iPhone X price premium fears overblown, strong demand continues in U.S., China

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  • Reply 21 of 33
    Price of iPhones is so overblown. In Canada almost all the flagships are over $1000. The Note 8 retails for $1300, Pixel 2 XL $1299, S8+ is $1115, LG v30 $1100. I mean the Galaxy S7 is still $900. Meanwhile, iPhone 8plus 64gb $1089 & iPhone X $1349.

    Due to certain regulations there is no reason to buy a phone at full retail, in Canada. All phones are now sold unlocked and are heavily subsidized on contract. 

    The Note 8 launched at $550 on a contract and has already been discounted down to $300 on some carriers. Pixel 2XL 64gb launched at $399 and has already been discounted by $200.  The iPhone X 64gb launched at $599 and prices remains the same. iPhone 8plus 64gb is $360 and I am sure will see a sale price over Boxing Week. 

    The prices of all flagships are very high. But Apple takes all the flak.  It is a terrible narrative. 
    watto_cobramatrix077
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  • Reply 22 of 33
    fallenjtfallenjt Posts: 4,057member
    ksec said:
    I would love to be proven wrong, because from what I can tell iPhone X is no where near what the black market anticipation were in China. Basically they were expecting another iPhone 4 / 6 Plus volume, but it is definitely not anywhere close. iPhone 7 is doing surprisingly well though.  Really cant wait to see those results.
    You were in every street corner in China? Stop the bullshit. Tim Cook finally mastered the supplies and guess what, don't even mention $1000 because the X doesn't target  budget buyers just like any other flagship iPhone. No budget buyer ever bought a top tier phone. I have been guessing for so many year about the same design of iPhone and I was wrong every time because Apple always beat it. That's why their stock price was almost doubled in less than 3 years.
    watto_cobra
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  • Reply 23 of 33
    fallenjtfallenjt Posts: 4,057member
    Soli said:
    Those people sounded like Balmer (and a million other anti-Apple people) when the original iPhone was introduced.


    Whatever Balmer touched would fail. Look at LA Clippers now...
    watto_cobra
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  • Reply 24 of 33
    avon b7avon b7 Posts: 8,229member
    matrix077 said:
    You mean this one?

    The Porsche Design Huawei Mate 10 is a comical cash grab


    Well.. sincerely thank you for making me feel much much better about my X price lol.

    That one. And the one before it. Amazingly, it has buyers. If it were the only (or of a limited lineup) phone they sold it would be a problem. They don't make that mistake and Apple isn't either so the X pricing (and Porsche Design) isn't as big an issue. Of far more importance is how things play out in the bands below that price point.
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  • Reply 25 of 33
    avon b7avon b7 Posts: 8,229member
    Soli said:
    I think this time you're purposely missing the point. You know damn well the "sold out" is interconnected to quantity, which is why we don't talk about the Mona Lisa being sold out despite it is since the only one isn't for sale. Hoow many units did Huawei produce? What's the percentage compared to mass produced, at least at several millions per month, iPhone X?
    The point was simply that it was a success. No units left unsold. The amount actually sold is irrelevant in this context as they are selling 'status' and there seems to be a market. For this kind of marketing what you don't want, is to see them everywhere.

    I was defending the X pricing as well as the Huawei pricing in their different contexts.
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  • Reply 26 of 33
    Maye a touch off topic. Call me a sheep. I buy a new iPhone for myself and my wife yearly and have had all interations of Apple Watch. Also iPad updates regularly. Mac every few years. Resale on Apple products is pretty good to help recoup some money on my new purchases. iPhone 7 plus 869 iPhone X 999. I love my X and face id its a 130 bucks more, and on iPhone upgrade or carrier installments the increase is minimal. Some people gamble etc. I rather travel and upgrade my Apple products. Also resting heart rate monitor on Series 3 lte helped to save my life alerting me of elevation in resting heart rate. I was having a heart attack. Apple is doomed my ass. 
    edited December 2017
    randominternetpersonwatto_cobra
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  • Reply 27 of 33
    avon b7avon b7 Posts: 8,229member
    Rayz2016 said:
    What radical shift was that?
    I was referring to Apple's decision to offer a price spread that ranges from 369€ (sales tax included) right up to the plus 1,000 dollar mark. The first time in iPhone history.

    The developed market was showing signs of saturation (even Apple's sales could be considered flat) and the very top end was even showing a possible contraction. That with new major competitors stomping all around that segment. Things weren't looking rosy and Apple's profit share of the phone market was also seemingly dropping.

    Meanwhile, the 300-399 dollar band was showing spectacular growth at the start of 2017. Not bad in a saturated market. Apple wasn't really in that group.

    Apple was also getting bruised in large parts of Europe and not really performing in China.

    Competitors had already set their sights on developing markets and, the Note 7 debacle aside, phones in 2017 have been very good.

    Only a fool would say, "forget market conditions, look at our profits". 2018 wasn't looking very nice for Apple. It is even suggested that the X was not even planned for 2017 (this by Apple itself).

    Try to imagine a 2017 release without the X.

