Pre-announce? Stay quiet? Either way Apple loses on forums like this one.
What about the third alternative? Keep up. Then you don't face the decision of pre-announcing or staying quiet in the first place.
Keep up to what, exactly? A new product takes as long as it takes. Or to quote Id Software, “It’ll be ready when it’s ready”. So the question is one whether to pre-announce it, or wait until it’s finished. In either case the techie pundits will whine, as lkrupp explained.
Keep up with the competition of course. Every year when Dell brings out a new XPS 15, release a new Macbook Pro same week. When HP brings out their new Z-workstation, update the Mac Pro same week. When Intel releases this year's NUC, update the Mac Mini same week. Show 'em who's boss. And no, Apple fans would not be whining but cheering!
Easy when you use off the shelf parts like Dell and HP. Apple actually does engineering and not just use off the shelf parts slapped in a shitty looking plastic case.
Only at AI would people still be spewing talking points like this. Anyway mind posting a photo of the shitty looking plastic case of a Dell or HP computer priced comparable to a Mac?
The train left the station on the AirPower market a long time ago. It won't likely work with the many Apple watch bands that don't unhook--I'd call that a technical problem--and the iPhone X is very usable and takes up less space while wirelessly charging in any of the numerous upright Qi stands, whereas the iPhone X is almost unusable just laying down (esp. amongst a lot of other gear that's in the way).
Pre-announce? Stay quiet? Either way Apple loses on forums like this one.
What about the third alternative? Keep up. Then you don't face the decision of pre-announcing or staying quiet in the first place.
Keep up to what, exactly? A new product takes as long as it takes. Or to quote Id Software, “It’ll be ready when it’s ready”. So the question is one whether to pre-announce it, or wait until it’s finished. In either case the techie pundits will whine, as lkrupp explained.
Keep up with the competition of course. Every year when Dell brings out a new XPS 15, release a new Macbook Pro same week. When HP brings out their new Z-workstation, update the Mac Pro same week. When Intel releases this year's NUC, update the Mac Mini same week. Show 'em who's boss. And no, Apple fans would not be whining but cheering!
Easy when you use off the shelf parts like Dell and HP. Apple actually does engineering and not just use off the shelf parts slapped in a shitty looking plastic case.
Only at AI would people still be spewing talking points like this. Anyway mind posting a photo of the shitty looking plastic case of a Dell or HP computer priced comparable to a Mac?
Aww the truth hurts doesn't it? As far as photos, just go to their website honey...
Why would you prefer a short pre-announcement period, like if they only announced it right now for September? How would that help you, knowing nothing for the last 9 months?
If it’s a brand new product, it doesn’t matter. IF IT’S THE MAC PRO, WHICH HASN’T HAD AN UPDATE IN FIVE FUCKING YEARS AND WHICH HAD A NEW MODEL ANNOUNCED TWO YEARS (NOW) BEFORE IT COMES OUT, then that’s a serious problem. It means that virtually zero of them are going to be sold in those two years. It means that the greater the time between announcement and delivery, the worse impression Apple receives from its users. How is that intelligent? Was Steve the only one left alive at the company who knew about the Osborne Effect?
Why would you prefer a short pre-announcement period, like if they only announced it right now for September? How would that help you, knowing nothing for the last 9 months?
If it’s a brand new product, it doesn’t matter. IF IT’S THE MAC PRO, WHICH HASN’T HAD AN UPDATE IN FIVE FUCKING YEARS AND WHICH HAD A NEW MODEL ANNOUNCED TWO YEARS (NOW) BEFORE IT COMES OUT, then that’s a serious problem. It means that virtually zero of them are going to be sold in those two years. It means that the greater the time between announcement and delivery, the worse impression Apple receives from its users. How is that intelligent? Was Steve the only one left alive at the company who knew about the Osborne Effect?
It is shocking how long they've managed to push off releasing ANY kind of update to the Mac Pro. The reason I use an iMac these days instead of a Mac Pro (I used to buy a new model every several years) is because Apple gave up.
The train left the station on the AirPower market a long time ago. It won't likely work with the many Apple watch bands that don't unhook--I'd call that a technical problem--and the iPhone X is very usable and takes up less space while wirelessly charging in any of the numerous upright Qi stands, whereas the iPhone X is almost unusable just laying down (esp. amongst a lot of other gear that's in the way).
