This lawsuit is a terrific way for Samsung to mine Apple's executive memos for new product ideas.
Coming soon: The Samsung Galaxy Wand. They don't know what it does yet, but it will have the more cores and memory than any competing wand. Because that's all that matters in wands.
I really don't think it's embarrassing. This type of correspondence is happening at all companies in every industry. I enjoyed reading it and id love to see googles and microsofts just for fun. Anyone with half a brain will realize that. The other half uses android, so who really cares what they think anyway.
At the bottom of each page is this: Highly Confidential - Attorneys' Eyes Only. I wonder who leaked this then? For me it's not the contents that are embarrassing but the fact it was made public. These things are labeled as confidential for a reason.
After 4 years, they still haven't done any of this. I guess this is one of those areas where they won't do it until they can do it right. Getting the controls right from the sofa is key to most of this. Subscriptions and other content is down to the providers.
I don't know what I was expecting, but I always imagined Steve Jobs' secret list to be more imaginative and inspiring. Guess even Willy Wonka has to put his pants on one leg at a time.
At the bottom of each page is this: Highly Confidential - Attorneys' Eyes Only. I wonder who leaked this then? For me it's not the contents that are embarrassing but the fact it was made public. These things are labeled as confidential for a reason.
Apple needs to get the attorneys who leaked this disbarred.
Heh.
LG already has a "magic wand" remote for its newest "smart TVs," and having used it, I find it incredibly annoying and gimmicky. They adopted a "desktop OS" metaphor for their TV OS, with the remote/wand as a kind of "air mouse."
After 4 years, they still haven't done any of this. I guess this is one of those areas where they won't do it until they can do it right. Getting the controls right from the sofa is key to most of this. Subscriptions and other content is down to the providers.
I don't know what I was expecting, but I always imagined Steve Jobs' secret list to be more imaginative and inspiring. Guess even Willy Wonka has to put his pants on one leg at a time.
at least they had the sense to use some code names. They just did not take it far enough. If they had all this would be gibberish.
You still don't get it! Since Steve came back It never has been and hopefully never will be about the specs. It has been all about improving the performance and the end user experience which are not necessarily tied to hardware specs.
How do you interpret this comment by Steve then, since he came back:
"iPhone 4 with better antenna, processor, camera & software to stay ahead of competitors until mid 2012"
It's not "about" the specs, it's about making technology accessible to everybody, but to enable that, you need a certain level of specs. It's powerful CPUs and GPUs that enable more intuitive interfaces.
3 years later still hasn't happened. Shame, 'cause if they had an all-you-can-eat TV subscription option for Apple TV that would provide them an opportunity to sell a fully fledged hardware TV product down the line. Try this: TV subscription package $40 per month on Apple TV (really it should cost $30, but they charge $40 when subscribing through Apple TV), or $599 up front for their TV plus $60 per month on a two-year contract and you get the iTV product plus the TV package. This way what's actually happening is the Apple TV customers who opt for the TV package are actually getting penalised by $10 per month unbeknownst to themselves, and customers who opt for an iTV think they are getting the TV for $20 per month plus the initial iPad-priced $599 entry fee. They think they are getting the TV for $1,079 when really they are paying $1,319. My thinking here is for that price I reckon Apple could produce one awesome TV. And they still play the marketshare game by continuing to sell Apple TV.
That's my thinking anyway.
Besides, what happens eventually in 15 years time when virtually every TV on the planet in living rooms is a smart TV? Couldn't a couple of these TV guys offer features in their TVs that equal the Apple TV and negate the need for someone to add such a box onto their set? Wouldn't this eventually kill Apple TV no matter what it tried to do? Or what if the top two or three TV sellers eventually joined forces by offering a service like a TV package or shared App Store via a software update? The likes of Apple would be kicked outta the living room. This is a tricky future prospect in my opinion. Apple need to seriously cut some deals and forge out that TV subscription plan. It's the only way they'll every be able to sell an Apple-quality television that people will lust after at a price within their reach.
Or what about a third option? Pay $99 for the TV plus $80 per month? Hmm... That'd three fine options to suit a lot of people. And in year three that monthly price could drop to $30 per month if you chose the iTV path? Business wise such a move would be sort of genius if I do say do myself. "You mean to say your iTV is only 2 years old and now your paying a smaller monthly fee for iTunes TV than I am for it on my Apple TV? That sucks! Yeah, I was thinking about getting an iTV myself anyway. No, seriously, I was."
Note: Jobs's description of the "Holy War with Google" was "all the ways we will compete with them" [emphasis added]. No mention of legal battles against them.
Wow, he was really across the details. And to those who think Apple doesn't care about specs, well they might not market that way, but he was interested in keeping up at least.
