plovell said: hey - the proof of the pudding is in the eating.
This factually inaccurate article looks like fan fiction in the guise of serious criticism.I subscribe to Bloomberg and have subscribed to Apple Insider, otherwise I have seen what is reported in both places. Bloomberg has a solid record on Apple, especially since Mark Gurman was assigned the beat. When covering a notoriously secretive company like Apple that carefully manages the minutiae of their public image, there will be occasional missteps, but to present Bloomberg’s coverage as has been done here is more than quite a stretch.The instance regarding the iPad is, for example, an outright misrepresentation of the reporting at Bloomberg. He appeared repeatedly on Bloomberg Technology -a show I regularly watch- and his advance reporting was by far the most accurate from any mainstream news outlet.Bloomberg’s primary customers are the hundreds of thousands of Terminal subscribers who pay a substantial fee for the service. The last quote I saw in reputable media was roughly $25,000 per terminal per year. People do not pay $25k a seat for a service that is as inaccurate as portrayed here.The primary journalist covering Apple for Bloomberg is Mark Gurman. He is on Twitter at @markgurman and also lists his email on his Twitter page. I suggest the author contact him.