That was one of the weakest troll attempts I've seen in a while. You should consider coming up with some original material.
I can't wait for AirPower to be released. And I plan to continue using the Apple Watch Magnetic Charging Dock as well (convenient, looks great, engages Night Mode automatically), regardless of which strap I happen to be using at the time. AirPower will also be very convenient for charging while traveling.
It has been a bit frustrating, having been led to believe its coming in early 2018 (the many rumors of a late Feb or March release didn't help), but it is what it is I suppose.
How can something that looks so simple be so damn complicated?
But, once again, Apple shines: They "should have" released this 9 months ago with iPhone 8 & X. But, they tested it and refused to ship something that wasn't yet right.
It's Apple continuing to focus not on product but on how that product impacts the consumer... They don't release something just to release "the next product". If it doesn't make things better, they don't release it.
Why did they announce it if wasn’t even close to being ready to ship? I can understand announcing something that is delayed maybe a month or two but this will be a whole year! It’s the white iPhone all over again.
Not really. All they said was 2018. If it’s Sept rather than June that’s a few months, big deal.
The white iphone was quite late compared to the black’s release date.
Doesn’t matter. They announced in September of 2017. If this rumor is correct it will go on sale a year later. Again why announce a product clearly not ready for prime time. It’s highly unlikely s small or unforeseen problem could have caused a delay this long.
Because they announced iPhones with wireless charging abilities for the first time, and what better way to illustrate the potential of that tech than with your better/newer product and method enabling that feature? They then said anyone who wanted to use it now could buy whatever Belkin/Mophie Qi pad they were offering at the Apple Store in the interim. It's not hard to figure out.
The train left the station on the AirPower market a long time ago. It won't likely work with the many Apple watch bands that don't unhook--I'd call that a technical problem--and the iPhone X is very usable and takes up less space while wirelessly charging in any of the numerous upright Qi stands, whereas the iPhone X is almost unusable just laying down (esp. amongst a lot of other gear that's in the way).
Takes about 2 seconds for me to slide the band's lug out of the Watch itself on mine.
Pre-announce? Stay quiet? Either way Apple loses on forums like this one.
What about the third alternative? Keep up. Then you don't face the decision of pre-announcing or staying quiet in the first place.
Keep up to what, exactly? A new product takes as long as it takes. Or to quote Id Software, “It’ll be ready when it’s ready”. So the question is one whether to pre-announce it, or wait until it’s finished. In either case the techie pundits will whine, as lkrupp explained.
Keep up with the competition of course. Every year when Dell brings out a new XPS 15, release a new Macbook Pro same week. When HP brings out their new Z-workstation, update the Mac Pro same week. When Intel releases this year's NUC, update the Mac Mini same week. Show 'em who's boss. And no, Apple fans would not be whining but cheering!
Why should Apple follow the competition? And they're not really competition. For the most part, they're at totally different price points and they address different markets. A large percentage of those Dell or HP machines are in large corporate environments. Macs are more used by individuals, some creative departments and small businesses. Furthermore, someone who is already using Macs doesn't care what Dell, HP or Intel is doing and vice versa. They only care if there's a Mac that fits their specs at the time they need another machine. Go to a WeWork facility where a fairly high percentage of the start-ups are using Macs or go to Starbucks and ask all those Mac users if they care what Dell, Intel or HP is releasing. My bet is that they are totally unaware and/or don't care.
While pre-announing something that is then released late can be frustrating (to consumers), it also serves to prevent consumers from buying the competition if that's a factor. Except for the geeks on sites like this, no one remembers when Apple said the charging pad would be ready. When it's out, it's out.
zoetmb said: Why should Apple follow the competition?
Not follow, maintain pace. Outstrip (like the old days) would be nice, but I’d like to see them prove they can just keep up at this point.
Furthermore, someone who is already using Macs doesn't care what Dell, HP or Intel is doing and vice versa. They only care if there's a Mac that fits their specs at the time they need another machine.
And so shouldn’t Apple have a computer or two there? So that we can, you know, get that fit? Speaking of individuals, it has become fully impossible for me to “proselytize” to quite a few potential switchers in the last five years. I can’t recommend the Mac Mini anymore. It’s just too old, and it’s locked down so that oldness can’t be improved upon. And we’re doing only annual updates with the laptops and iMacs now? If Intel is going to have this problem of FINALLY hitting the wall on Moore’s Law, then Apple has to either change their CPU source or stop their longstanding tradition of not updating products unless there’s a new CPU family. And it sure as hell looks like Intel just can’t cut it anymore. When’s the last time they didn’t push a deadline back?
