First look: Apple's lightweight 3.6oz Smart Battery Case for iPhone 6s and iPhone 6

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Comments

  • Reply 61 of 83
    nolamacguynolamacguy Posts: 4,758member

    I do find it a bit curious that Apple felt the need to offer this. All it does is give the impression Apple is admitting the 6 and 6S have poor battery life even if that's not the experience for everyone (like me). And why would Apple want to give the tech press reasons to start up the whole iPhone is too thin debate again. To me this is an odd choice and I'd love to know who pushed for it inside of the company. My guess is it didn't come from the designers or engineers but came from someone in marketing, retail or finance who saw an opportunity to make some more $$ off accessories. I'm not sure it is worth it though.

    ive noticed a theme to your posts -- anti-marketing (phil schiller rants, etc), and conjecture that theyre just trying to make more money on things. its odd.
  • Reply 62 of 83
    Did anyone ask for this accessory from Apple?
    Did anyone ask for the mouse? For multitouch?
  • Reply 63 of 83
    igorskyigorsky Posts: 759member
    cali said:
    With Apple's battery expertise and how they've engineered curved batteries, I expect a lot better from them.

    why not thin the battery a little and stretch it across the case so it looks like a normal iPhone case with a unified slim profile?
    people would buy these just to make their iPhone sleeker.

    heres an idea:


    "But morphie and others are ugly bulky too!"

    I'm talking about APPLE.


    Here's an idea: why doesn't Apple create a warp drive for interstellar travel?  No other person or corporation has managed to achieve this, but Apple should because APPLE! 

    edited December 2015 rogifan_old
  • Reply 64 of 83
    GeluGelu Posts: 1member
    Design-wise not nice. A hampback.
    Where is Jony Ive?
  • Reply 65 of 83
    Quite a clever little accessory. 
    What? This has existed in some iteration for the last 4-5 years and there are arguably better implementations. Looks like a cash grab by Apple to take some from the accessory companies.
  • Reply 66 of 83
    I can't wrap my head around the design of this at all. I understand that it's probably the most lightweight implementation and it adds the least amount of bulk but this is ugly.

    At minimum why didn't they arc the case to match the styling of the macbook line and the magic mouse? Or just make it out of the same thing as the iPhone and the same footprint so it just married with the back of it... heck, they could have even "enhanced" the camera then.

    Heck, it doesn't even look all that protective.  The only thing I see being nice is the software integration that tells you the battery level on screen.
  • Reply 67 of 83
    I can't get over how hideous this thing is.
  • Reply 68 of 83
    igorskyigorsky Posts: 759member
    cpenzone said:
    Quite a clever little accessory. 
    What? This has existed in some iteration for the last 4-5 years and there are arguably better implementations. Looks like a cash grab by Apple to take some from the accessory companies.

    Name me one other battery case that uses the Lightning port for charging.  Or another battery case that's integrating with iOS the way this one is.  If you're an iPhone user, there is no other better implementation.

    Apple really needs a more sophisticated audience.
    edited December 2015
  • Reply 69 of 83
    As a stockholder, what scares the hell out of me?  Is Steve Jobs would never of allow this poorly design battery extender hit the markets as a Apple product.  Very nervous.
    Jony! WTF
  • Reply 70 of 83
    Another not negative review of this case. I've never seen so much hate for a product that actually got decent reviews.


  • Reply 71 of 83
    melgrossmelgross Posts: 33,560member
    Noirfilm said:
    As a stockholder, what scares the hell out of me?  Is Steve Jobs would never of allow this poorly design battery extender hit the markets as a Apple product.  Very nervous.
    Jony! WTF
    What scares the hell out of me, being a stockholder, is people spouting things that they know nothing about. Remember the round mouse from the first several years of the iMac? Who do you think approved that disaster?
  • Reply 72 of 83