That's what is meant when people say Apple doesn't care about specs. They don't add specs just to check something off a list. They add specs that make the device work better. If that happens to also put them well in front of the competition in terms of specs they will then market that spec because it's good for business but their business is making the device better, not simply adding it so they can say it's better. That's all the difference in the world.
3 years later still hasn't happened. Shame, 'cause if they had an all-you-can-eat TV subscription option for Apple TV that would provide them an opportunity to sell a fully fledged hardware TV product down the line. Try this: TV subscription package $40 per month on Apple TV (really it should cost $30, but they charge $40 when subscribing through Apple TV), or $599 up front for their TV plus $60 per month on a two-year contract and you get the iTV product plus the TV package. This way what's actually happening is the Apple TV customers who opt for the TV package are actually getting penalised by $10 per month unbeknownst to themselves, and customers who opt for an iTV think they are getting the TV for $20 per month plus the initial iPad-priced $599 entry fee. They think they are getting the TV for $1,079 when really they are paying $1,319. My thinking here is for that price I reckon Apple could produce one awesome TV. And they still play the marketshare game by continuing to sell Apple TV.
That's my thinking anyway.
Besides, what happens eventually in 15 years time when virtually every TV on the planet in living rooms is a smart TV? Couldn't a couple of these TV guys offer features in their TVs that equal the Apple TV and negate the need for someone to add such a box onto their set? Wouldn't this eventually kill Apple TV no matter what it tried to do? Or what if the top two or three TV sellers eventually joined forces by offering a service like a TV package or shared App Store via a software update? The likes of Apple would be kicked outta the living room. This is a tricky future prospect in my opinion. Apple need to seriously cut some deals and forge out that TV subscription plan. It's the only way they'll every be able to sell an Apple-quality television that people will lust after at a price within their reach.
Or what about a third option? Pay $99 for the TV plus $80 per month? Hmm... That'd three fine options to suit a lot of people. And in year three that monthly price could drop to $30 per month if you chose the iTV path? Business wise such a move would be sort of genius if I do say do myself. "You mean to say your iTV is only 2 years old and now your paying a smaller monthly fee for iTunes TV than I am for it on my Apple TV? That sucks! Yeah, I was thinking about getting an iTV myself anyway. No, seriously, I was."
In 15 years I don't expect TVs to be anything more than a panel of glass or other material not more than a few millimeters thick. It may not even need a power cable, and almost surely will not have much more in the way of connnectivity than a wifi chip in it. The "smart" part of a TV viewing experience will come from assorted Internet Wifi devices that beam images to it.
Most of my "vision" for the TV of the future is already in labs and/or working today in one small form or another, so 15 years out is a pretty conservative time span. As to every TV on the planet, that'll be a stretch and I'm sure will still see old CRTs in certain less-advantaged lands on this silly and unequal blue dot in the universe.
Those presentations are to Jobs from the executives from director level up so he can shoot down ideas, like the cheap phone. And he did. Clearly. The TV idea was riddled with ? , unless they had a demo they wouldn't be anywhere on implementing it - it was for discussion. More importantly secret projects wouldn't be revealed here as the 100 directors wouldn't be disclosed on all future projects.
Comments
Coming soon: The Samsung Galaxy Wand.
They don't know what it does yet, but it will have the more cores and memory than any competing wand. Because that's all that matters in wands.
This lawsuit is a terrific way for Samsung to mine Apple's executive memos for new product ideas.
Coming soon: The Samsung Galaxy Wand.
They don't know what it does yet, but it will have the more cores and memory than any competing wand. Because that's all that matters in wands.
the $2B loss over this "patent"case looks like a better and better deal every day.
I don't know what I was expecting, but I always imagined Steve Jobs' secret list to be more imaginative and inspiring. Guess even Willy Wonka has to put his pants on one leg at a time.
Don't worry.
Anandtech will make sure people focus on the megahertz race in wands. How else does one measure a product? It's design and quality?
Apple needs to get the attorneys who leaked this disbarred.
Heh.
LG already has a "magic wand" remote for its newest "smart TVs," and having used it, I find it incredibly annoying and gimmicky. They adopted a "desktop OS" metaphor for their TV OS, with the remote/wand as a kind of "air mouse."
- TV subscription, app, browser, magic wand?
After 4 years, they still haven't done any of this. I guess this is one of those areas where they won't do it until they can do it right. Getting the controls right from the sofa is key to most of this. Subscriptions and other content is down to the providers.
I don't know what I was expecting, but I always imagined Steve Jobs' secret list to be more imaginative and inspiring. Guess even Willy Wonka has to put his pants on one leg at a time.
at least they had the sense to use some code names. They just did not take it far enough. If they had all this would be gibberish.
