According to Rene Ritchie, the audio beamforming in the HomePod can only be found in competing audio products that cost in the neighborhood of $25,000.
THAT is part of the story they’re missing completely in these ads.
The early reviewers aren't appreciating the difference it makes... Very good sound tho according to nearly all of them. It will sell millions.
I wouldn't call the ads good or bad. I'm probably too old for that style but they did nothing for me.
As teasers, I'll have to put them into context when I see the rest of the campaign but the music used in them isn't precisely the kind of music I would seek to highlight the audio qualities of the device. That could be my age again though, so someone 30 years younger than me should chime in with their opinion.
Someone tell me how these two sound when arrive. Musically on the first and vocally on the second.
It seems at launch this is basically going to be a Bluetooth speaker
Completely false. First, is uses wifi and not BT. Second, besides being an AirPlau endpoint for any source, it natively supports all of Apple’s music offerings:
I have just viewed all four ads. Apple should be ashamed, they are the worst ads l have seen by them.
The ads seem to be trying to use an old advertising trick of flashing words quickly to embed them subconsciously in the views’ minds. This Is not allowed for TV adverts in my country.
If this is the best Apple can do l think it says something about Apple’s low priority to the HomePod. Sorry Apple but this has created the wrong feelings in my mind about the HomePod.
Seriously? Each ad starts off with the word HomePod clearly displayed on the screen. There's nothing subliminal about it.
Thank you for your reply Soli.
It’s not so much the way HomePod is flashed on on off in various ways, although that is part of it, it’s the other message. If you missed it at the end, it’s ‘Order now “. This is a method which l would have not expected from Apple. If it does not bother you that’s fine, but for me it gives totally the wrong impression and puts me off. Apple can and have done better.
That isn’t remotely close to be subliminal. You’re grasping at straws.
These are terrible ads, IMO. Apple needs to show the HomePod is going to be smart. Do an ad like the Google Home or the Amazon Echo. This just screams that it is not smart, IMO.
No because you’re misunderstanding the product. It’s a high quality speaker first.
It seems at launch this is basically going to be a Bluetooth speaker
Completely false. First, is uses wifi and not BT. Second, besides being an AirPlau endpoint for any source, it natively supports all of Apple’s music offerings:
According to Rene Ritchie, the audio beamforming in the HomePod can only be found in competing audio products that cost in the neighborhood of $25,000.
THAT is part of the story they’re missing completely in these ads.
The early reviewers aren't appreciating the difference it makes... Very good sound tho according to nearly all of them. It will sell millions.
What reviewers? There have been two or three previews who spent an hour with it. No reviews yet.
It seems at launch this is basically going to be a Bluetooth speaker
Completely false. First, is uses wifi and not BT. Second, besides being an AirPlau endpoint for any source, it natively supports all of Apple’s music offerings:
Neither one of you can read. The tech specs clearly state WiFi and BT, not one or the other.
As usual you’re just minching words in order to proclaim your authoritive “rightness”. He claimed it’s a just BT speaker, completely ignoring that AirPlay is wifi and not BT. You yourself made the same mistake recently, claiming setting the bar at BT is low while ignoring that AirPlay is wifi and not BT.
Dunno why it’s so hard for you dudes to understand. It’s a wifi speaker, so pretending it’s only BT while ignoring the superior wifi is disingenuous at best.
According to Rene Ritchie, the audio beamforming in the HomePod can only be found in competing audio products that cost in the neighborhood of $25,000.
THAT is part of the story they’re missing completely in these ads.
The early reviewers aren't appreciating the difference it makes... Very good sound tho according to nearly all of them. It will sell millions.
What reviewers? There have been two or three previews who spent an hour with it. No reviews yet.
Closer to a dozen at least but who's counting... Search "HomePod review".
Agree that they're so far based on a limited-time Apple-controlled experience with it but I'm sure it's under the conditions and set-up Apple believes presents it best unless they're clueless. They're not.
I have zero doubt that after release there will be those that proclaim it to be the most amazing speaker they've ever heard and others will say they sent it back as unfit-for-purpose since "great sound" is highly subjective. Example: One of the Apple invitees said the real story for him was just how well the latest Echo compared soundwise. ?
It seems at launch this is basically going to be a Bluetooth speaker
Completely false. First, is uses wifi and not BT. Second, besides being an AirPlau endpoint for any source, it natively supports all of Apple’s music offerings:
Neither one of you can read. The tech specs clearly state WiFi and BT, not one or the other.
As usual you’re just minching words in order to proclaim your authoritive “rightness”. He claimed it’s a just BT speaker, completely ignoring that AirPlay is wifi and not BT. You yourself made the same mistake recently, claiming setting the bar at BT is low while ignoring that AirPlay is wifi and not BT.
Dunno why it’s so hard for you dudes to understand. It’s a wifi speaker, so pretending it’s only BT while ignoring the superior wifi is disingenuous at best.
1) Look a their tech specs. HomePod uses WiFi and Bluetooth. He claimed it was just BT (despite posting the actual tech specs that show it has WiFi) and you rebuttaled with a claim that it does not have BT. I see you're trying to move your goal posts to claim he was talking about AirPlay, but his pronouns clearly refers to the HomePod: It seems at launch this is basically going to be a Bluetooth speaker
2) I made no mistake. When you claim that grabbing another device, connecting that device to a wireless speaker, manually selecting the app, then the channel, playlist, song, artist, album, etc. is on-par with simply making a verbal command, then you're being a disingenuous fanboy and setting the bar to the rigamarole people have been doing for a decade with BT speakers. When you're so far up Apple's ass that you don't even see that you sound just like every other Android fanboy that comes in here. Shortly you'll be signing the praises of what HomePod can do without batting an eye at having stated for years that these features and services are worthless to users… because that what fanboys do.
