Sharp, Apple partnering to build $1.2B LCD plant - report
Days after a story claiming Apple and Toshiba were going to partner to build an LCD factory was emphatically denied, a new report now claims that Apple is instead partnering with Sharp to build a $1.2 billion facility.
On Monday, a report surfaced that claimed Apple and Toshiba were working together on a new LCD plant. However, a Toshiba spokesman later called the report "untrue," and said nothing was decided.
On Friday, Japan's Nikkei business daily newspaper reported a second time that Apple will partner with another company for LCD manufacturing, but this time the company is Sharp. It said that Apple will be responsible for a "large portion" of the 100 billion yen, or $1.2 billion, facility, and the iPhone maker will buy "most" of the panels produced by Sharp.
"Sharp will start installing equipment next year at Mie Prefecture plant and mass production is slated to begin in the later half of 2012," a summary of the report done by Reuters translates.
The new production lines will allegedly manufacture small and mid-size LCD panels, and Apple is said to purchase the bulk of the displays for the iPhone. It also stated that Toshiba plans to build an Ishikawa Prefecture factory to boost supplies to Apple as well.
On Monday, a report surfaced that claimed Apple and Toshiba were working together on a new LCD plant. However, a Toshiba spokesman later called the report "untrue," and said nothing was decided.
On Friday, Japan's Nikkei business daily newspaper reported a second time that Apple will partner with another company for LCD manufacturing, but this time the company is Sharp. It said that Apple will be responsible for a "large portion" of the 100 billion yen, or $1.2 billion, facility, and the iPhone maker will buy "most" of the panels produced by Sharp.
"Sharp will start installing equipment next year at Mie Prefecture plant and mass production is slated to begin in the later half of 2012," a summary of the report done by Reuters translates.
The new production lines will allegedly manufacture small and mid-size LCD panels, and Apple is said to purchase the bulk of the displays for the iPhone. It also stated that Toshiba plans to build an Ishikawa Prefecture factory to boost supplies to Apple as well.
Comments
Go AAPL>
They didn't name it AppleTV to keep it a set-top box!
Go AAPL>
Word! A gorgeous AppleTV, that is. Much larger than the current desktop cinema display....
The new production lines will allegedly manufacture small and mid-size LCD panels, and Apple is said to purchase the bulk of the displays for the iPhone. It also stated that Toshiba plans to build an Ishikawa Prefecture factory to boost supplies to Apple as well.
(emphasis added)
They didn't name it AppleTV to keep it a set-top box!
Go AAPL>
Word! A gorgeous AppleTV, that is. Much larger than the current desktop cinema display....
Come on guys. Read the article before commenting...
Then there is the sub seven inch iPad/iPod Touch device. Here I'm not talking something that is a direct competitor to the iPad but rather something that runs iOS but is optimized for wide screen. 16:9 would be the minimal width ratio.
A large screen Apple TV wouldn't be a bad thing it is just that I wouldn't run out and buy it on the day it is released. A larger iPhone on the other hand would be an immediate purchase.
(emphasis added)
Come on guys. Read the article before commenting...
Frankly I'm hoping this is actually an investment for portable devices. That is all well and good but you need to understand that Apple is not shy about "leaking" disinformation.
Frankly I'm hoping this is actually an investment for portable devices. That is all well and good but you need to understand that Apple is not shy about "leaking" disinformation.
Point taken. However, AAPL has certainly had issues keeping up with demand with their existing devices, at least partially due to supply issues. So I think Occam's razor would suggest this is probably still for iPhones & iPads...
For one Apple needs a range of iPhones and I would love to have one with a slightly larger screen. In a iPhone sized device even a 1/4" in screen height and an inch in length would do wonders.
I agree. My father likes the iPhone but much of the text is too small for his eyes.
Very few apps allow you to control the size of text.
I think an iPhone with a larger screen and louder receiver/speaker would be great for seniors.
They didn't name it AppleTV to keep it a set-top box!
Go AAPL>
They wouldn't need to build an entirely new factory to make LCD panels for an AppleTV.
Apple would use existing panels. The Apple TV is 90% software and 10% hardware.
Apple needs more factories to meet the growing demand for iPhones and iPads.
Next week...."Apple and LG team up to build $1.2B LCD factory". Seems like they are going down the list until someone stops denying it.
I wouldn't be surprised if Apple needed to build three factories to build enough displays.
Toshiba factory for iPod LCDs
Sharp factory for iPhone LCDs
LG factory for iPad LCDs
I wouldn't be surprised if Apple needed to build three factories to build enough displays.
Toshiba factory for iPod LCDs
Sharp factory for iPhone LCDs
LG factory for iPad LCDs
Too bad there's no Pioneer for AppleTV plasma displays. Oh well, there's alwas Panasonic or Samsung...
I agree. My father likes the iPhone but much of the text is too small for his eyes.
Very few apps allow you to control the size of text.
I think an iPhone with a larger screen and louder receiver/speaker would be great for seniors.
Settings - General - Accessibility - Zoom - On
Apple enters markets in which is can innovate. There's very, very little Apple can innovated about the television itself. It's the content acquisition part that Apple can (and is) reinventing. I can see the AppleTV set top box becoming more - much more, in fact - than it is, perhaps even displacing cable companies in some households... but integrating that with a physical television seems really needless.
IMHO.
-Clive
Settings - General - Accessibility - Zoom - On
Apple - Apple Store - Specialist - $249 - iPhone XL
... I think an iPhone with a larger screen and louder receiver/speaker would be great for seniors.
It's called an "iPad."
I just don't understand the _obsession_ with the notion of an Apple-branded TV...
Apple enters markets in which is can innovate. There's very, very little Apple can innovated about the television itself. It's the content acquisition part that Apple can (and is) reinventing. I can see the AppleTV set top box becoming more - much more, in fact - than it is, perhaps even displacing cable companies in some households... but integrating that with a physical television seems really needless.
IMHO.
-Clive
The only reason I can see Apple getting into making an actual TV is FaceTime.
I can't see Apple selling a camera to put on top of your TV.
Here I'm not talking something that is a direct competitor to the iPad but rather something that runs iOS but is optimized for wide screen. 16:9 would be the minimal width ratio.
Wiz, this always comes up. I would bet my ancient iPad (8 months + now) that both Jobs and Ive hate 16:9. It is a carryover from an irrelevant medium, cinema, and has no business being on a handheld screen. It's awkward and ungainly and without organic proportion, and it shows when it's reduced to just a screen. If you put a keyboard or a DVD player attached to the base, you can get away with it visually, but it is still an uncomfortable frame psychologically on the vertical axis. Letterboxing is easier on the senses because it is carried out in software instead of constrained in hardware. Have a look at the Galaxy Tab. Suitable shape for serving cheese. Wrenching to your psyche in both portrait and landscape. Sorry to have to disagree with you this time.
The only reason I can see Apple getting into making an actual TV is FaceTime.
I can't see Apple selling a camera to put on top of your TV.
The front-facing camera on the iPhone is the Send camera for FaceTime. What is received by FaceTime is AirPlayed to the AppleTV.
In using something like FaceTime, the user will want more control (closer and more direct) than could be provided by a camera in (or on top of) a TV sitting 15 feet away.
It's called PYNIP -- Pick Your Nose In Private....
Another acronym is SCRABL... I leave the elaboration to the reader.