Seems that this report doesn't take into account the fact that although SKY paid 1.6bn they also provided the broadcast equipment, cameras and have the studios and presenters.
Apple have none of this in place and if this were true (it's not) it would be a massive undertaking.
They could be looking to partner with sky on the broadcast rights but SKY normally fuck over their 3rd parties after doing a deal with them. E.g. They did a deal with BT for SKY sports then added new sports channels after the deal was complete which BT could not broadcast.
Just a heads up. The Daily Mail is probably the worst newspaper in Britain if not the world. take everything they report with a pinch of salt.... then throw the salt away and ignore everything you've read.
It's no worse than say The Guardian which impressionable people hold in high regard. The Daily Mail is relentlessly attacked by the UK socialist press (such as The Guardian) to give the impression is that the Daily Mail is comparably untrustworthy a new source, when the reality is that it is no worse than many other sources of news in the UK (including the much loved BBC).
It's no worse than say The Guardian which impressionable people hold in high regard. The Daily Mail is relentlessly attacked by the UK socialist press (such as The Guardian) to give the impression is that the Daily Mail is comparably untrustworthy a new source, when the reality is that it is no worse than many other sources of news in the UK (including the much loved BBC).
I'm not sure if you're being serious or not. The BBC has never done anything like this.
Seems that this report doesn't take into account the fact that although SKY paid 1.6bn they also provided the broadcast equipment, cameras and have the studios and presenters.
Apple have none of this in place and if this were true (it's not) it would be a massive undertaking.
They could be looking to partner with sky on the broadcast rights but SKY normally fuck over their 3rd parties after doing a deal with them. E.g. They did a deal with BT for SKY sports then added new sports channels after the deal was complete which BT could not broadcast.
A valid point but imagine the boot (excuse the pun) on the other foot. Apple or Google have the rights and Sky have to pay them
If someone else did secure the rights then getting a third party company to do the coverage isn't that hard. They could do a deal with the BBC for example in return for some broadcast options.
Based on viewing figures for major games estimates range between 2.5M to 3.5M subscribers to Sky Sports in the UK, most of which I am sure is for Football coverage (albeit only based on what I know people who have it watch). That is a significant customer base to ' buy' by obtaining the rights to the Premier League.
Unless you need an Apple device to watch the games. Apple has enough money, they could buy the rights to ALL professional sports. And then force people to buy one of their devices to watch. People would bitch and complain - as they wait in line to give Apple money.
Exactly. And Sky does that very thing. You have to get Sky to get the sports. Apple would be in that position of power. And I wouldn't mind that because Sky support is borderline criminal.
To me, this is almost like the "beginning of the end" for Apple. Never in a million years would I ever have expected Apple to give a rat's behind about something as banal and useless as organised professional sports.
It's hard to even imagine the words "Apple" and "sports" in the same sentence. Sports, especially football, and especially English football and everything it stands for, is almost the antithesis of Apple.
bleh.
So Apple's foray into content delivery that offers up bad Hollywood movies, wretched pop music and mindless TV, among other items, does not constitute the "beginning of the end" but if Apple gets involved in delivering sports content, apocalypse approaches.
It's more likely that Apple would bid for the online rights to stream EPL matches worldwide leaving Sky/ESPN to bid for the TV broadcast rights. There would be an EPL App with content broadcast live via Apple TV just like the MLB App with the EPL making revenue from subscriptions. A number of sports are now selling live streaming access online via a subscription.
Heartwarming to read comments from fanboys who could give "Ivory Tower" a worse name. I keep forgetting there are people who disapprove of owning cars, eating meat, voting in elections and wearing shoes instead of Birkenstocks.
Seems that this report doesn't take into account the fact that although SKY paid 1.6bn they also provided the broadcast equipment, cameras and have the studios and presenters.
Apple have none of this in place and if this were true (it's not) it would be a massive undertaking.
They could be looking to partner with sky on the broadcast rights but SKY normally fuck over their 3rd parties after doing a deal with them. E.g. They did a deal with BT for SKY sports then added new sports channels after the deal was complete which BT could not broadcast.