I'd start with code names for competitors.
i.e.
DespicableMe = Google
Minion = Android
Gru = Sergey Brin
Kamino = Samsung
BuyNLarge = Amazon
You still don't get it! Since Steve came back It never has been and hopefully never will be about the specs. It has been all about improving the performance and the end user experience which are not necessarily tied to hardware specs.
How do you interpret this comment by Steve then, since he came back:
"iPhone 4 with better antenna, processor, camera & software to stay ahead of competitors until mid 2012"
https://s3.amazonaws.com/uploads.hipchat.com/9858/564763/EbGR9kXSYfwJJ2X/DX489 Rev 03-07-14.pdf
It's not "about" the specs, it's about making technology accessible to everybody, but to enable that, you need a certain level of specs. It's powerful CPUs and GPUs that enable more intuitive interfaces.
3 years later still hasn't happened. Shame, 'cause if they had an all-you-can-eat TV subscription option for Apple TV that would provide them an opportunity to sell a fully fledged hardware TV product down the line. Try this: TV subscription package $40 per month on Apple TV (really it should cost $30, but they charge $40 when subscribing through Apple TV), or $599 up front for their TV plus $60 per month on a two-year contract and you get the iTV product plus the TV package. This way what's actually happening is the Apple TV customers who opt for the TV package are actually getting penalised by $10 per month unbeknownst to themselves, and customers who opt for an iTV think they are getting the TV for $20 per month plus the initial iPad-priced $599 entry fee. They think they are getting the TV for $1,079 when really they are paying $1,319. My thinking here is for that price I reckon Apple could produce one awesome TV. And they still play the marketshare game by continuing to sell Apple TV.
That's my thinking anyway.
Besides, what happens eventually in 15 years time when virtually every TV on the planet in living rooms is a smart TV? Couldn't a couple of these TV guys offer features in their TVs that equal the Apple TV and negate the need for someone to add such a box onto their set? Wouldn't this eventually kill Apple TV no matter what it tried to do? Or what if the top two or three TV sellers eventually joined forces by offering a service like a TV package or shared App Store via a software update? The likes of Apple would be kicked outta the living room. This is a tricky future prospect in my opinion. Apple need to seriously cut some deals and forge out that TV subscription plan. It's the only way they'll every be able to sell an Apple-quality television that people will lust after at a price within their reach.
Or what about a third option? Pay $99 for the TV plus $80 per month? Hmm... That'd three fine options to suit a lot of people. And in year three that monthly price could drop to $30 per month if you chose the iTV path? Business wise such a move would be sort of genius if I do say do myself. "You mean to say your iTV is only 2 years old and now your paying a smaller monthly fee for iTunes TV than I am for it on my Apple TV? That sucks! Yeah, I was thinking about getting an iTV myself anyway. No, seriously, I was."
Note: Jobs's description of the "Holy War with Google" was "all the ways we will compete with them" [emphasis added]. No mention of legal battles against them.
“BUT BUT BUT BUT NO! HOW WILL WE JUSTIFY SAYING ‘INNOVATE DON’T LITIGATE’ ANYMORE?!”
“BUT BUT BUT BUT NO! HOW WILL WE JUSTIFY SAYING ‘INNOVATE DON’T LITIGATE’ ANYMORE?!”
QUIET! Samsung's got that all covered with their marketing budget.
Does it vibrate?
You're in luck.
Q: Does the PlayStation Move motion controller include vibration feedback?
A: Yes. The PlayStation Move motion controller includes vibration feedback in the body of the controller.
Source: http://blog.us.playstation.com/2010/09/07/playstation-move-the-ultimate-faq/
This one looks like an actual wand from Harry Potter.
That's what is meant when people say Apple doesn't care about specs. They don't add specs just to check something off a list. They add specs that make the device work better. If that happens to also put them well in front of the competition in terms of specs they will then market that spec because it's good for business but their business is making the device better, not simply adding it so they can say it's better. That's all the difference in the world.
In 15 years I don't expect TVs to be anything more than a panel of glass or other material not more than a few millimeters thick. It may not even need a power cable, and almost surely will not have much more in the way of connnectivity than a wifi chip in it. The "smart" part of a TV viewing experience will come from assorted Internet Wifi devices that beam images to it.
Most of my "vision" for the TV of the future is already in labs and/or working today in one small form or another, so 15 years out is a pretty conservative time span. As to every TV on the planet, that'll be a stretch and I'm sure will still see old CRTs in certain less-advantaged lands on this silly and unequal blue dot in the universe.