Apple focuses on Siri with first iPhone 4S TV ad

2

Comments

  • Reply 21 of 52
    SERI is a whole new market baby!

    We will build spread sheets, documents etc with SERI. Andy Rubin made a fool of himself when he said people don't want to talk to their phone. What an a-hole.

    I'm already imagining using SERI, once I get the new I iPhone, to help me in my job.

    School kids will use SERI. OMFG. Can you imagine SERI apps? OMFG!!! Another billion dollar revenue stream!!!

    And just wait until Apple makes the iPad accept pen inputs in real time. Think about finally taking notes on the iPad the way IT SHOULD BE.

    The road map for Apple has been set for at least another decade. Apple's stock will surpass Goggle's either when the iPad 3 drops in a few months or when iPhone 5 drops. Damn!
  • Reply 22 of 52
    Quote:
    Originally Posted by Digital_Guy View Post


    Ummm ... If this were really amazing, saying, "I'm locked out" should unlock the doors, instead of telling you where to find a locksmith, no?



    Suddenly, it's not so amazing.



    Thank God that you don't work for that ad agency or Apple. If the intention was so than then the person would be saying "Please open the door". But, in this segment, what they are demonstrating is the location based feature of Siri.
  • Reply 23 of 52
    iqatedoiqatedo Posts: 1,824member
    Quote:
    Originally Posted by Digital_Guy View Post


    Ummm ... If this were really amazing, saying, "I'm locked out" should unlock the doors, instead of telling you where to find a locksmith, no?



    Suddenly, it's not so amazing.



    Reading your post I thought just another troll, and perhaps you are... - however, you raise an interesting point.



    Currently, Siri interacts by employing external resources such as Wolfram Alpha, via a brilliant verbal processing capability (just had my first experience of it). However, a logical extension to the art will come when Siri is more aware of my local, unique resources, such as the ability to unlock my front door. This will come.



    The iPhone 4S will go down in history and be revered!



    ...and no, you are quite wrong, Siri is amazing!
  • Reply 24 of 52
    freediverxfreediverx Posts: 1,423member
    Quote:
    Originally Posted by ascii View Post


    "What does a weasel look like?"

    *Displays picture of Bill Gates*



    Displays pictures of Bill Gates, Steve Balmer and Eric Schmidt and asks "Which weasel did you mean?"
  • Reply 25 of 52
    freediverxfreediverx Posts: 1,423member
    Quote:
    Originally Posted by AbsoluteDesignz View Post


    They could have the devs implement a phonetic key or something with their apps.



    Siri already handles this, as when she displays a list of similar sounding contact names and asks which one you meant. Also, in Contacts you can now enter a phonetic spelling for a person's name, eliminating the need to mispronounce a name just so Siri can understand it. Something similar might be done for apps...
  • Reply 26 of 52
    successsuccess Posts: 1,040member
    Quote:
    Originally Posted by tylerk36 View Post


    And google acts like this is some sort of fad novelty that will fade away. Wow. I really bet they wish they thought of it. Secretly they are envious. You either have it or you don't. Apple has it. Chaching.



    Unfortunately this ability is all SJ IMHO.
  • Reply 27 of 52
    Quote:
    Originally Posted by success View Post


    Unfortunately this ability is all SJ IMHO.



    You really don't think Scott Forstall or anyone else on that engineering team have any good ideas about what to do with iOS? For all we know, someone working on Voice Control took a look at Siri and said we need to do something like this, Scott went to Steve and told him they needed to just buy Siri, and Steve made them an offer they couldn't refuse. Not saying that is what happened, just a possibility.



    For all that Steve did for the company, and he did too many to count, I think his best and most lasting contribution was to fill that place with some of the smartest minds in technology, liberal arts, and business, and his lasting legacy will continue to grow through them.
  • Reply 28 of 52
    nairbnairb Posts: 253member
    Some android app developers played around with this idea and made an app in under 8 hours.



