Apple acquires Chomp app search engine to enhance App Store
Apple has acquired Chomp, a search engine designed to find and discover apps for iPhone, iPad and Android. The purchase appears intended to enhance software discovery the App Store.
According to a report by the Wall Street Journal, the San Francisco-based Chomp was founded in 2009 and has raised $2.5 million in funding.
Apple has been frequently questioned about how it plans to spend its nearly $100 billion cash pile, but Chomp is only the second acquisition the company has made this year, following the January purchase of Anobit. The price of Chomp wasn't announced, but Bloomberg later reported that Apple paid $50 million.
Apple's App Store has limited search and discovery features, something Apple has worked to improve. Chomp's website and mobile app offer term search, sale listings, trending apps, new apps and other categories intended to make it easier to discover specific apps among the library of what is now more than 550,000 titles in the App Store.
Chomp currently powers Verizon's Android app search, and offers both an Android app and features search of Android apps on its website, all of which Apple is likely to terminate.
Apple's acquisitions are often talent based, and Chomp executives are reportedly now working in iTunes Marketing and as Senior iTunes Engineers. Previous recent Apple acquisitions resulted in the products and services of iAd, iTunes Match and Siri.
[ View article on AppleInsider ]
Comments
I think Apple's cash pile is $100 Billion, not $100 Million
You beat me to it, that's quite a rounding error.
You beat me to it, that's quite a rounding error.
I wish my bank would make that same error, but in reverse.
This sounds like an interesting acquisition, and improved searching capabilities in the App Store would certainly be welcome.
I wonder what Android will do to replace it?
Nothing jumps out at me about Chomp?s front end, but I suspect their back-end skills are what this is about anyway.
I think it?s odd how App Store searching works so differently on iTunes vs. iPhone vs. iPad. I like the iPad version the best: you can filter and sort your searches more easily. Still room for improvement though.
Nothing jumps out at me about Chomp?s front end, but I suspect their back-end skills are what this is about anyway.
I imagine they've managed to solve a problem in an elegant way that has eluded Apple, or they may also have some solid IP (patents) Apple wanted.
I imagine they've managed to solve a problem in an elegant way that has eluded Apple, or they may also have some solid IP (patents) Apple wanted.
Apple picking up "search" patents... now there is an interesting thought...
As for what they paid for this company, the negotiations ended and the Apple executive asked, "Do you take plastic, or would you prefer cash?"
<briefcase goes *click*>
I think Apple's cash pile is $100 Billion, not $100 Million
Probably watching the "Austin Powers: International Man of Mystery" movie while writing this report!
Gotta love them Fembots!
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You beat me to it, that's quite a rounding error.
The editors are off tonight. It shows in the dock connector story too.
I think Apple's cash pile is $100 Billion, not $100 Million
That would be a crazy amount of money; you've got to be kidding, dude!
(I'm just joking, in case anyone missed that.)
On a more related note, whatever happened to Matt Casamassina? Wasn't he supposed to fix game discovery in the store? Or did he maybe contribute to Game Centre?
My pet peeve regarding this subject on the iPad remains: search criteria reverts to "all" when returning from each page of results, what a PITA.
Can't help thinking that for Apple, terminating Chomp's service for Android might be more than just the icing on the cake of this new acquisition. Siriously.
According to a report by the Wall Street Journal, the San Francisco-based Chomp was founded in 2009 and has raised $2.5 million in funding.
Guys, you might want to acknowledge the fact this story came from @parislemon.
He seems quite pissed about it: http://parislemon.com/post/181820949...cking-bullshit
I think it?s odd how App Store searching works so differently on iTunes vs. iPhone vs. iPad. I like the iPad version the best: you can filter and sort your searches more easily. Still room for improvement though.
Nothing jumps out at me about Chomp?s front end, but I suspect their back-end skills are what this is about anyway.
Any improvement concerning better discoverability on the AppStore(s) is good news.
While Apple is at it, I hope they will also fix a major flaw in the filtering of reviews by national AppStore.
In small countries, you can't see meaningful reviews (too few of them) or meaningful rating statistics even though most people have a good enough command of English.
It is just annoying to have to switch to e.g., the US AppStore (losing context in the mean time) to inspect the reviews, and then back (losing context AGAIN).
Incidentally, the same flaw exists in the iTunes Music store.
Most content is relevant to a much wider audience than the local community (or country, for that matter. English for example is not only spoken in the US...)
Please Apple, make the scope for the reviews configurable.
I can understand that most western people will still want to filter by character set (cyrillic, chinese, etc.) or by language, but in my country, many people can read easily 3-5 languages.
I find inspecting the reviews on Apple's stores a major hurdle because of the current restrictive way of filtering. DUH!
It's time for a much needed facelift.
Apple's App Store has limited search and discovery features, something Apple has worked to improve. Chomp's website and mobile app offer term search, sale listings, trending apps, new apps and other categories intended to make it easier to discover specific apps among the library of what is now more than 550,000 titles in the App Store.
It does a few things better:
- it's faster than the App Store but this is likely due to load
- it shows better screenshots but they likely won't be shown on an iPhone
- it shows app rating on every app link, something the App Store should have had long ago
The downsides are:
- it uses all the same categories as the App Store. Battlefield is listed as an adventure game beside Monkey Island.
- it has no advanced search, no searching by rating, price range, download size
- no way to exclude apps you aren't interested in
- no way to sort a search based on various criteria, rating, price
- no list view, just pages and pages of apps
- not intelligent search, if you type 3D game, it lists games with the word 3D in the title or description, not games that by their nature are 3D
As suggested earlier, I would say the purchase has to be for the people rather than the website. Hopefully they will implement a different set of search features.
Oh, and there is a five star review of the Chomp app by someone going by the name of Ben Keighran. Wonder if that is the same B.K. who is Chomp's C.E.O., or if he was pwned?
Guys, you might want to acknowledge the fact this story came from @parislemon.
He seems quite pissed about it: http://parislemon.com/post/181820949...cking-bullshit
Then he should whine to the WSJ who is the paper that screwed him. AI is just citing the WSJ. I doubt they want to get in the middle of this little spat, but if this ``writer'' were smart he'd contact AI and give a more insightful article and proof of his news and how it's more pertinent than the WSJ.
At least, that's how I'd swing it going up against a big publication just poaching the story.