    The new offer and price spread has provided an answer to many of these issues. It is a significant strategic move and, at least in my book, the right first choice.

    Some could say that offering 'older' phones in lower bands isn't enough. That's valid but you won't know until you try. It's only three months so far. Too early to tell. I'm not going to criticise this tactic and I won't if it fails. Whether it pays off or not, it was the easiest option to try. If it doesn't work then they can also produce newer phones at those same price points - just like everyone else. 'Not Apple' some might say but that's exactly what those same people said about the current situation. It would never happen because Apple was only interested in Premium etc.

    If that were the case Apple wouldn't have been heavily promoting the iPhone 6 in its key markets last Christmas.




    muthuk_vanalingam
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  • Reply 28 of 33
    nhtnht Posts: 4,522member
    avon b7 said:
    I was referring to Apple's decision to offer a price spread that ranges from 369€ (sales tax included) right up to the plus 1,000 dollar mark. The first time in iPhone history.

    The developed market was showing signs of saturation (even Apple's sales could be considered flat) and the very top end was even showing a possible contraction. That with new major competitors stomping all around that segment. Things weren't looking rosy and Apple's profit share of the phone market was also seemingly dropping.

    Meanwhile, the 300-399 dollar band was showing spectacular growth at the start of 2017. Not bad in a saturated market. Apple wasn't really in that group.

    Apple was also getting bruised in large parts of Europe and not really performing in China.

    Competitors had already set their sights on developing markets and, the Note 7 debacle aside, phones in 2017 have been very good.

    Only a fool would say, "forget market conditions, look at our profits". 2018 wasn't looking very nice for Apple. It is even suggested that the X was not even planned for 2017 (this by Apple itself).

    Try to imagine a 2017 release without the X.

    The new offer and price spread has provided an answer to many of these issues. It is a significant strategic move and, at least in my book, the right first choice.

    Some could say that offering 'older' phones in lower bands isn't enough. That's valid but you won't know until you try. It's only three months so far. Too early to tell. I'm not going to criticise this tactic and I won't if it fails. Whether it pays off or not, it was the easiest option to try. If it doesn't work then they can also produce newer phones at those same price points - just like everyone else. 'Not Apple' some might say but that's exactly what those same people said about the current situation. It would never happen because Apple was only interested in Premium etc.

    If that were the case Apple wouldn't have been heavily promoting the iPhone 6 in its key markets last Christmas.




    With Avon Apple is always “beleaguered” and “bruised”.

    Lol.
    StrangeDaystmaywatto_cobra
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  • Reply 29 of 33
    512ke512ke Posts: 782member
    Great article -- except, they're not "fearing" Apple's failure they're "desiring" it. As in, longing for, wishing, hastening, and precipitating -- or trying to. Many want to bring down the mighty. They want to short the stock. They want to potentiate the competition. But whatever the motivation, the predictions of doom and gloom for Apple are wrong.
    watto_cobra
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  • Reply 30 of 33
    avon b7 said:
    ..so the X pricing (and Porsche Design) isn't as big an issue..
    Interesting. I always think the price could be big issue, especially for mass produced like X but I think it’s already exceeeding Apple expectation. (it’s already exceeding mine from the long of the line to buy it)
    edited December 2017
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  • Reply 31 of 33
    Solisoli Posts: 10,038member
    avon b7 said:
    The point was simply that it was a success. No units left unsold. The amount actually sold is irrelevant in this context as they are selling 'status' and there seems to be a market. For this kind of marketing what you don't want, is to see them everywhere.

    I was defending the X pricing as well as the Huawei pricing in their different contexts.
    1) Units sold (and profit margins) always matter. This notion that Apple can sell 100MM units of a product over a year with some supply being available from time-to-time as being worse than a very limited supply product that is sold out with the company never reinvesting in starting up production again is a ridiculous comparison.

    2) Sure, companies hate their products being sold everywhere and being wildly profitable and popular. Maybe Apple will make something of themselves when they figure this out¡ :eyeroll:
    edited December 2017
    tmay
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  • Reply 32 of 33
    Soli said:
    1) Units sold (and profit margins) always matter. This notion that Apple can sell 100MM units of a product over a year with some supply being available from time-to-time as being worse than a very limited supply product that is sold out with the company never reinvesting in starting up production again is a ridiculous comparison.

    2) Sure, companies hate their products being sold everywhere and being wildly profitable and popular. Maybe Apple will mKe something of themselves when they figure this out¡ :eyeroll:


    It's futile trying to reason logically with avon. He's clearly got an axe to grind.

    tmay
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  • Reply 33 of 33
    ksecksec Posts: 1,569member
    fallenjt said:
    You were in every street corner in China? Stop the bullshit. Tim Cook finally mastered the supplies and guess what, don't even mention $1000 because the X doesn't target  budget buyers just like any other flagship iPhone. No budget buyer ever bought a top tier phone. I have been guessing for so many year about the same design of iPhone and I was wrong every time because Apple always beat it. That's why their stock price was almost doubled in less than 3 years.
    Edit

    LoL,
    edited December 2017
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