple's own TV shows and movies use Arri Alexa cameras:
https://www.imdb.com/title/tt13287846/technical/
https://www.imdb.com/title/tt0804484/technical/
There's no question expensive movie cameras offer better overall image quality, bigger sensors, better resolution, colors, light levels but footage from modern iPhones rivals lower-end film cameras. All that matters is the final result. -
Apple still has a lot of new hardware to release before the end of 2024
siretman said:Any guesses on the 15” MacBook Air being updated to M4 in an October event?
I think M4 Pro/Max Macbook Pros for October and M4 mini with redesign. Then Air in January-March 2025.
The Studio/Pro are a bit of an unknown. They are due an update but they usually do the Ultra chips later so they could get a January-June 2025 release. M4 iMac in 2025 too. -
Apple may cut future Apple Vision Pro cost with far cheaper displays
pulseimages said:Any idea how many units have been sold?
https://s2.q4cdn.com/470004039/files/doc_earnings/2024/q3/filing/_10-Q-Q3-2024-As-Filed.pdf
Wearables, home and accessories in 9 months ending June 29th 2024 = $27.9b. The same period the year before was $30.5b. The Apple Watch makes up around half the total. iPhone/iPad accessories (AirPods, cases, chargers, keyboards) make a significant amount, mainly AirPods, which are estimated to be close to half the amount too. AirPods + Watch are easily 80-90% of the total wearables category, possibly more.
1m Vision Pro units would be over $3.5b. Given that the total fell nearly $3b, it's not likely Apple Vision Pro made over $1b, < 300k sales in 9 months.
Not too surprising considering it had a US-only launch initially and the fact that $500 VR headsets like Meta Quest only sell 5-10m units per year.
A sub-$2000 headset would sell millions of units.