ksec

It is not only the modem, you also need to take into account of others like antenna design, amplifier, receivers etc

Bascially there is so much variables in Mobile Network design you can't say it is limiting. The same could be said as Apple limiting A10 performance. ( Due to battery and heat issues ) 

I believe Intel modem you get to pay much less patent fees. 

This is pure fantasy.

1. As of today, one year from Optane announcement, NO ONE has actually recieved any hardware Optane Samples. Even those who said have been working with Intel, Oracle and Facebook, are using Server with Optane remotely. I.e The Server sit inside Intel DC and only provide them remote access.

So basically it is not even ANYWHERE close to shipping.

2. Optane is expected to be 10x cheaper then price of RAM per GB. Actually that is more like the projected cost some years after it ship. Which means you are VERY unlikely to get this price in the first 3 - 4 years of its shipment, oh back to the first point, that is when it actually ship first.

3. Number provided by Intel at the first IDF were all theoretical numbers. Testing so far from Facebook and Oracle shows it is NO WHERE near that fantasy speed. It is still very fast, latency is still 10x faster then the best in SSD. ( Intel keeps revising their number downwards ).

4. We have LPDDR4 and Wide I/O 2 sitting in the next 5 years time frame. Both will provide battery, capacity and speed improvement.

5. SSD aren't sitting still either, although we may likely not see substantial improvement until PCI-E 4.0 arrives. Since we are bottlenecked by 4x PCI-E 3.0 and we dont have any more additional lanes for SSD. And it is getting cheaper as we speak. 

cali said:

How does any of this make sense?

Why does Apple continue to throw free ad money away? There has to be a contractor something where NBC Universal pays Apple for the free money(if plausible rumor is true). 

Apple isn't fighting strong enough in this market. I want them to absolutely destroy Google or take at least half of the ad market.

If they could fix Apple News that would be a start.

I wish Apple could do Ads too. Huge Revenue stream. BUT!, When you think about it, Apple is a product company with Laser focus. ( Or used to be ). It is just no part of their DNA to handle this. 

Similar to working with Foxconn or TSMC, Apple is actually very good at this NOT doing it themselves. There Are a Thousand No's for Every Yes

There is also the word Shipment. Shipment is what other manufacture shipped to its partner, for Apple it is more like how much they sold.

So what really matter is, iPhone market usage. i.e In all of the 3.5B Smartphone users, how many of those are Apple. I think Benedict Evans broke out those numbers some times ago.   

Sometimes I wonder, what strategy could be use, to not lower the profit margin too much, while getting more market shares?. There are roughly 1 Billion active iOS devices. That is all iPad, iPhone, iPod Touch users. Roughly 600M active iPhone users, what could Apple do to get to 1 Billion iPhone users?.

bruckheimer said:

There SSD's are fast, but there not the fastest, except maybe in Macbooks,

They are the fastest on the consumer market ( counting the write speed as well ), Notebook OR Desktop, hack even Mac Pro's SSD is slower. Unless you count those SSD used in Enterprise or DC. 

schlack said:

Samsung's EVO drive claims 3GB/sec transfer speeds also. Makes sense, as Samsung is probably the manufacturer of Apple's SSDs anyhow.

These are from Sandisk, and my guess is likely Apple's own SSD Controller? There are none on the market with those spec Apple pointed out, 2.2GB/s Write Speed!. And none of them would even fit into the Macbook, its power usage is likely higher as well, they are in 5 - 7W range minimum. I would like someday Ars or Anandtech dig into this SSD details. 

suddenly newton said:

blastdoor said:

The fast SSD speeds will somewhat mitigate speed issues brought about for some users because of the RAM being limited to 16GB due to architectural limitations. Virtual memory page-outs will be relatively faster on the new SSD as compared to previous ones, further cutting back the performance hit induced by the transfer contents from very fast physical RAM to virtual space allocated on storage media.

I'd love to see some hard numbers on benefits with respect to virtual memory page-outs. 

I'm sure such benefits exist, but I have no intuition at all for the magnitude of the benefit and if it's nearly enough to offset in any meanings way the loss of RAM. 

LOL. Loss of RAM? When did MacBook Pros have more than 16GB?

Exactly.

big said:

I'm not a tech-head so I don't know and am asking honestly: how fast is the RAM the MBP ships with and how does the SSD speeds quoted in this article compare? I can't imagine SSDs are as fast as physical RAM - but I don't know! Does it seem likely that paging to SSD will be as quick as having more physical RAM if the architecture permitted it?

Normally it shouldn't make a much a impact how fast the SSD goes, because there is still a magnitude of difference. The paging will still takes times, and lag. But given how macOSX does memory compression, it should theoretically make the experience better.