    Not too functional but I am sure they had a lot of fun with it.



    http://www.slashgear.com/iris-voice-...roid-21189888/
  • Reply 29 of 52
    tbelltbell Posts: 3,146member
    I don't know if the person tried Siri or not, and I understand it is a beta, but Siri not opening apps is a common cited shortcoming. Moreover, the iPhone can already read out emails (e.g. for blind people), so I see no reason why Siri can't do it. I doubt battery life is the issue, but maybe you are right.



    In terms of privacy, I think people are smart enough to know whether they should be having their email read out loud.







    Quote:
    Originally Posted by gijoeinla View Post


    Funny. You must not really have tried Siri. So epic fail. She sure does read back

    Text messages, perfectly in fact. I doubt they will ever unlock it to read back email. Duh. Your phone battery would die in a minute. Why? What if the email was a book in length? Confidential etc? Think before you speak. Doubtful you understand Siris brain is NOT on your phone (duh) but on their servers ( see Siri "connect").



    Shrill ?? Me thinks so. If your getting paid to put out lies at least be accurate lol



  • Reply 30 of 52
    When I first got the phone last week, Apple's servers were crushed as everyone tried Siri out. There were quite a few times where I'd ask her something and after a delay she would tell me she was having a network problem. I got those intermittently during the last week as everyone eventually got tired of asking her to open the pod bay doors, etc.



    Yesterday there was a delay before she answered one of my queries, and I noticed she has started saying things like "One sec..." and actually apologizing to me when the delay continued a little longer. She did eventually give me an answer to what I was looking for.



    I expect we will be informed somehow when new features are added to Siri like reading emails or adding/changing contacts, but it seems like minor improvements will just be appearing all the time without fanfare.



    ~Philly
  • Reply 31 of 52
    chromoschromos Posts: 191member
    I like how Apple has continually used the "say hello to xxx" meme throughout its advertising history, going all the way back to the original "say hello to Macintosh", but this is the first time you can interact with the product in a mostly human fashion.



    It's all part of forging that personal attachment to its products that Apple is so good at.
  • Reply 32 of 52
    Quote:
    Originally Posted by maccherry View Post


    SERI is a whole new market baby!

    We will build spread sheets, documents etc with SERI. Andy Rubin made a fool of himself when he said people don't want to talk to their phone. What an a-hole.

    I'm already imagining using SERI, once I get the new I iPhone, to help me in my job.

    School kids will use SERI. OMFG. Can you imagine SERI apps? OMFG!!! Another billion dollar revenue stream!!!

    And just wait until Apple makes the iPad accept pen inputs in real time. Think about finally taking notes on the iPad the way IT SHOULD BE.

    The road map for Apple has been set for at least another decade. Apple's stock will surpass Goggle's either when the iPad 3 drops in a few months or when iPhone 5 drops. Damn!



    I understand your excitement, and we share much of it, but it's Siri, not SERI. Minor nitpicking, I know, but the typo was all I could see.
  • Reply 33 of 52
    Quote:
    Originally Posted by gijoeinla View Post


    This is going to be Apples biggest seller yet. Another brilliant marketing move that makes the average mass consumer *think* apple out innovated the competition. This one feature casts a large shadow over the Droids. Suddenly they are featureless since they can't match Apple on this one. Really? Yea really. Ask yourself if Siri isn't a show stopper then why the very first ad focuses SOLELY on it? Don't any of you *think* iMessage is a huge deal? You get what I mean.



    Strategy people! WITD?



    I mean some infantile thinking here. Just like the rumor today that Apple "hurriedly" put this 4s to market cuz i5 wasn't ready!!! Lol!!! Apple was genius to wait out the evolution of 4g. It's not their networks duh. Apple 101... Let others try but we perfect it. That's how the iPhone was born. So will be the i5



    Give me a break. The i5 will break when the CELL industry is ready for a REALLY great 4g phone with Apples branding and battery life. The mass market has yet to reach saturation with iPhones people. Big picture little thinkers!!



    Why is the first ad focused on it? Probably because it's the 4S' biggest selling point. What else would Apple claim? iOS 5? You can still get that on other iDevices. Same with iMessage. Improved camera? What average joe is going to upgrade their phone just to get 3 more MP and a faster processor (which is FAR better...but outside of techies I doubt the vast majority of people know about it/care). The fact that Siri's being advertised (and pulled from everything other than the 4S) is to boost sales for the 4S. Seriously, other than Siri how many other improvements does the 4S offer to the mainstream consumer?



