Apple acquires "dark data" specialist Lattice Data for $200M

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  • Reply 21 of 22
    Solisoli Posts: 10,038member
    mattinoz said:
    Soli said:
    mattinoz said:
    So could bootstrap learning be used to say create a private search engine per user?

    improve Siri and search in general by deep diving the users data into a private encrypted database. Similar to photos image recognition system but using iCloud syncing to open that data and more across devices and app silos. 
    I'd assume so, but it already does that.
    I thought they still relied on Developers surfacing useful information via spotlight plugins.
    I don't know about any of that, so perhaps we're talking about different things. I'm talking about Siri learns from your device and from you as soon as you enable it, which you can erase by disabling Siri and turning it back on again. This builds a personal, private database that your Siri can then use to best assist you. We see it right away with the "Hey Siri" setup when it asks you to repeat its name and some simple commands so it can best learn how speak.
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  • Reply 22 of 22
    1st1st Posts: 443member
    According to Gartner, which originally coined the term, dark data is defined as, "the information assets organizations collect, process and store during regular business activities, but generally fail to use for other purposes."Dec 8, 2014
    you mean basically apple is paid 200 million for the right to do garbage dump diving?  Cool. 
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