You seem to have forgotten how tight Apple is with Disney - who owns ESPN. And ESPN's takeover of rights and staff from Setanta is showing UK broadcasters there are experienced folks from this side of the pond who can add style to coverage of field sports.
ESPN style in more and better close-ups of action already set them apart.
Ah, that should be good news for NFL fans who own Apple TVs. Please don't flog me for that.
Fortunately even if this IS true, it's no more indicator of a physical television set than anything else. Apple already offers live streams of several sports on the Apple TV. And the more sports with live streams offered, the better, even if I don't watch or like sports myself.
Even if Apple goes after some sports properties or launches a few original scripted series a la Netflix, they're still going to have to play within the cable framework to provide network news, major sports, award shows, etc.
If Apple brings out a freestanding TV, I think they're going to market the content as part of a package with local cable providers and, possibly, satellite carriers. The networks are not going to give their major content properties a mechanism for completely bypassing them. In the case of Comcast/NBCU, if Apple/Google/whoever wants to launch a content product, it would have to either be with Comcast/NBCU's blessing or without content from NBC, MSNBC, CNBC, USA, Bravo, etc., and other content that Comcast/NBCU effectively controls like the Golden Globes and Sunday Night Football.
I think Apple is going to make deals with the cable carriers/networks to turn over the UI and access to their content to Apple in exchange for Apple maintaining the cable carriers/networks revenue streams.
Even if Apple goes after some sports properties or launches a few original scripted series a la Netflix, they're still going to have to play within the cable framework to provide network news, major sports, award shows, etc.
To me, this is almost like the "beginning of the end" for Apple. Never in a million years would I ever have expected Apple to give a rat's behind about something as banal and useless as organised professional sports.
It's hard to even imagine the words "Apple" and "sports" in the same sentence. Sports, especially football, and especially English football and everything it stands for, is almost the antithesis of Apple.
bleh.
But this is already happening - NBA, NHL, etc. all have apps that stream their games live on iPad, etc. Perhaps this is just a matter getting the Premiership to do the same thing.
I wonder if we football fans in the US will get to watch the Premier League games? I wouldn't mind being able to watch more that the smattering of FA games we get in the States.
Comments
I'd rather watch La Liga. Real Madrid and Barcelona are better than any English team.
Baby steps.
Baby steps.
Apple have none of this in place and if this were true (it's not) it would be a massive undertaking.
They could be looking to partner with sky on the broadcast rights but SKY normally fuck over their 3rd parties after doing a deal with them. E.g. They did a deal with BT for SKY sports then added new sports channels after the deal was complete which BT could not broadcast.
Err... PP, remember where the most iconic ad in history was presented to the public...
Good point.
Just a heads up. The Daily Mail is probably the worst newspaper in Britain if not the world. take everything they report with a pinch of salt.... then throw the salt away and ignore everything you've read.
It's no worse than say The Guardian which impressionable people hold in high regard. The Daily Mail is relentlessly attacked by the UK socialist press (such as The Guardian) to give the impression is that the Daily Mail is comparably untrustworthy a new source, when the reality is that it is no worse than many other sources of news in the UK (including the much loved BBC).
Pay over 100 dollars just to be able to see them here in Sweden.
It's no worse than say The Guardian which impressionable people hold in high regard. The Daily Mail is relentlessly attacked by the UK socialist press (such as The Guardian) to give the impression is that the Daily Mail is comparably untrustworthy a new source, when the reality is that it is no worse than many other sources of news in the UK (including the much loved BBC).
I'm not sure if you're being serious or not. The BBC has never done anything like this.
Seems that this report doesn't take into account the fact that although SKY paid 1.6bn they also provided the broadcast equipment, cameras and have the studios and presenters.
Apple have none of this in place and if this were true (it's not) it would be a massive undertaking.
They could be looking to partner with sky on the broadcast rights but SKY normally fuck over their 3rd parties after doing a deal with them. E.g. They did a deal with BT for SKY sports then added new sports channels after the deal was complete which BT could not broadcast.
