Apple obviously will not prevail in this market until they develop their own devices. Amazon and Google -- as well as others -- have one main goal: To Spy On You! ... And, with smart devices in your home they know your every move.
Only Apple with its security and integration abilities can develop and maintain smart devices that work well together and maintain security.
I am certainly not going to put "a hub" from some no name company in my home anymore than I want Amazon or Google listening to everything I do or say.
If your worried about privacy and security you're wrong to trust Apple any more than Google or Amazon.
I'm not saying Apple are worse, but I wouldn't put them on any pedestal either.
Their latest marketing campaigns might be pushing privacy hard. But that's all it is. Fancy TV adverts, nice posters, and carefully scripted stage shows.
Wrong. Nice FUD pellets you’ve dropped behind... To Google and the like, you are the product and the advertisers are their customer. Completely different situation with Apple where you personally are the customer. That’s why it’s in their interests to over privacy as a feature.
The bottom line with any product that has a microphone that is always on like Amazon Alexa, Google Home, etc., is that you have to put a certain amount of trust in the company. without knowing the code that is running the device we have no way of knowing exactly how much it's listening, recording and sending back to the mother ship. From day one, Google's model has been to monetize our data. That was the cost of things being free. Amazon is in the business of selling us as much as it can and uses data for product placement, etc. Apple sells technology goods and services but is not in the business (that we know) of selling data. Of the three companies, I would certainly trust Apple before Amazon or Google.
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The bottom line with any product that has a microphone that is always on like Amazon Alexa, Google Home, etc., is that you have to put a certain amount of trust in the company. without knowing the code that is running the device we have no way of knowing exactly how much it's listening, recording and sending back to the mother ship. From day one, Google's model has been to monetize our data. That was the cost of things being free. Amazon is in the business of selling us as much as it can and uses data for product placement, etc. Apple sells technology goods and services but is not in the business (that we know) of selling data. Of the three companies, I would certainly trust Apple before Amazon or Google.