Pre-announce? Stay quiet? Either way Apple loses on forums like this one.
What about the third alternative? Keep up. Then you don't face the decision of pre-announcing or staying quiet in the first place.
Keep up to what, exactly? A new product takes as long as it takes. Or to quote Id Software, “It’ll be ready when it’s ready”. So the question is one whether to pre-announce it, or wait until it’s finished. In either case the techie pundits will whine, as lkrupp explained.
Keep up with the competition of course. Every year when Dell brings out a new XPS 15, release a new Macbook Pro same week. When HP brings out their new Z-workstation, update the Mac Pro same week. When Intel releases this year's NUC, update the Mac Mini same week. Show 'em who's boss. And no, Apple fans would not be whining but cheering!
Easy when you use off the shelf parts like Dell and HP. Apple actually does engineering and not just use off the shelf parts slapped in a shitty looking plastic case.
Only at AI would people still be spewing talking points like this. Anyway mind posting a photo of the shitty looking plastic case of a Dell or HP computer priced comparable to a Mac?
Aww the truth hurts doesn't it? As far as photos, just go to their website honey...
I have been. Not seeing what you’re claiming. I actually use an HP laptop for work. It’s quite nice. Looks sleek and has a really nice backlit keyboard (that I have yet to have any issues with).
How can something that looks so simple be so damn complicated?
But, once again, Apple shines: They "should have" released this 9 months ago with iPhone 8 & X. But, they tested it and refused to ship something that wasn't yet right.
It's Apple continuing to focus not on product but on how that product impacts the consumer... They don't release something just to release "the next product". If it doesn't make things better, they don't release it.
Why did they announce it if wasn’t even close to being ready to ship? I can understand announcing something that is delayed maybe a month or two but this will be a whole year! It’s the white iPhone all over again.
Not really. All they said was 2018. If it’s Sept rather than June that’s a few months, big deal.
The white iphone was quite late compared to the black’s release date.
Doesn’t matter. They announced in September of 2017. If this rumor is correct it will go on sale a year later. Again why announce a product clearly not ready for prime time. It’s highly unlikely s small or unforeseen problem could have caused a delay this long.
Because they announced iPhones with wireless charging abilities for the first time, and what better way to illustrate the potential of that tech than with your better/newer product and method enabling that feature? They then said anyone who wanted to use it now could buy whatever Belkin/Mophie Qi pad they were offering at the Apple Store in the interim. It's not hard to figure out.
Better/newer product that nobody can buy. So basically the equivalent of Microsoft’s vaporware.
Why would you prefer a short pre-announcement period, like if they only announced it right now for September? How would that help you, knowing nothing for the last 9 months?
If it’s a brand new product, it doesn’t matter. IF IT’S THE MAC PRO, WHICH HASN’T HAD AN UPDATE IN FIVE FUCKING YEARS AND WHICH HAD A NEW MODEL ANNOUNCED TWO YEARS (NOW) BEFORE IT COMES OUT, then that’s a serious problem. It means that virtually zero of them are going to be sold in those two years. It means that the greater the time between announcement and delivery, the worse impression Apple receives from its users. How is that intelligent? Was Steve the only one left alive at the company who knew about the Osborne Effect?
Wrong. It’s better that potential Mac Pro customers know it’s coming than to hear nothing and assume it’s been canceled, and abandon the platform altogether.
If Apple had said nothing in April 2017, how does that help buyers, or Apple? After 4 years they’d likely assume the Pro is dead and move to a PC solution.
Knowing a new Pro model is on its way, and when, is very helpful especially for corporate customers. Users can then decide whether to buy the current model, get by on what they have and wait it out (with or without upgrading components), buy an iMac Pro or high-end 5k iMac—or, move to a PC.
Apple should have had a new Pro out a year or two ago, when Intel released new Xeon chips. But that’s water under the bridge. The question in April 2017 was whether to stay silent, or pre-announce.
As I said earlier, if Apple is willing to pre-announce a product, I’ll take as much notice as they’ll give. Apple keeping quiet and not telling me what’s going on doesn’t help me at all. Osborne effect is irrelevant; even if Apple sold zero, it doesn’t hurt them financially. I certainly don’t care if their Mac Pro sales go to zero, and frankly neither do they. I’d rather have the info I need to make the best decision for me.
