Corning unveils Gorilla Glass 5, evolutionary successor for iPhone screens
A new version of the Corning Gorilla Glass used in iPhone screens since launch promises better impact resistance for equipped devices, with the improved glass panels surviving falls from greater heights than previous versions.

The new cover glass has been formulated to provide enhanced protection against breakage from everyday drops. To better test the improvements on the new glass, Corning altered its evaluation process to better reflect actual use cases and drop conditions.
According to Corning, the new product survives up to 80 percent of the time when dropped face-down from a height of 1.6 meters (five feet, three inches) onto rough surfaces, as opposed to the smoother surfaces that previous testing was performed on. Previous drop testing was performed from one meter.
Gorilla Glass 5 is currently available for manufacturers and designers. Corning expects appearances of Gorilla Glass 5 on consumer electronics later this year.
Gorilla Glass 4 was revealed in November 2014, and emphasized sharp-corner breakage resistance. Apple only very rarely discloses component suppliers, but it is known the company has been using Corning's Gorilla Glass in all iPhone models since the launch of the product.
Corning executives claim that the sapphire glass used in the Apple Watch, some iPhone camera lenses, and the Touch ID sensor, is 1.6 times heavier, transmits less light, and is ten times more expensive than its own Gorilla Glass.

The new cover glass has been formulated to provide enhanced protection against breakage from everyday drops. To better test the improvements on the new glass, Corning altered its evaluation process to better reflect actual use cases and drop conditions.
According to Corning, the new product survives up to 80 percent of the time when dropped face-down from a height of 1.6 meters (five feet, three inches) onto rough surfaces, as opposed to the smoother surfaces that previous testing was performed on. Previous drop testing was performed from one meter.
Gorilla Glass 5 is currently available for manufacturers and designers. Corning expects appearances of Gorilla Glass 5 on consumer electronics later this year.
Gorilla Glass 4 was revealed in November 2014, and emphasized sharp-corner breakage resistance. Apple only very rarely discloses component suppliers, but it is known the company has been using Corning's Gorilla Glass in all iPhone models since the launch of the product.
Corning executives claim that the sapphire glass used in the Apple Watch, some iPhone camera lenses, and the Touch ID sensor, is 1.6 times heavier, transmits less light, and is ten times more expensive than its own Gorilla Glass.
Comments
Plus, people know what an iPhone looks like...its not like you or I are the only ones running around with an iPhone in their hand/pocket. I don't need to show it off to everyone.
Inventing the Future:
There are many examples of the power of this technique, but one of my favorites is in the recently released biography of the late Steve Jobs.
In the 1960s, Corning Glass had developed a very durable type of glass they called "gorilla glass", because it was so tough. They had stopped making it, but in 2005 the CEO of Corning (Wendell Weeks) explained the material to Jobs, who immediately wanted to use gorilla glass for the first iPhone.
Weeks is a brilliant businessman who knows how to make glass, but his initial inclination was "it can't be done". It was only by confronting Jobs' challenge (and I mean really confronting it) that he and his company were able to make it happen (to his own surprise). Of course, we can't just ignore real physical constraints, but most of the time constraints are self-imposed and say more about us than they say about actual limitations on our actions.
http://www.boardwalkcm.com/blog-profile.php?ID=22