New Apple print ad shows actual iPhone 6 and iPhone 6 Plus sizes

Posted:
in iPhone edited September 2014
As part of its iPhone 6 and 6 Plus ad blitz, Apple recently purchased prominent ad space in major print publications emblazoned with "actual size" images of the new hardware, giving readers a taste of what to expect from the enlarged devices.



As noted by The Mac Observer on Tuesday, the back cover of this month's "Rolling Stone" magazine sports the new iPhone 6 ad, which seen can be seen above overlaid by two real iPhones.

The tagline reads "Actual sizes" and, according to the publication, are actually the same size as the 4.7-inch iPhone 6 and 5.5-inch iPhone 6 plus. With early adopters still gathered at Apple Stores around the country, interested customers may have yet to see the devices up close. As such, the new ad could be one of the first tangible experiences for potential buyers.

Apple's latest iPhones are the largest to come out of Cupertino, with the iPhone 6 boasting a 0.7-inch increase over last year's iPhone 5s screen, while the 6 Plus adds a massive 1.5 inches of real estate.

While critics have largely lauded the expanded iPhone display sizes, some users are complaining of bending attributed to the ultra-thin design and expansive aluminum chassis. It should be expected that a hollowed-out 7.1-millimeter case may bend when proper force is applied, however, as would any product crafted from a similar lightweight material.
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Comments

  • Reply 1 of 35
    Are you guys seriously going to keep inserting a reference to the Plus bending when there is no proof of an actual problem other than a lone clickbaiter? Please.
  • Reply 2 of 35

    Beautiful and intelligent advertisement. Shame they couldn’t put a 3D mockup of them on the page (stuck on with that stupid stretchy glue) to let people know how they FEEL in your hand, too.

  • Reply 3 of 35

    I think that Apple should make new 6+ ads, and the tagline would be, "This phone is not for retards". 

     

    I'm also damn glad that Apple raised the price of out of warranty repairs, because there sure are a lot of unintelligent people out there.

     

    I was actually watching the 11 PM evening news tonight (ABC), and right on cue, there it was, a story about the bending iPhone! They mentioned some guy who had it in his front pocket for 18 hours and who was driving, attending weddings, dancing, driving back, and who knows what else this genius was doing in those 18 hours!

     

    And then, along comes another genius on youtube who takes an iPhone 6+ and bends it, using all of their might, and what a shocker, while their hands are trembling, it bends!

     

    I'd like to make a youtube video of me punching these geniuses in their faces, just to see if they get a black eye. It would be an innocent, little, scientific experiment.

  • Reply 4 of 35
    RE: Bent iPhone 6....

    Every smartphone (including just about every iPhone) has had this same issue....

    http://www.cultofmac.com/297404/get-bent-shocking-history-bent-smartphones/

    With every Apple release, somebody tries to find the critical flaw. This is starting to get really desperate.
  • Reply 5 of 35
    I think I made a mistake getting the Plus. Because of my vision, I've held a case at AT&T and it's huge. Maybe I can sell it to China and make a profit and just get a regular iPhone 6.
  • Reply 6 of 35
    bdkennedy1 wrote: »
    I think I made a mistake getting the Plus. Because of my vision, I've held a case at AT&T and it's huge. Maybe I can sell it to China and make a profit and just get a regular iPhone 6.

    Uh, yeah... You can just 'sell it to China'...
  • Reply 7 of 35

    You know SquareTrade did an actual scientific study to determine their financial exposure in providing warranties for these new iPhones....

     

    http://www.squaretrade.com/press/iphone-6-earns-best-score-ever-iphone-6-plus-not-far-behind

     

    They didn't seem to think that there was any problem.  Of course they don't have a "bend it with your fingers with all your might test".  I'd love to see the same test done with a dozen current smartphones on the market and see which ones hold up.

     

    I would also love to see your "punch them in the face and see if they get a black eye test".

  • Reply 8 of 35

    It should be noted that 2 out of every 5 people tried to bend the ad.

  • Reply 9 of 35
    Are you guys seriously going to keep inserting a reference to the Plus bending when there is no proof of an actual problem other than a lone clickbaiter? Please.

    This is totally a problem with the iPhone 6 Plus.


    1000
  • Reply 10 of 35
    Originally Posted by SolipsismX View Post


     

    Whoa. That strength. It must be...

    image

  • Reply 11 of 35
    Ok you can bend it, but can you blend it?
  • Reply 12 of 35
    Are you guys seriously going to keep inserting a reference to the Plus bending when there is no proof of an actual problem other than a lone clickbaiter? Please.

    Google Ads is paying them to.
  • Reply 13 of 35
    apple ][apple ][ Posts: 9,233member

    Given all of the previous bogus and made up stories about Apple in the past, I am naturally extremely skeptical towards this whole bending business. 

     

  • Reply 14 of 35
    apple ][apple ][ Posts: 9,233member
    Quote:

    Originally Posted by SpamSandwich View Post



    Are you guys seriously going to keep inserting a reference to the Plus bending when there is no proof of an actual problem other than a lone clickbaiter? Please.

     

    It's late, so I hope that my quick math is correct.

     

    If 1 percent of all iPhone 6 buyers had this issue, that would be 100,000 people (based on 10 million sold).

     

    If .1 percent of all iPhone 6 buyers had this issue, that would be 10,000 people.

