Apple to hold live stream of Sept. 9 event, begins countdown on website
With less than five days to go until Tim Cook takes the stage at the Flint Center in Cupertino, Apple has begun promoting the event --?at which the iPhone 6, iWatch, and perhaps second-generation iPad Air will be unveiled -- on its homepage with a countdown timer to the live stream.
"Live video from our special event will be right here," the page reads. "And so will a whole lot more." The company then implores users to tune in to "follow every moment" and provides a quick iCal-compatible shortcut to add the event to a calendar.
Apple announced the Sept. 9 event two weeks before it is to be held, an unusually long lead time that suggests it may view the announcements as significant. Apple generally gives journalists a one-week notice.
Additionally, rather than holding the press availability at its now-traditional venue -- the Yerba Buena Center for the Arts in San Francisco -- or its own on-campus theater, Apple chose to move to Cupertino's Flint Center. The Flint Center holds nearly 3,000 people, nearly three times as many as the much smaller Yerba Buena theater.
Adding fuel to the fire is Apple's construction of a large, two-story building on the grounds of the Flint Center. The building's purpose remains unknown, though many speculate that it will play host to an enhanced and enlarged version of the "hands on" area where the company traditionally allows journalists to fondle new products.
AppleInsider will be on hand at the Flint Center next Tuesday and will bring live coverage from inside the venue.
"Live video from our special event will be right here," the page reads. "And so will a whole lot more." The company then implores users to tune in to "follow every moment" and provides a quick iCal-compatible shortcut to add the event to a calendar.
Apple announced the Sept. 9 event two weeks before it is to be held, an unusually long lead time that suggests it may view the announcements as significant. Apple generally gives journalists a one-week notice.
Additionally, rather than holding the press availability at its now-traditional venue -- the Yerba Buena Center for the Arts in San Francisco -- or its own on-campus theater, Apple chose to move to Cupertino's Flint Center. The Flint Center holds nearly 3,000 people, nearly three times as many as the much smaller Yerba Buena theater.
Adding fuel to the fire is Apple's construction of a large, two-story building on the grounds of the Flint Center. The building's purpose remains unknown, though many speculate that it will play host to an enhanced and enlarged version of the "hands on" area where the company traditionally allows journalists to fondle new products.
AppleInsider will be on hand at the Flint Center next Tuesday and will bring live coverage from inside the venue.
Comments
Awesome!
Good. This is how it should always be done. Allow anyone using anything to watch it.
YYYYYEEEEESSSSSSSSSSSSSSSSSS!!!!!
This is gonna be huge.
If there ever was any proof that apple was making a self driving car, this stumps them all. Or it could just be an electronic tail. Which could be equally as cool.
Question..would it have Touch ID?
If I turn up to De Anza college on Tuesday is there any chance I'll be able to get in to see anything?
You heard it here first folks.
Courageous, too. I've thought in the past they wanted to be able to edit out glitches, but they must be more confident now. Something big is in the works.
They still edit it later. When Anki was shown at WWDC, the live stream showed the manager on stage had multiple issues with communications between the iPhone and the toy car. In the downloaded "podcast" version, that sequence is much shortened and it looks like just a few seconds of fussing before the device works. I remember being surprised at how long that guy took to get it to work - I completely understand that little glitches like that happen, especially with a brand new product, but it's just so rare to see at an Apple keynote.
On a different subject, AppleInsider's continued use of the phrase "fondle new products" is a little creepy.
Aha, that explains the memory I have of that little car snafu. So that event was streamed live. I just read about the editing the other day. Memory serves after all, however pale and wan.
So are these events always live streamed?
Samsung Electronics R&D will be holding a viewing party, taking copious notes. Afterwards, they'll high-five their newfound solution to their "crisis in design" for 2015.
Aha, that explains the memory I have of that little car snafu. So that event was streamed live. I just read about the editing the other day. Memory serves after all, however pale and wan.
So are these events always live streamed?
They haven't been streamed 100% of the time, but they are quite often and it seems like more regularly as time goes on. I think the most unusual part is how much advertising they're putting out that it'll be a streamed event, and a big one. As Solipsism said, sometimes it's just a note the day before, or a link on their website that shows it'll be streamed. A countdown timer from 5 days beforehand really seems like they're trying to build hype.
I can't recall so much hoopla over an introduction since Dean Kamen introduced the Segway.
Well, maybe.... but IT wasn't real.
http://southpark.cc.com/full-episodes/s05e11-the-entity
I believe all iPhone events have been live streamed. At least since the iPhone 4 IIRC.
Buying popcorn now...
I promise to not eat it until the event...
If I turn up to De Anza college on Tuesday is there any chance I'll be able to get in to see anything?
Highly improbable. It is an invitation-only event.
Heck, the venue isn't even large enough to accommodate all of Apple's employees based in Cupertino, let alone De Anza College students/faculty/staff and random looky-loos.
Knowing how Apple works, their PR department likely went into control freak mode to generate the guest list.