yes but that is because the total units in the market went up
And its 56% iPad and 44% split across something like 100 other tablets
Exactly.
56% of the market for the iPad.
44% of the market split up among dozens and dozens and dozens of other tablets. Ten years ago, could any of us imagined such a statistic? It's amazing.
"That doesn't mean the PC dies, that just means that the scenarios that we use them in, we stop referring to them as PCs, we refer to them as other things...."
There are many people for whom a PC is overkill. A smartphone, or tablet, is all they need. Now they can get a device that's easier to use and maintain, for them.
I agree with your last point, I think Apple have hit the nail on the head with the iPad. I use mine while I'm sitting in the living room relaxing. I use it to surf the web, read personal emails, read eBooks and play a few games mostly. In contrast I use my Mac to run my business. Nothing to heavy but I wouldn't use the iPad to do that kind of stuff.
I don't think I'm all that unique in the way that I use my iPad. Maybe "toy" is juvenile - it's an entertainment device shall we say. Which as you say is probably what most people use their computers at home for anyway but it?s nice to wind up all the radical fanbois on here once in a while. It stops them howling at the moon instead.
Well, the thing is, "running a business" generally involves managing emails, scheduling, accounts, payments, orders, assets, possibly a web presence, payroll, records, various forms, etc.
There's nothing in that list that isn't well within the capabilities of an iPad. In terms of actual computing horsepower, they're trivial. For certain things a keyboard is handy, but those are available for the iPad as well.
Even if your specific preferred software isn't yet available, that's not a structural problem with the iPad, it's just a matter of the newness of the platform. With the speed at which the iPad is moving into various markets, new business software is coming online daily. Arguably the biggest hole is Office, but rumor has it that's on the way (and MS would be foolish not to, even if they wait until after their Windows 8 version is shipping).
Even within the specific feature sets of a given iPad port of a given software title the same principle applies as what I'm claiming for computers-- that for instance Office is vastly more powerful and unwieldy than most users want or need, and an iPad version, while almost certainly less expansive than its desktop counterpart, will nevertheless probably satisfy the majority of the use cases. I suspect that's true of a whole raft of software titles-- tablet ports are going to focus on what's really needed, and discard several generations of feature bloat. At which point people start wondering the same thing they wonder when they start using their iPad for a lot of tasks formerly done on desktops or laptops-- "Why did I need all that extra stuff"?
yes since new pre-orders won't be available on launch day.
I never knew there were so many apple fanbois buying these ipads. /s
It's entertaining to hear that term now that Apple is about $70 bil bigger than Exxon. It's even more entertaining to hear all those predictions about the iPad failing and apple overstating this and that.
44% of the market split up among dozens and dozens and dozens of other tablets. Ten years ago, could any of us imagined such a statistic? It's amazing.
those stats seem like rubbish in any case. I suspect Apple have 90% of the 10" tablet market.
If it's not a toy why do they show small children using it in Apple's TV advertising for the iPad?
You can even buy it at Toys R Us.
To show ease of use. You may be underestimating some people's fear of complexity.
Toys R Us have a decent electronics department so it's not surprising it's there. There is a gaming *aspect* to the iPad if someone chooses to do so. That doesn't make it toy. The same thing applies forhttp://www.dell.com/us/p/alienware-m18x/pd.aspx It's a gaming computer, but one wouldn't call it a toy.
Considering they sold 15 millions in 2011 Q4, if they really sell 15 millions in 2 weeks including ipad2 sales it would be very good for the stock at the next earnings in april.
It would send shock waves through the IT industry.
Quote:
I am hoping they did pile up a nice amount of the new iPad. But imo its more like 10 millions then 15 millions.
It will be very interesting to find out just what they did do. My first thought is where would they put ten or fifeteen million iPads. However there is a real issue of custonpmer satisfaction here, it would be very bad to have millions of customers disappointed that they couldn't get their device around launch time.
From what I'm seeing five million preorders would be easy.
Would you classify digital picture frames and ebook readers as toys?
In regards to the frame the term is a bit more appropriate. It is a do little pretty object.