How can something that looks so simple be so damn complicated?
But, once again, Apple shines: They "should have" released this 9 months ago with iPhone 8 & X. But, they tested it and refused to ship something that wasn't yet right.
It's Apple continuing to focus not on product but on how that product impacts the consumer... They don't release something just to release "the next product". If it doesn't make things better, they don't release it.
Why did they announce it if wasn’t even close to being ready to ship? I can understand announcing something that is delayed maybe a month or two but this will be a whole year! It’s the white iPhone all over again.
Not really. All they said was 2018. If it’s Sept rather than June that’s a few months, big deal.
The white iphone was quite late compared to the black’s release date.
Doesn’t matter. They announced in September of 2017. If this rumor is correct it will go on sale a year later. Again why announce a product clearly not ready for prime time. It’s highly unlikely s small or unforeseen problem could have caused a delay this long.
I really don’t understand this opposition to pre-announcements. Why would you rather be kept in the dark? How does that help you?
You’d rather Apple have waited until now to tell you about a Sept availability? Or just wait until it’s ready to ship? Why would that be better for you?
Are people just so unable to deal with delayed gratification that they’d rather know nothing until they can actually buy it?
Why would you prefer a short pre-announcement period, like if they only announced it right now for September? How would that help you, knowing nothing for the last 9 months?
If it’s a brand new product, it doesn’t matter. IF IT’S THE MAC PRO, WHICH HASN’T HAD AN UPDATE IN FIVE FUCKING YEARS AND WHICH HAD A NEW MODEL ANNOUNCED TWO YEARS (NOW) BEFORE IT COMES OUT, then that’s a serious problem. It means that virtually zero of them are going to be sold in those two years. It means that the greater the time between announcement and delivery, the worse impression Apple receives from its users. How is that intelligent? Was Steve the only one left alive at the company who knew about the Osborne Effect?
Apple knows exactly what it is doing. The reality must be that they hardly sell any Mac Pro's anyway, so the Osborne effect will make very little difference. Half of almost nothing is still almost nothing. The desktop is dead. Apple is now a portable device company.
Comments
Takes about 2 seconds for me to slide the band's lug out of the Watch itself on mine.
While pre-announing something that is then released late can be frustrating (to consumers), it also serves to prevent consumers from buying the competition if that's a factor. Except for the geeks on sites like this, no one remembers when Apple said the charging pad would be ready. When it's out, it's out.
And so shouldn’t Apple have a computer or two there? So that we can, you know, get that fit? Speaking of individuals, it has become fully impossible for me to “proselytize” to quite a few potential switchers in the last five years. I can’t recommend the Mac Mini anymore. It’s just too old, and it’s locked down so that oldness can’t be improved upon. And we’re doing only annual updates with the laptops and iMacs now? If Intel is going to have this problem of FINALLY hitting the wall on Moore’s Law, then Apple has to either change their CPU source or stop their longstanding tradition of not updating products unless there’s a new CPU family. And it sure as hell looks like Intel just can’t cut it anymore. When’s the last time they didn’t push a deadline back?
If Apple had said nothing in April 2017, how does that help buyers, or Apple? After 4 years they’d likely assume the Pro is dead and move to a PC solution.
Knowing a new Pro model is on its way, and when, is very helpful especially for corporate customers. Users can then decide whether to buy the current model, get by on what they have and wait it out (with or without upgrading components), buy an iMac Pro or high-end 5k iMac—or, move to a PC.
Apple should have had a new Pro out a year or two ago, when Intel released new Xeon chips. But that’s water under the bridge. The question in April 2017 was whether to stay silent, or pre-announce.
As I said earlier, if Apple is willing to pre-announce a product, I’ll take as much notice as they’ll give. Apple keeping quiet and not telling me what’s going on doesn’t help me at all. Osborne effect is irrelevant; even if Apple sold zero, it doesn’t hurt them financially. I certainly don’t care if their Mac Pro sales go to zero, and frankly neither do they. I’d rather have the info I need to make the best decision for me.
You’d rather Apple have waited until now to tell you about a Sept availability? Or just wait until it’s ready to ship? Why would that be better for you?
Are people just so unable to deal with delayed gratification that they’d rather know nothing until they can actually buy it?