    I do find it a bit curious that Apple felt the need to offer this. All it does is give the impression Apple is admitting the 6 and 6S have poor battery life even if that's not the experience for everyone (like me). And why would Apple want to give the tech press reasons to start up the whole iPhone is too thin debate again. To me this is an odd choice and I'd love to know who pushed for it inside of the company. My guess is it didn't come from the designers or engineers but came from someone in marketing, retail or finance who saw an opportunity to make some more $$ off accessories. I'm not sure it is worth it though.

    ive noticed a theme to your posts -- anti-marketing (phil schiller rants, etc), and conjecture that theyre just trying to make more money on things. its odd.
    Well you explain why Apple felt the need to offer this accessory now. And they're getting plenty of ridicule all over the internet for it. Why bother? Why not just leave it to third parties? All I'm saying is I doubt it was cooked up in Apple's design labs. It seems more like a product they were asked to do than one they wanted to do. Maybe I'm completely wrong, maybe Jony Ive showed up at an executive meeting and said "guys I think we need to make a battery case for iPhone" but I doubt it.
  • Reply 73 of 83
    Noirfilm said:
    As a stockholder, what scares the hell out of me?  Is Steve Jobs would never of allow this poorly design battery extender hit the markets as a Apple product.  Very nervous.
    Jony! WTF
    Nervous about what? it's a stupid battery case that most people will never buy. Oh and your God Steve Jobs allowed products like the hockey puck mouse and iPod socks to leave the design labs.  Oh and a phone that Apple had to sell free bumpers for because some people lost reception when they held the phone a certain way. Based on all the reviews this product actually functions well and feels good in the hand. I guess that's a crime these days.
  • Reply 74 of 83
    cpenzone said:
    Quite a clever little accessory. 
    What? This has existed in some iteration for the last 4-5 years and there are arguably better implementations. Looks like a cash grab by Apple to take some from the accessory companies.
    Which implementations are better?
  • Reply 75 of 83
    melgross said:
    dasanman69 said:All ROI means is "return on investment." That's it. ROI can be negative too. And you can have a large, or small ROI. But you always have an ROI.
    Profits can be negative as well. 
  • Reply 76 of 83
    mac_128mac_128 Posts: 3,454member
    Thought these were pretty funny:


    edited December 2015
  • Reply 77 of 83
    bluefire1bluefire1 Posts: 1,304member
    Got mine today in charcoal gray. Love my Tech21 case, but this new iPhone Smart Battery Case is a winner and already on my 6s.
  • Reply 78 of 83
    mr omr o Posts: 1,046member
    Noirfilm said:
    As a stockholder, what scares the hell out of me?  Is Steve Jobs would never of allow this poorly design battery extender hit the markets as a Apple product.  Very nervous.
    Jony! WTF
    Nervous about what? it's a stupid battery case that most people will never buy. Oh and your God Steve Jobs allowed products like the hockey puck mouse and iPod socks to leave the design labs.
    The iPod socks were amazing! Not joking, I am still using them. I wish they were a bit taller though as it cannot cover the full length of my iPod touch. Here's hoping for a 3.5 inch iPhone ...
    edited December 2015
  • Reply 79 of 83
    melgrossmelgross Posts: 33,560member
    melgross said:
    dasanman69 said:All ROI means is "return on investment." That's it. ROI can be negative too. And you can have a large, or small ROI. But you always have an ROI.
    Profits can be negative as well. 
    I don't understand why the quote has you saying what I said. That's odd. But I just don't understand why you said that Apple had to have an ROI on this to have a profit, when you now correctly state that profits themselves can be negative.
  • Reply 80 of 83
    dasanman69dasanman69 Posts: 13,002member
    melgross said:
    melgross said:
    dasanman69 said:All ROI means is "return on investment." That's it. ROI can be negative too. And you can have a large, or small ROI. But you always have an ROI.
    Profits can be negative as well. 
    I don't understand why the quote has you saying what I said. That's odd. But I just don't understand why you said that Apple had to have an ROI on this to have a profit, when you now correctly state that profits themselves can be negative.
    I deleted some of it, and went too far. There's currently no way to cancel a comment so I couldn't go back and fix it. 
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