I work for a high level stunt coordinator here in LA (no I won't tell you who), and we use iPads all the time. It is hard as hell to preview a complex and potentially dangerous stunt off a laptop and locations don't always have the means to use a projector. Plus it is often better to do it on set rather tha in a trailer so they can see the environment. We can load a video onto half a dozen or so iPads and everyone has a clear line of sight to a screen. Just that alone is key when you are about to put folks lives in danger. When we have on set wifi we can iMessage rather than deal with radios. I've seen costume folks take photos and mark them up. Script coordinators using iPads. ADs that can write up the new call sheet right there in video village with the director and email it out with maps etc attached.
One of the guys we often work with is trying to figure out a way to create a system where the monitoring cameras might be able to shoot their feeds out to an app so even if we are not in the village we can see what the camera does, and in a secured way. Cause right now sets tend to use unsecured broadcast signals that any schmuck can pick up. Causes leaks worse than a Foxconn employee shagging a reporter for Digitimes
It would be something similiar to this. Or even the new Parrot drone camera.
I suspect 90% of the people buying the iPad 3 will be using it as a great little toy rather than for any serious computing purpose. In that sense the specs are not important to them. Does it look nice? Is it the hot gadget right now? Yep - I'll have one. Simple as that. It's no different to the latest must have Nike shoes or something like that.
If you really believe that, you haven't spent enough time browsing the App Store. Sure, there are tons and tons of games and frivolous apps, and that's fine. Heck, it's even great as it's an indicator of how strong the entire platform is, but it's particularly amazing how many very serious apps there are. And it's even more amazing to see what people are doing with iPads.
It's safe to say the iPad has outperformed even Apple's expectations, not just in sales, but in use. iPads are in class rooms. They're in offices. I went to a camera shop last fall to check out the new Sony a77 (awesome camera, by the way). When I asked about compatible alpha-mount lenses, the guy at the shop didn't whip out a catalog or go to a computer with a keyboard and mouse. He reached for an iPad. That was six months ago. The iPad is growing by leaps and bounds. Not just in sales, but in use.
If it's not a toy why do they show small children using it in Apple's TV advertising for the iPad?
You can even buy it at Toys R Us.
EASY!
Apple does an excellent job of marketing the iPad to people who might not be ready to buy it. Logically, it makes no sense to market a product to those who are already going to buy it. Preaching to the choir doesn't increase the size of the choir. Surely, you understand this.
As for the iPad being a toy...
Who buy some of the most high end laptops and PCs? Gamers. Does that mean high end laptops and PCs are toys? Of course not.
I ordered mine early in the afternoon the day it was announced, and yet my order status is "Preparing for shipment", and "Delivers on March 16 via Standard Shipping". I see where others have a tracking number and can track their iPad. What's up with my order?
Your new iPad fell behind the packing machine. Don't worry, in time someone will notice it back there and hand it over to shipping. no biggie.
From what I'm seeing five million preorders would be easy.
From what you're seeing?
Cmon Nothing any individual outside a Foxconn executive office can "see" can predict how many iPads Apple sells in two weeks. Let's be reasonable here.
Why can't you be happy without feeling that you are somehow better than other people? Why do you imagine that preferring one company's products makes you somehow a better person?
Anybody can join your club. Owning a product doesn't make you a better person.
But, but, but, if it's an Apple product it does. My Apple products make me a much better person and I can look down on all the clueless lemmings that own PCs and are forced to upgrade to a newer PC when their old PC's hard disk gets full.
Wouldn't it be shocking for Apple to move 100 million of these in one year!
I'm still wondering about how many where pre built for launch. Especially pre orders, Apples Store was swamped for a very long time, it makes me wonder how many where allocated for pre order.
And 100% of the pad-with-apple logo on the back market.
You can't just ignore 40% of the market (that 7" tablet market) and then count market share
i can because they are not yet competing in that market, and unlike the minor variations in phone screen sizes the 7" is a different machine. I doubt the stats anyway, there is no way they half of all tablets i see are not iPads.
True, but eReaders are not tablets in the iPad sense either. So the share may be less than 90% but it is greater than 56%.
Kindle fire? Or plain old kindle? People certainly buy Fires instead of iPads, and they're definitely the same market. Different ends of it, but the same market. Kindle classic, certainly not the same market.
You can't just say the iPad has 90% of the NICE Pad market and be happy. It competes with basic tablets too, and they count.
