Apple & Samsung expected to benefit most from US Huawei ban, says Ming-Chi Kuo
Analyst Ming-Chi Kuo expects both Apple and Samsung to pick up Huawei customers outside China now that the manufacturer is no longer able to use Google's Android operating system without a branch.
In a note to investors seen by AppleInsider, analyst Ming-Chi Kuo says that sales of iPhones are likely to benefit from the current situation with Huawei. In particular, Google suspending the Chinese company's Android licence is going to have a significant impact. Kuo says that "some operators in non-Chinese markets have stopped selling Huawei smartphones" and that this is going to help Apple.
"If Huawei smartphone shipments continue to decline in non-Chinese markets," he says, "Apple's market share gain... is likely to offset its market share loss in the Chinese market, and we expect that annual iPhone shipments could return to around 200 million units."
Kuo expects even better results for Samsung.
"We think Samsung might be the primary beneficiary," he continues, "if Huawei loses market shares in the non-Chinese smartphone markets. We estimate Samsung smartphone shipments could reach 300-320 million units (versus the previous forecast of 290 million units)."
Prior to this report, Kuo had been predicting that iPhone sales would reach 200 million per year but only when 5G models are released in 2020.
Specifically, Kuo has previously estimated that iPhone sales would grow to between 195 million and 200 million by 2020. However, between 70 million and 75 million of those 2020 sales are predicted to be made in the latter half of the year, or when Apple has shipped 5G models.
Kuo said that despite previous doubts about Apple's plans, he now believes the company's 2020 iPhones will be 5G.
"We believe the uncertainty has been removed after Apple and Qualcom's end of patent dispute and entrance into a six-year licensing deal," he said, "and Intel's announcement that it will exit the 5G baseband chip business."
In a note to investors seen by AppleInsider, analyst Ming-Chi Kuo says that sales of iPhones are likely to benefit from the current situation with Huawei. In particular, Google suspending the Chinese company's Android licence is going to have a significant impact. Kuo says that "some operators in non-Chinese markets have stopped selling Huawei smartphones" and that this is going to help Apple.
"If Huawei smartphone shipments continue to decline in non-Chinese markets," he says, "Apple's market share gain... is likely to offset its market share loss in the Chinese market, and we expect that annual iPhone shipments could return to around 200 million units."
Kuo expects even better results for Samsung.
"We think Samsung might be the primary beneficiary," he continues, "if Huawei loses market shares in the non-Chinese smartphone markets. We estimate Samsung smartphone shipments could reach 300-320 million units (versus the previous forecast of 290 million units)."
Prior to this report, Kuo had been predicting that iPhone sales would reach 200 million per year but only when 5G models are released in 2020.
Specifically, Kuo has previously estimated that iPhone sales would grow to between 195 million and 200 million by 2020. However, between 70 million and 75 million of those 2020 sales are predicted to be made in the latter half of the year, or when Apple has shipped 5G models.
Kuo said that despite previous doubts about Apple's plans, he now believes the company's 2020 iPhones will be 5G.
"We believe the uncertainty has been removed after Apple and Qualcom's end of patent dispute and entrance into a six-year licensing deal," he said, "and Intel's announcement that it will exit the 5G baseband chip business."
Comments
However this change doesn't prevent US consumers from purchasing Huawei phones - the appeal of doing so however is greatly reduced as the device won't receive any updates, carriers won't have optimised features moving forward and in time various services are unlikely to keep working as they do now.
The effect of this change is international and will become more apparent over time. I anticipate other Chinese brands and Samsung to be the big winners here due to price and feature similarity. I don't anticipate a significant change for Apple, since Apple does not offer much in Huawei's market space.
TSMC is a critical, single source Taiwanese supplier for Apple and I am sure there are others. But, China could shut that down in a heart beat if provoked. And we know that they are close to that point:
"Don't say we didn't warn you!"
This game is quickly spinning out of control.
Trump's whole game plan depends on his being able to intimidate China and China backing down. And, for the past two years they have. But, he maybe misinterpreted that as softness and pushed too far and too hard -- and China is now calling his bluff.
This is not a good situation for anybody but Trump (who gets to distract from investigations into how he got "elected" while impressing his football mentality base with his bluster).
Today it is perfectly balanced: China sells us what we want and need and we sell them what they want and need. So, what's the problem?