Apple's Tim Cook says iPhone 8 & Apple Watch Series 3 seeing localized sellouts
Apple is seeing localized sellouts of the iPhone 8 and Apple Watch Series 3 on launch day, though units may still be available, Apple CEO Tim Cook said in a TV interview.

"I am thrilled," Cook told CNBC. "Here's what we're seeing right now. The watch with LTE -- the Series 3 Watch -- we are sold out in so many places around the world. And we're working really hard to meet demand. We've sold out of iPhone 8 and 8 Plus in some stores, but we've got good supply there. You can see what's going on here this morning --- I couldn't be happier."
While there have still been significant lineups at some stores, some other reports have pointed to low numbers in places like Sydney and even New York City. Many people are believed to be waiting for the iPhone X, shipping Nov. 3, despite the cheapest model starting at $999 before any accessories or AppleCare+.
Cook was also asked about LTE connection problems encountered by reviewers testing the Series 3.
"The issue is very minor, it will be fixed in a software update," Cook replied. "It has to do with the handoff between Wi-Fi and cellular, and we'll fix that. It only happens in a rare number of cases. I've been using it for quite a while and it works great. So we're very happy about it."
U.S. online shipments of the iPhone 8 and 8 Plus are seeing delays, but some configurations of the 8 Plus can be delivered as soon as next week, suggesting that demand isn't as high as with some past launches. LTE-equipped versions of the Apple Watch Series 3 may ship as late as mid-October.

"I am thrilled," Cook told CNBC. "Here's what we're seeing right now. The watch with LTE -- the Series 3 Watch -- we are sold out in so many places around the world. And we're working really hard to meet demand. We've sold out of iPhone 8 and 8 Plus in some stores, but we've got good supply there. You can see what's going on here this morning --- I couldn't be happier."
While there have still been significant lineups at some stores, some other reports have pointed to low numbers in places like Sydney and even New York City. Many people are believed to be waiting for the iPhone X, shipping Nov. 3, despite the cheapest model starting at $999 before any accessories or AppleCare+.
Cook was also asked about LTE connection problems encountered by reviewers testing the Series 3.
"The issue is very minor, it will be fixed in a software update," Cook replied. "It has to do with the handoff between Wi-Fi and cellular, and we'll fix that. It only happens in a rare number of cases. I've been using it for quite a while and it works great. So we're very happy about it."
U.S. online shipments of the iPhone 8 and 8 Plus are seeing delays, but some configurations of the 8 Plus can be delivered as soon as next week, suggesting that demand isn't as high as with some past launches. LTE-equipped versions of the Apple Watch Series 3 may ship as late as mid-October.
Comments
I don't either. I can be 90% or better of an iPhone X for $200 less with iPhone 8. I have a feeling some who are waiting for iPhone X will end up getting an iPhone 8 in the end. I think the backlog of orders will be substantial and people will get impatient as they always do and just settle for an iPhone 8, which in my opinion isn't really settling. You're still getting a very nice phone. And hey...you get TouchID!
Apple couldn't care less about the stock price. Only people like Sog sit there and stare at Apple's stock price. The day Apple sits and worries about appeasing investors is the day Apple dies. I don't think you can run a multi-billion company on making sure your stock price is up. The stock market cares about is revenues and profits....something Apple doesn't necessarily care about, or at least its not its primary concern like it is investors.
I think this is also another reason why you can't judge sales of iPhone 8 by just seeing if the phone is shipping longer the 1-3 business days online. There are many who will go into a store (Apple, cellular store, Best Buy, etc) and grab one this weekend, or slightly afterwards. I just don't think opening weekend is a measure of how well something does.
If iphone x profoundly out performs the iPhone 8 and iPhone 8 plus then next year we will only see the iPhone x and and iPhone x plus.
And people will be told if they want a home button then can buy the iPhone 7/+ 8/+ or iPhone se
and i think eventually there will be two classes of iPhones the iPhone SE or iPhone classic, that's updated every so often during a sales lull and the iPhone X line updated yearly.
Most people probably pre-ordered the iPhone.
Analysts are talking out of both sides: first they say X is too expensive. Next they say people are skipping the 8 to buy the X. Either way Apple failed.
Remember Apple isn't afraid to make a bold move.
I watched all of this happen in the early 1990s. By the late 80s the management was more focused on what Wall Street thought of them than anything to do with their products. To keep that ball rolling, they adopted the "high right" policy because that made the margins look good, and WS loves its margins. Within five years their customer base consisted entirely of high-end publishing and rich people. And they had all the machines and software they needed. The developers left the platform in droves. Anyone could get tickets to WWDC.
SJ came back and basically noted that they were a consumer company with no consumer products. He solved that with the $999 iMac. They followed with a stream of consumer products that were well priced and well built. That pushed up the stock price to the stratosphere. And now we have the same problem again. 20 years later, after the price of electronics has fallen in half, the cheapest iMac is $1299, and the bottom-of-the-line MacBook is the same price. They are eliminating every low-end product from their catalog, with the exception of the Apple TV, which is now the world's most expensive and least flexible streamer box.
I don't think he's doing a good job at all. I think he's cutting out the soul of the company, again.