    And Android had voice capabilities for years buddy. It wasn't until Siri that Android followers stopped laughing at the poor voice input of iOS. While Siri is head and shoulders better than anything found on Android, Android's voice services are still pretty damn good. To say they won't look like feature phones anymore is just, well, dumb
  • Reply 34 of 52
    conradjoeconradjoe Posts: 1,887member
    Quote:
    Originally Posted by gijoeinla View Post


    This one feature casts a large shadow over the Droids. Suddenly they are featureless since they can't match Apple on this one. Really? Yea really.



    I've thought for a long time that these platforms needed "killer apps" in order to differentiate themselves.



    I was surprised that Android's turn-by-turn wasn't promoted more - it was free and iOS didn't have it (for free).



    If Siri works well enough, it could be a killer app that makes the i4S unique. If it doesn't work well enough, however, it will become the butt of many many jokes.



    We'll find out over the next couple of weeks. SNL and the late-night talk shows will jump on it if there is anything to mock.



    But if Apple can pull this off, they will have done something that was first promised decades ago as "the next big thing". I remember the early days of Dragon. People thought it was like Siri. They thought that they could say "Memo to Bob Jones" and Word would open a memo template with the From: and To: lines all filled in and the cursor ready to start filling in text.



    If Siri can do that stuff, it will be big. Really really big. Especially now that Apple is targeting the unsophisticated user. If they can make the iMac something that can be used just by talking to it in natural language Apple will have a whole army of computer illiterates as new customers.
  • Reply 35 of 52
    mrstepmrstep Posts: 516member
    Quote:
    Originally Posted by AppleInsider View Post


    Android boss Andy Rubin said earlier this week that he doesn't believe that phones should serve as assistants,



    Wow, and I don't believe that Google should have totally copied the iPhone and iPad with Android! That settles it then, looks like Google is going to stop copying.



    (Or maybe he just figures the functions of a personal assistant should be reserved for CEOs of large companies like Google?)
  • Reply 36 of 52
    mrstepmrstep Posts: 516member
    Quote:
    Originally Posted by IQatEdo View Post


    Reading your post I thought just another troll, and perhaps you are... - however, you raise an interesting point.



    Currently, Siri interacts by employing external resources such as Wolfram Alpha, via a brilliant verbal processing capability (just had my first experience of it). However, a logical extension to the art will come when Siri is more aware of my local, unique resources, such as the ability to unlock my front door. This will come.



    The iPhone 4S will go down in history and be revered!



    ...and no, you are quite wrong, Siri is amazing!



    Hmmm, when do we get to see Watson take on Siri on Jeopardy? Has anyone tried if it can do the 'answer with a question' thing?
  • Reply 37 of 52
    mstonemstone Posts: 11,510member
    Seems like Siri could end up using a lot of data. Better check your data plan for overages. Does AT&T still grandfather in the unlimited plan?
  • Reply 38 of 52
    mrstepmrstep Posts: 516member
    Quote:
    Originally Posted by maccherry View Post


    Apple's stock will surpass Goggle's either when the iPad 3 drops in a few months or when iPhone 5 drops. Damn!



    Apple's stock surpassed Google's a while ago - its market cap is 368.77B, Google's is 191.24B. I assume you mean individual shares, but value of the company is a better indicator - Google could do a reverse split and have 1200 dollar shares, and it wouldn't change anything.
  • Reply 39 of 52
    mrstepmrstep Posts: 516member
    Quote:
    Originally Posted by freediverx View Post


    Displays pictures of Bill Gates, Steve Balmer and Eric Schmidt and asks "Which weasel did you mean?"



    Add the Samsung CEO, Ellison, Sun's ex-Schwartz, any recent HP CEO, Wall St. execs, politicians, lawyers, ...



    "Siri, are you still there?"



    "I'm sorry, this could take a while."
  • Reply 40 of 52
    Great ad! But they'll have to recut it for Canada and other countries where maps are not yet supported -- including the "I'm locked out" money-shot at the end!
Sign In or Register to comment.