Apple Watch outsold all of the Swiss watch industry by sales volume in 2019

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  • Reply 21 of 37
    Solisoli Posts: 10,038member
    iOS_Guy80 said:
    The death of the traditional watch started a long long time ago, about the same time phones became truly portable.  By the time smart phones took off watches had become nothing but a fashion accessory.

    I have no plans to purchase an Apple Watch, but at least some people find it useful.  My phone does everything I need.  My phone will get replaced by a watch, when the watch can do everything I use my phone for. (Phone calls, texting, music, weather, navigation).  I use my iPad for everything else...
    The Apple Watch can do all that now. 
    Not really. You still need an iPhone. I’d be interested in an Apple Watch (cellular) that completely replaces my need for my phone. Until then, there’s no point in buying one.
    1) I can't see them separating it completely from the iPhone. I hope they add access from an iPad and Mac for configuration, but I don't see it being that disconnected from iPhone users completely. There are simply far too many things that need to be done that would be a horrible user experience if it was done solely via the Watch.

    2) How would you access your bank info? Are you really going to add that app and then manually type in that username and password on that tiny screen? Maybe you would, so the real question is whether you think that's a user experience Apple would be willing to impart on users. How about playing a game like Kingdom Rush, the YouTube app for videos, editing an iMovie video, or whatever complex apps that are barely good enough for the small iPhone's UI? I don't see that happening. For your sake I hope you get that option of a completely manual setup, but I don't see that happening.


    watto_cobra
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  • Reply 22 of 37
    MacPromacpro Posts: 19,873member
    danvm said:
    MacPro said:
    I am not surprised.  My Rolex has been in a drawer ever since I got my first Watch.
    In a few years, it will the opposite, the AW will be in the drawer, stuck with an old version of WatchOS, while the Rolex will be working like new.   ;)
    Well, it certainly worth keeping I'd imagine.  I've had it for 40 years and it looks like new.
    watto_cobra
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  • Reply 23 of 37
    tmaytmay Posts: 6,470member
    danvm said:
    danvm said:
    MacPro said:
    I am not surprised.  My Rolex has been in a drawer ever since I got my first Watch.
    In a few years, it will the opposite, the AW will be in the drawer, stuck with an old version of WatchOS, while the Rolex will be working like new.   ;)
    What bullshit - I bought an Apple Watch because I was tired of having to reset the time on my 2 year old, $8k Tag heuer “chronometer”. Also the Crown’s thread wore away inside of a year and needed replacement. (Which they weren’t willing to do for free.)  

    The idea that these brands are producing a high-value, quality item is purely marketing. It’s typical fashion “thin end of the wedge marketing”.

    Why would Tag Heuer fix your out of warranty watch free of charge?  Do you think that Apple would repair free of charge a $10k out of warranty Apple Watch Edition?  I don't think so.  Second, I suppose your Tag Heuer it's working like new after the repair.  Compare that to the Apple Watch Edition, which customers pay +$10K for a watch that is stuck with WatchOS 4.  Does this means "high-value" for you?  I suppose "quality item is purely marketing" for Apple too.  
    For the price of a “luxury” Swiss watch, I can buy a stainless steel Apple Watch every year for over a decade - then just give them away for free to friends after the year is up. 

    Also the ASP for Swiss watches is not as high as some people might think. While apple doesn’t disclose figures, I think it’s a fair bet to say that they have comparable ASPs. 
    Are you saying that Apple Watches are disposables compared to luxury Swiss watches?  And Apple may have similar ASP to many Swiss watches, but there are others that are miles ahead of Apple ASP, and high end customers have no problem purchasing them.  Compare that to a $10K Apple Watch Edition, that is stuck at Watch OS 4, and was discontinued after a year and a half.  Do you think this is a good sign for a "luxury" watch?

    Given the the Edition was created primarily to juice the initial sales of the Watch, and few were manufactured, I'm not seeing your point. People that bought those would almost certainly have expected them to be obsolete within the short expected lifetime of the electronics, and more to the point, the people that actually received them considered them bling same as a Tag Heuer.

    I can afford to buy and replace an Apple Watch over and over again for my lifetime cheaper than someone can afford to buy, clean, adjust, and repair a Tag Heuer over its lifetime, and I certainly can expect a hell of a lot more productivity from the Apple Watch than you can ever obtain from your Tag Heuer, whose purpose is almost certainly bling, with a side of time. That a Tag Heuer may have some value to collectors is not all that relevant.
    pscooter63tycho_macuserwatto_cobraStrangeDays
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  • Reply 24 of 37
    GeorgeBMacgeorgebmac Posts: 11,421member
    Comparing an Apple Watch to a conventional watch makes no more sense than comparing an iPhone to a flip phone.

    Just as the iPhone can make phone call PLUS infinitely more, the Apple Watch can tell time as well as infinitely more.