I actually liked the ads. Remember Jobs said that Apple will be following Nike-style ads where the genre is celebrated, not the technology.
Too many people who have been around Apple for decades are saying the ads suck and that they need to explain what beam forming is. It's 1) a teaser ad for a pre-launched product, 2) only 15 seconds which makes it impossible to get into anything complex, 3) will surely be followed by 30 and 60 second ad spots that show the HomePod in use, and 4) not any different than what Apple has been doing for decades (because it's effective).
Hell, we had a decade of iPod silhouette ads that showed less of the actual product.. and those were brilliant.
Here's the teaser Apple had for the Oscars in 2007. All these phones and none of them are the iPhone in use. All it suggests is that you can use it to make phone calls (and potentially call people in the past). That was a brilliant teaser ad. I'd think that the regulars here would've picked up that teaser ads aren't suppose to explain the technical aspects of a pre-launched device, but get you interested in the product.
According to Rene Ritchie, the audio beamforming in the HomePod can only be found in competing audio products that cost in the neighborhood of $25,000.
THAT is part of the story they’re missing completely in these ads.
That may be true, however I think that's by design. 9.9/10 people don't know what the hell beamforming is and you can't explain this in a 30 or 60 second ad. Its part of the "magic" of how Apple products work to those people.
I really want the HomePod and I will eventually get one but the $350 price tag has me delaying my purchase. That’s a substantial amount of money for an item I likely won’t use every day (although I expect I may eventually). Sonos coming pretty hard with a great offer to counter the release of the HomePod. 2 Sonos One speakers with built in Alexa for a total of $350.
If Alexa is all you care about in a speaker, then why are you even considering HomePod? For all of the technology build into HomePod and for what appears to be amazing sound, I can't see why $350 is too much.
Comments
nah, just wishful thinking on your part.
Very good sound tho according to nearly all of them. It will sell millions.
As teasers, I'll have to put them into context when I see the rest of the campaign but the music used in them isn't precisely the kind of music I would seek to highlight the audio qualities of the device. That could be my age again though, so someone 30 years younger than me should chime in with their opinion.
Someone tell me how these two sound when arrive. Musically on the first and vocally on the second.
Completely false. First, is uses wifi and not BT. Second, besides being an AirPlau endpoint for any source, it natively supports all of Apple’s music offerings:
https://daringfireball.net/linked/2018/01/27/caldwell-homepod-apple-music
You guys are hilarious. If one reviewed all Apple ads, one would find they’re all the worst, according to the haters.
That isn’t remotely close to be subliminal. You’re grasping at straws.
No because you’re misunderstanding the product. It’s a high quality speaker first.
https://www.reddit.com/r/audiophile/comments/7t51a2/nda_is_up_what_can_i_tell_you_guys_about_the/
As usual you’re just minching words in order to proclaim your authoritive “rightness”. He claimed it’s a just BT speaker, completely ignoring that AirPlay is wifi and not BT. You yourself made the same mistake recently, claiming setting the bar at BT is low while ignoring that AirPlay is wifi and not BT.
Dunno why it’s so hard for you dudes to understand. It’s a wifi speaker, so pretending it’s only BT while ignoring the superior wifi is disingenuous at best.
Search "HomePod review".
Agree that they're so far based on a limited-time Apple-controlled experience with it but I'm sure it's under the conditions and set-up Apple believes presents it best unless they're clueless. They're not.
I have zero doubt that after release there will be those that proclaim it to be the most amazing speaker they've ever heard and others will say they sent it back as unfit-for-purpose since "great sound" is highly subjective. Example: One of the Apple invitees said the real story for him was just how well the latest Echo compared soundwise.
?
2) I made no mistake. When you claim that grabbing another device, connecting that device to a wireless speaker, manually selecting the app, then the channel, playlist, song, artist, album, etc. is on-par with simply making a verbal command, then you're being a disingenuous fanboy and setting the bar to the rigamarole people have been doing for a decade with BT speakers. When you're so far up Apple's ass that you don't even see that you sound just like every other Android fanboy that comes in here. Shortly you'll be signing the praises of what HomePod can do without batting an eye at having stated for years that these features and services are worthless to users… because that what fanboys do.
Hell, we had a decade of iPod silhouette ads that showed less of the actual product.. and those were brilliant.
Here's the teaser Apple had for the Oscars in 2007. All these phones and none of them are the iPhone in use. All it suggests is that you can use it to make phone calls (and potentially call people in the past). That was a brilliant teaser ad. I'd think that the regulars here would've picked up that teaser ads aren't suppose to explain the technical aspects of a pre-launched device, but get you interested in the product.
That may be true, however I think that's by design. 9.9/10 people don't know what the hell beamforming is and you can't explain this in a 30 or 60 second ad. Its part of the "magic" of how Apple products work to those people.
If Alexa is all you care about in a speaker, then why are you even considering HomePod? For all of the technology build into HomePod and for what appears to be amazing sound, I can't see why $350 is too much.