Same way you could say well, Apple has 90% of the NICE desktop market, if you don't count crappy HPs/Dells costing $500, but that's BS.
The Tablet market has a full range of options. Apple doesn't need to have 90% of it. If you stake your happiness or Apple's superiority on it having 90% of the market, you're going to be fighting a losing battle for a LONG time.
Trust me. The guys in white collars at Apple HQ don't want 90% of the tablet market. They want 100% of the expensive tablet market, and that's what they've got right now. Just like in the PC world where they have 90% of the $1200+ desktop and laptop markets. That's what Apple wants. They don't kid themselves and say that nobody can make a cheap knock-off and sell it for half and make a few sales to first timers. Apple wants the upgrader market, and the Mercedes buyer market.
i can because they are not yet competing in that market, and unlike the minor variations in phone screen sizes the 7" is a different machine. I doubt the stats anyway, there is no way they half of all tablets i see are not iPads.
Um yeah... you can. But it's meaningless.
Also, why would you quote yourself in your signature? Can't find anyone with any chops who agrees with that ridiculous sentiment?
Trust me. The guys in white collars at Apple HQ don't want 90% of the tablet market. They want 100% of the expensive tablet market, and that's what they've got right now. Just like in the PC world where they have 90% of the $1200+ desktop and laptop markets. That's what Apple wants. They don't kid themselves and say that nobody can make a cheap knock-off and sell it for half and make a few sales to first timers. Apple wants the upgrader market, and the Mercedes buyer market.
They probably want 75% of the tablet market - something like the iPod market, and something they can easily achieve.
I am tired of this kind of argument, Apple is not for the rich. It is not even just for the middle class. The iPad is cheap. The iPad 2 is cheaper. There is no cheaper 10" model, and since the cost of screens is a large issue, there won't be, unless the Kindle 10" is way subsidised.
This is by far the best argument I have seen on the issue.
Comments
yes but that is because the total units in the market went up
And its 56% iPad and 44% split across something like 100 other tablets
Exactly.
56% of the market for the iPad.
44% of the market split up among dozens and dozens and dozens of other tablets. Ten years ago, could any of us imagined such a statistic? It's amazing.
"That doesn't mean the PC dies, that just means that the scenarios that we use them in, we stop referring to them as PCs, we refer to them as other things...."
http://www.reuters.com/article/2012/...8E7EXM20120308
There are many people for whom a PC is overkill. A smartphone, or tablet, is all they need. Now they can get a device that's easier to use and maintain, for them.
I agree with your last point, I think Apple have hit the nail on the head with the iPad. I use mine while I'm sitting in the living room relaxing. I use it to surf the web, read personal emails, read eBooks and play a few games mostly. In contrast I use my Mac to run my business. Nothing to heavy but I wouldn't use the iPad to do that kind of stuff.
I don't think I'm all that unique in the way that I use my iPad. Maybe "toy" is juvenile - it's an entertainment device shall we say. Which as you say is probably what most people use their computers at home for anyway but it?s nice to wind up all the radical fanbois on here once in a while. It stops them howling at the moon instead.
Well, the thing is, "running a business" generally involves managing emails, scheduling, accounts, payments, orders, assets, possibly a web presence, payroll, records, various forms, etc.
There's nothing in that list that isn't well within the capabilities of an iPad. In terms of actual computing horsepower, they're trivial. For certain things a keyboard is handy, but those are available for the iPad as well.
Even if your specific preferred software isn't yet available, that's not a structural problem with the iPad, it's just a matter of the newness of the platform. With the speed at which the iPad is moving into various markets, new business software is coming online daily. Arguably the biggest hole is Office, but rumor has it that's on the way (and MS would be foolish not to, even if they wait until after their Windows 8 version is shipping).
Even within the specific feature sets of a given iPad port of a given software title the same principle applies as what I'm claiming for computers-- that for instance Office is vastly more powerful and unwieldy than most users want or need, and an iPad version, while almost certainly less expansive than its desktop counterpart, will nevertheless probably satisfy the majority of the use cases. I suspect that's true of a whole raft of software titles-- tablet ports are going to focus on what's really needed, and discard several generations of feature bloat. At which point people start wondering the same thing they wonder when they start using their iPad for a lot of tasks formerly done on desktops or laptops-- "Why did I need all that extra stuff"?
yes since new pre-orders won't be available on launch day.