A valid point but imagine the boot (excuse the pun) on the other foot. Apple or Google have the rights and Sky have to pay them
If someone else did secure the rights then getting a third party company to do the coverage isn't that hard. They could do a deal with the BBC for example in return for some broadcast options.
Based on viewing figures for major games estimates range between 2.5M to 3.5M subscribers to Sky Sports in the UK, most of which I am sure is for Football coverage (albeit only based on what I know people who have it watch). That is a significant customer base to ' buy' by obtaining the rights to the Premier League.
Unless you need an Apple device to watch the games. Apple has enough money, they could buy the rights to ALL professional sports. And then force people to buy one of their devices to watch. People would bitch and complain - as they wait in line to give Apple money.
Exactly. And Sky does that very thing. You have to get Sky to get the sports. Apple would be in that position of power. And I wouldn't mind that because Sky support is borderline criminal.
Not Tallest Skil's fault. Calling soccer "football" on a US site was bound to cause confusion!
Exactly. I thought before I types and wrote soccer.
To me, this is almost like the "beginning of the end" for Apple. Never in a million years would I ever have expected Apple to give a rat's behind about something as banal and useless as organised professional sports.
It's hard to even imagine the words "Apple" and "sports" in the same sentence. Sports, especially football, and especially English football and everything it stands for, is almost the antithesis of Apple.
bleh.
So Apple's foray into content delivery that offers up bad Hollywood movies, wretched pop music and mindless TV, among other items, does not constitute the "beginning of the end" but if Apple gets involved in delivering sports content, apocalypse approaches.
Seems that this report doesn't take into account the fact that although SKY paid 1.6bn they also provided the broadcast equipment, cameras and have the studios and presenters.
Apple have none of this in place and if this were true (it's not) it would be a massive undertaking.
They could be looking to partner with sky on the broadcast rights but SKY normally fuck over their 3rd parties after doing a deal with them. E.g. They did a deal with BT for SKY sports then added new sports channels after the deal was complete which BT could not broadcast.
You seem to have forgotten how tight Apple is with Disney - who owns ESPN. And ESPN's takeover of rights and staff from Setanta is showing UK broadcasters there are experienced folks from this side of the pond who can add style to coverage of field sports.
ESPN style in more and better close-ups of action already set them apart.
Ah, that should be good news for NFL fans who own Apple TVs. Please don't flog me for that.
Fortunately even if this IS true, it's no more indicator of a physical television set than anything else. Apple already offers live streams of several sports on the Apple TV. And the more sports with live streams offered, the better, even if I don't watch or like sports myself.
Even if Apple goes after some sports properties or launches a few original scripted series a la Netflix, they're still going to have to play within the cable framework to provide network news, major sports, award shows, etc.
If Apple brings out a freestanding TV, I think they're going to market the content as part of a package with local cable providers and, possibly, satellite carriers. The networks are not going to give their major content properties a mechanism for completely bypassing them. In the case of Comcast/NBCU, if Apple/Google/whoever wants to launch a content product, it would have to either be with Comcast/NBCU's blessing or without content from NBC, MSNBC, CNBC, USA, Bravo, etc., and other content that Comcast/NBCU effectively controls like the Golden Globes and Sunday Night Football.
I think Apple is going to make deals with the cable carriers/networks to turn over the UI and access to their content to Apple in exchange for Apple maintaining the cable carriers/networks revenue streams.
Even if Apple goes after some sports properties or launches a few original scripted series a la Netflix, they're still going to have to play within the cable framework to provide network news, major sports, award shows, etc.
Why? They don't now.
To me, this is almost like the "beginning of the end" for Apple. Never in a million years would I ever have expected Apple to give a rat's behind about something as banal and useless as organised professional sports.
It's hard to even imagine the words "Apple" and "sports" in the same sentence. Sports, especially football, and especially English football and everything it stands for, is almost the antithesis of Apple.
bleh.
But this is already happening - NBA, NHL, etc. all have apps that stream their games live on iPad, etc. Perhaps this is just a matter getting the Premiership to do the same thing.