     

    Here we have one person who claims to have an issue,  in other words, a problem that has supposedly and allegedly affected .00001% of Apple users who have bought an iPhone 6, and it is being widely reported as being some sort of huge problem, even though there is zero proof to back up such a claim.

     

    A line in front of an Apple store made up of 75% scalpers wasn't a big issue, according to some in that other thread, but something that supposedly has affected .00001% of Apple users is?<img class=" src="http://forums-files.appleinsider.com/images/smilies//lol.gif" /> 

  • Reply 15 of 35
    rogifanrogifan Posts: 10,669member
    And Bloomberg is reporting that Samsung's profit estimates have been lowered causing the stock to drop 2.3%, its lowest share price since July 2012. No wonder some in the media are pushing this bent iPhone nonsense.
  • Reply 16 of 35
    apple ][ wrote: »
    I think that Apple should make new 6+ ads, and the tagline would be, "This phone is not for retards". 

    I'm also damn glad that Apple raised the price of out of warranty repairs, because there sure are a lot of unintelligent people out there.

    I was actually watching the 11 PM evening news tonight (ABC), and right on cue, there it was, a story about the bending iPhone! They mentioned some guy who had it in his front pocket for 18 hours and who was driving, attending weddings, dancing, driving back, and who knows what else this genius was doing in those 18 hours!

    And then, along comes another genius on youtube who takes an iPhone 6+ and bends it, using all of their might, and what a shocker, while their hands are trembling, it bends!

    I'd like to make a youtube video of me punching these geniuses in their faces, just to see if they get a black eye. It would be an innocent, little, scientific experiment.
    Antenna-gate, glass-gate and now bend-gate. Fact is that this latest "scandal" will have little, if any impact at all, on overall sales and it will quickly be forgotten.
    On a side note, take it easy on the caffeine there bud. It can have negative long term effects on your health.
  • Reply 17 of 35
    MarvinMarvin Posts: 15,402moderator
    apple ][ wrote: »
    Given all of the previous bogus and made up stories about Apple in the past, I am naturally extremely skeptical towards this whole bending business. 

    <img alt="" class="lightbox-enabled" data-id="49454" data-type="61" src="http://forums.appleinsider.com/content/type/61/id/49454/width/500/height/1000/flags/LL" style="; width: 439px; height: 205px">

    This happens every time someone has a problem i.e 'I don't have the problem so you can't have the problem either'. It doesn't work like that. Some people are fat, some people are thin, people have different sized clothing and pockets and do different activities. Every account is going to be a singular experience so not representative of everyone.

    What we know is that some people have bought iPhones for themselves and they're damaged. It's unlikely to be widespread this soon but the media has a responsibility to report these things to make people aware of it, at least to ensure they treat their products more carefully. Imagine if there was a widespread issue, people would 'say why didn't the media warn us as soon as they saw people having problems?'. You're damned if you do report it and damned if you don't.
  • Reply 18 of 35
    Marvin wrote: »
    What we know is that some people have bought iPhones for themselves and they're damaged. It's unlikely to be widespread this soon but the media has a responsibility to report these things to make people aware of it, at least to ensure they treat their products more carefully. Imagine if there was a widespread issue, people would 'say why didn't the media warn us as soon as they saw people having problems?'. You're damned if you do report it and damned if you don't.


    People should not have to be saved from their own stupidity.

    Personally, I want to shake people who keep ANY PHONE in their back pocket. I've never even understood people who keep their wallet back there. Rear ends are not flat, most chairs are not flat. Recipe for disaster with a wallet, yet people keep rigid cell phones back there?
  • Reply 20 of 35
    rogifanrogifan Posts: 10,669member
    Marvin wrote: »
    This happens every time someone has a problem i.e 'I don't have the problem so you can't have the problem either'. It doesn't work like that. Some people are fat, some people are thin, people have different sized clothing and pockets and do different activities. Every account is going to be a singular experience so not representative of everyone.

    What we know is that some people have bought iPhones for themselves and they're damaged. It's unlikely to be widespread this soon but the media has a responsibility to report these things to make people aware of it, at least to ensure they treat their products more carefully. Imagine if there was a widespread issue, people would 'say why didn't the media warn us as soon as they saw people having problems?'. You're damned if you do report it and damned if you don't.

    When it comes to Apple I don't trust the media at all. We've seen in the past how eager they are to smear Apple any chance they get. What the media is mostly focusing on is that one video where someone is intentionally trying to bend/break the phone, applying excessive force. That is not a realistic situation whatsoever.

    According to the Wall Street Journal, SquareTrade says Apple's new phones are the toughest yet.
    The new iPhone 6 and 6 Plus may be the largest iPhones Apple has ever made, but they’re also the toughest, according to SquareTrade, a gadget insurer that publishes a “breakability” index.

    Having put the new iPhones through its gauntlet of durability tests this weekend, SquareTrade found that the iPhone 6 holds up impressively well in drops, spills and slips — despite the fact that the new, thinner iPhones are tougher to hold onto given their smooth edges and bigger screens.

    The iPhone 6 Plus fared well, too, managing to beat out Samsung’s Galaxy S5 as “the most durable phone with a screen larger than five inches.”

    Another reason for my media distrust: the hyperbole around the bigger screens as if larger phones never existed prior to iPhone 6. The other they had a segement on CNBC about how fashion designers would have to change their designs to accommodate the larger iPhones. Seriously? This counts as news on CNBC?
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