I never knew there were so many apple fanbois buying these ipads. /s
It's entertaining to hear that term now that Apple is about $70 bil bigger than Exxon. It's even more entertaining to hear all those predictions about the iPad failing and apple overstating this and that.
Exactly.
56% of the market for the iPad.
44% of the market split up among dozens and dozens and dozens of other tablets. Ten years ago, could any of us imagined such a statistic? It's amazing.
those stats seem like rubbish in any case. I suspect Apple have 90% of the 10" tablet market.
Ok answer this question please..
If it's not a toy why do they show small children using it in Apple's TV advertising for the iPad?
You can even buy it at Toys R Us.
To show ease of use. You may be underestimating some people's fear of complexity.
Toys R Us have a decent electronics department so it's not surprising it's there. There is a gaming *aspect* to the iPad if someone chooses to do so. That doesn't make it toy. The same thing applies forhttp://www.dell.com/us/p/alienware-m18x/pd.aspx It's a gaming computer, but one wouldn't call it a toy.
Considering they sold 15 millions in 2011 Q4, if they really sell 15 millions in 2 weeks including ipad2 sales it would be very good for the stock at the next earnings in april.
It would send shock waves through the IT industry.
I am hoping they did pile up a nice amount of the new iPad. But imo its more like 10 millions then 15 millions.
It will be very interesting to find out just what they did do. My first thought is where would they put ten or fifeteen million iPads. However there is a real issue of custonpmer satisfaction here, it would be very bad to have millions of customers disappointed that they couldn't get their device around launch time.
From what I'm seeing five million preorders would be easy.
Would you classify digital picture frames and ebook readers as toys?
In regards to the frame the term is a bit more appropriate. It is a do little pretty object.
I work for a high level stunt coordinator here in LA (no I won't tell you who), and we use iPads all the time. It is hard as hell to preview a complex and potentially dangerous stunt off a laptop and locations don't always have the means to use a projector. Plus it is often better to do it on set rather tha in a trailer so they can see the environment. We can load a video onto half a dozen or so iPads and everyone has a clear line of sight to a screen. Just that alone is key when you are about to put folks lives in danger. When we have on set wifi we can iMessage rather than deal with radios. I've seen costume folks take photos and mark them up. Script coordinators using iPads. ADs that can write up the new call sheet right there in video village with the director and email it out with maps etc attached.
One of the guys we often work with is trying to figure out a way to create a system where the monitoring cameras might be able to shoot their feeds out to an app so even if we are not in the village we can see what the camera does, and in a secured way. Cause right now sets tend to use unsecured broadcast signals that any schmuck can pick up. Causes leaks worse than a Foxconn employee shagging a reporter for Digitimes
It would be something similiar to this. Or even the new Parrot drone camera.
I suspect 90% of the people buying the iPad 3 will be using it as a great little toy rather than for any serious computing purpose. In that sense the specs are not important to them. Does it look nice? Is it the hot gadget right now? Yep - I'll have one. Simple as that. It's no different to the latest must have Nike shoes or something like that.
If you really believe that, you haven't spent enough time browsing the App Store. Sure, there are tons and tons of games and frivolous apps, and that's fine. Heck, it's even great as it's an indicator of how strong the entire platform is, but it's particularly amazing how many very serious apps there are. And it's even more amazing to see what people are doing with iPads.
It's safe to say the iPad has outperformed even Apple's expectations, not just in sales, but in use. iPads are in class rooms. They're in offices. I went to a camera shop last fall to check out the new Sony a77 (awesome camera, by the way). When I asked about compatible alpha-mount lenses, the guy at the shop didn't whip out a catalog or go to a computer with a keyboard and mouse. He reached for an iPad. That was six months ago. The iPad is growing by leaps and bounds. Not just in sales, but in use.
Ok answer this question please..
If it's not a toy why do they show small children using it in Apple's TV advertising for the iPad?
You can even buy it at Toys R Us.
EASY!
Apple does an excellent job of marketing the iPad to people who might not be ready to buy it. Logically, it makes no sense to market a product to those who are already going to buy it. Preaching to the choir doesn't increase the size of the choir. Surely, you understand this.
