Apple taking the wraps off its first Berlin retail store
Apple's latest retail store, and its first in the city of Berlin, is nearing completion, as employees have begun removing the scaffolding in front of the construction.
The new Apple Store in Berlin is set to open next month, and on Wednesday workers began removing the black, concealing temporary wall that has existed in front of the shop. Pictures of the project were provided by AppleInsider reader Mikey Fritz.
Apple's new Berlin store will be its biggest in Germany. The site used to be home to a movie theater in the city's Ku'damm 26 district.
Ku'damm is the city's most expensive shopping district, located in West Berlin. Apple's new store will be located across from the Hard Rock Cafe.
In recent years, Apple has focused its attention on expanding its highly trafficked retail stores overseas. As of the end of its last quarter, Apple had an average of 396 open retail stores, which hosted a record 121 million visitors during the three-month span.
The new Apple Store in Berlin is set to open next month, and on Wednesday workers began removing the black, concealing temporary wall that has existed in front of the shop. Pictures of the project were provided by AppleInsider reader Mikey Fritz.
Apple's new Berlin store will be its biggest in Germany. The site used to be home to a movie theater in the city's Ku'damm 26 district.
Ku'damm is the city's most expensive shopping district, located in West Berlin. Apple's new store will be located across from the Hard Rock Cafe.
In recent years, Apple has focused its attention on expanding its highly trafficked retail stores overseas. As of the end of its last quarter, Apple had an average of 396 open retail stores, which hosted a record 121 million visitors during the three-month span.
Comments
Nobody buys any Apple products anymore.
/s
Looks like its going to be a pretty incredible looking store!
I'm surprised that only after about 400 stores did they open one in Berlin. I expect the traffic there will be mad with pent-up demand.
Ahah, just kidding!
Serve up some Jelly Doughnuts at the grand opening!
Pretty much like half of all the Apple stores then.
Ku'damm is slang; the proper name is Kurfürstendamm (http://en.wikipedia.org/wiki/Kurfürstendamm). Think New York's 5th Avenue or Los Angeles's Rodeo Drive.
About bloody time. Imagine if Apple had opened stores in Newark and Philadelphia before New York!