Sprint's new 'iPhone Forever' plan charges monthly fee for automatic device upgrades
U.S. carrier Sprint on Monday launched "iPhone Forever," a monthly fee plan designed to ensure a subscriber always has the latest iPhone model, available for a limited time at a discounted price.
The plan typically costs an extra $22 per month on top of service fees, Sprint said, but makes someone eligible to upgrade to a new iPhone the moment it's released, after also trading in a previous model. Both new and existing Sprint subscribers can sign up, but the latter people must already be upgrade-eligible.
For a short time, Sprint is offering a discounted fee of $15 per month for eligible customers willing to trade in any existing smartphone for a 16-gigabyte iPhone 6. People who then upgrade to another iPhone before Dec. 31 will be able to keep the $15 rate until their next upgrade.
If a person is already in a contract with another carrier, the company is promising to pay off the older device.
The announcement comes just a few weeks before Apple's rumored September 9 press event. There the company is expected to showcase at least two new phones, commonly referred to as the iPhone 6s and 6s Plus. It could also potentially introduce a lower-cost "iPhone 6c," though if so the device may have the same specifications as the iPhone 6 in a smaller package.
All four major U.S. carriers have begun venturing away from contracts in favor of installment or upgrade programs. Sprint claims that its iPhone offering is at least $20 less per month than equivalents at competitors, although this assumes customers are picking a high-end data plan.
The plan typically costs an extra $22 per month on top of service fees, Sprint said, but makes someone eligible to upgrade to a new iPhone the moment it's released, after also trading in a previous model. Both new and existing Sprint subscribers can sign up, but the latter people must already be upgrade-eligible.
For a short time, Sprint is offering a discounted fee of $15 per month for eligible customers willing to trade in any existing smartphone for a 16-gigabyte iPhone 6. People who then upgrade to another iPhone before Dec. 31 will be able to keep the $15 rate until their next upgrade.
If a person is already in a contract with another carrier, the company is promising to pay off the older device.
The announcement comes just a few weeks before Apple's rumored September 9 press event. There the company is expected to showcase at least two new phones, commonly referred to as the iPhone 6s and 6s Plus. It could also potentially introduce a lower-cost "iPhone 6c," though if so the device may have the same specifications as the iPhone 6 in a smaller package.
All four major U.S. carriers have begun venturing away from contracts in favor of installment or upgrade programs. Sprint claims that its iPhone offering is at least $20 less per month than equivalents at competitors, although this assumes customers are picking a high-end data plan.
Comments
Damn, if Sprint's network was just as good in my area as Verizon, I'd jump in a heartbeat.
but, but, but, the end of subsidies will hurt iPhone sales....
How so? You're still buying a new phone every year. I would that increases sales considering two year contracts allow you to buy a phone ever other year. I'm also sure it's still subsidized since $22 * 12months = $264/year. Less than the cost of an unlocked phone, but given that you have to return the phone, I'm sure it factors in resale value.
Gimmicky subsidies. Creative financing. Hidden leases. Unlimited service with limits.
I'm all for getting rid of all of it - just let me pay full price for a new phone when I'm ready and sell me metered service. Of course, that would be fair and simple and the carriers wouldn't make as much money.
2 Degrees here in NZ already does this for $10 NZD (or about $6.57 USD) a month and $120 (NZD) at time of upgrade (so about $13.14 USD a month total).
https://www.2degreesmobile.co.nz/help-and-support/personal/mobile/products-and-services/trade-up
I sold my 16 GB 4s for $350 on eBay when the 5s had been out for 2 weeks. I keep all the original packaging/parts and put it all back together. My phone was in like new condition, except maybe the battery.
While true, all phone service providers can easily be compelled to cooperate in secret, and they are regularly.
T-Mobile's coverage is absolutely the worse. Period. Even Sprint kicks their butt in the DC Baltimore area. Been there, tried that.