As for the iPad being a toy...
Who buy some of the most high end laptops and PCs? Gamers. Does that mean high end laptops and PCs are toys? Of course not.
I ordered mine early in the afternoon the day it was announced, and yet my order status is "Preparing for shipment", and "Delivers on March 16 via Standard Shipping". I see where others have a tracking number and can track their iPad. What's up with my order?
Your new iPad fell behind the packing machine. Don't worry, in time someone will notice it back there and hand it over to shipping. no biggie.
those stats seem like rubbish in any case. I suspect Apple have 90% of the 10" iPad.
And 100% of the pad-with-apple logo on the back market.
You can't just ignore 40% of the market (that 7" tablet market) and then count market share
You can't just ignore 40% of the market (that 7" tablet market) and then count market share
True, but eReaders are not tablets in the iPad sense either. So the share may be less than 90% but it is greater than 56%.
From what I'm seeing five million preorders would be easy.
From what you're seeing?
Cmon
Why can't you be happy without feeling that you are somehow better than other people? Why do you imagine that preferring one company's products makes you somehow a better person?
Anybody can join your club. Owning a product doesn't make you a better person.
But, but, but, if it's an Apple product it does. My Apple products make me a much better person and I can look down on all the clueless lemmings that own PCs and are forced to upgrade to a newer PC when their old PC's hard disk gets full.
Your 60 million is way too conservative.
Wouldn't it be shocking for Apple to move 100 million of these in one year!
I'm still wondering about how many where pre built for launch. Especially pre orders, Apples Store was swamped for a very long time, it makes me wonder how many where allocated for pre order.
And 100% of the pad-with-apple logo on the back market.
You can't just ignore 40% of the market (that 7" tablet market) and then count market share
i can because they are not yet competing in that market, and unlike the minor variations in phone screen sizes the 7" is a different machine. I doubt the stats anyway, there is no way they half of all tablets i see are not iPads.
True, but eReaders are not tablets in the iPad sense either. So the share may be less than 90% but it is greater than 56%.
Kindle fire? Or plain old kindle? People certainly buy Fires instead of iPads, and they're definitely the same market. Different ends of it, but the same market. Kindle classic, certainly not the same market.
You can't just say the iPad has 90% of the NICE Pad market and be happy. It competes with basic tablets too, and they count.
Same way you could say well, Apple has 90% of the NICE desktop market, if you don't count crappy HPs/Dells costing $500, but that's BS.
The Tablet market has a full range of options. Apple doesn't need to have 90% of it. If you stake your happiness or Apple's superiority on it having 90% of the market, you're going to be fighting a losing battle for a LONG time.
Trust me. The guys in white collars at Apple HQ don't want 90% of the tablet market. They want 100% of the expensive tablet market, and that's what they've got right now. Just like in the PC world where they have 90% of the $1200+ desktop and laptop markets. That's what Apple wants. They don't kid themselves and say that nobody can make a cheap knock-off and sell it for half and make a few sales to first timers. Apple wants the upgrader market, and the Mercedes buyer market.
i can because they are not yet competing in that market, and unlike the minor variations in phone screen sizes the 7" is a different machine. I doubt the stats anyway, there is no way they half of all tablets i see are not iPads.
Um yeah... you can. But it's meaningless.
Also, why would you quote yourself in your signature? Can't find anyone with any chops who agrees with that ridiculous sentiment?
Trust me. The guys in white collars at Apple HQ don't want 90% of the tablet market. They want 100% of the expensive tablet market, and that's what they've got right now. Just like in the PC world where they have 90% of the $1200+ desktop and laptop markets. That's what Apple wants. They don't kid themselves and say that nobody can make a cheap knock-off and sell it for half and make a few sales to first timers. Apple wants the upgrader market, and the Mercedes buyer market.
They probably want 75% of the tablet market - something like the iPod market, and something they can easily achieve.
I am tired of this kind of argument, Apple is not for the rich. It is not even just for the middle class. The iPad is cheap. The iPad 2 is cheaper. There is no cheaper 10" model, and since the cost of screens is a large issue, there won't be, unless the Kindle 10" is way subsidised.
This is by far the best argument I have seen on the issue.
http://www.slate.com/articles/techno..._success_.html