    To think of comparing an Apple Watch to even the finest of Swiss Watches is an insult to even the cheapest of Apple Watches.

    At least in terms of number of glances, I use my Apple Watch a good deal more than I use any other device -- including my iPhone.  (and its not to tell time!)
    edited February 2020
    watto_cobra
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  • Reply 25 of 37
    jcs2305jcs2305 Posts: 1,342member
    Remember when people pretended that because Apple wasn't disclosing sales numbers (like everyone else) it meant it was a failure? Yeah. Good times.

    Yes and I recall people here on AI repeatedly saying they didn't see them in the wild in their daily lives, which was why they weren't disclosing sales figures.. Nobody was buying them ..hahaha  B)
    watto_cobraStrangeDays
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  • Reply 26 of 37
    larryalarrya Posts: 608member
    stanhope said:
    Can we take this opportunity to call to mind all of the haters who dissed the Apple watch with such authority and fervor?  I have watches worth literally tens of thousands of dollars sitting in a jewelry case while i wear my Apple watch worth about $500 each and every day.
    The Apple watch is great now, but it only resembles the original version in name.  The first Apple Watch was terrible and was marketed as an overpriced fashion accessory.  
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  • Reply 27 of 37
    larryalarrya Posts: 608member

    While I can see the validity of this article, it is really a misnomer. Luxury watches are just that, luxury watches. They aren't meant to compete against an Apple Watch which is essentially a computer on your wrist. When I am out and about I might wear my Apple Watch, but when I have a function where it is important to look nice, I tend to wear my Rolex, Omega, or Panerai. I even had the very first Tag Heuer Connect here in Finland, and it too was a great smart watch but not having a luxury label could make it a luxury watch. So in short, the Apple Watch has a place on either wrist.

    And, as we have all read in thousands of posts relating to Android phones, sales volume isn't important.
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  • Reply 28 of 37
    tmaytmay Posts: 6,470member
    larrya said:
    stanhope said:
    Can we take this opportunity to call to mind all of the haters who dissed the Apple watch with such authority and fervor?  I have watches worth literally tens of thousands of dollars sitting in a jewelry case while i wear my Apple watch worth about $500 each and every day.
    The Apple watch is great now, but it only resembles the original version in name.  The first Apple Watch was terrible and was marketed as an overpriced fashion accessory.  
    Uhm, only one of the original Apple Watch models was "an overpriced fashion accessory". The rest, were all quite usable and I'd venture that many are still in use.
    watto_cobraStrangeDays
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  • Reply 29 of 37
    tmay said:
    danvm said:
    danvm said:
    MacPro said:
    I am not surprised.  My Rolex has been in a drawer ever since I got my first Watch.
    In a few years, it will the opposite, the AW will be in the drawer, stuck with an old version of WatchOS, while the Rolex will be working like new.   ;)
    What bullshit - I bought an Apple Watch because I was tired of having to reset the time on my 2 year old, $8k Tag heuer “chronometer”. Also the Crown’s thread wore away inside of a year and needed replacement. (Which they weren’t willing to do for free.)  

    The idea that these brands are producing a high-value, quality item is purely marketing. It’s typical fashion “thin end of the wedge marketing”.

    Why would Tag Heuer fix your out of warranty watch free of charge?  Do you think that Apple would repair free of charge a $10k out of warranty Apple Watch Edition?  I don't think so.  Second, I suppose your Tag Heuer it's working like new after the repair.  Compare that to the Apple Watch Edition, which customers pay +$10K for a watch that is stuck with WatchOS 4.  Does this means "high-value" for you?  I suppose "quality item is purely marketing" for Apple too.  
    For the price of a “luxury” Swiss watch, I can buy a stainless steel Apple Watch every year for over a decade - then just give them away for free to friends after the year is up. 

    Also the ASP for Swiss watches is not as high as some people might think. While apple doesn’t disclose figures, I think it’s a fair bet to say that they have comparable ASPs. 
    Are you saying that Apple Watches are disposables compared to luxury Swiss watches?  And Apple may have similar ASP to many Swiss watches, but there are others that are miles ahead of Apple ASP, and high end customers have no problem purchasing them.  Compare that to a $10K Apple Watch Edition, that is stuck at Watch OS 4, and was discontinued after a year and a half.  Do you think this is a good sign for a "luxury" watch?

    Given the the Edition was created primarily to juice the initial sales of the Watch, and few were manufactured, I'm not seeing your point. People that bought those would almost certainly have expected them to be obsolete within the short expected lifetime of the electronics, and more to the point, the people that actually received them considered them bling same as a Tag Heuer.

    I can afford to buy and replace an Apple Watch over and over again for my lifetime cheaper than someone can afford to buy, clean, adjust, and repair a Tag Heuer over its lifetime, and I certainly can expect a hell of a lot more productivity from the Apple Watch than you can ever obtain from your Tag Heuer, whose purpose is almost certainly bling, with a side of time. That a Tag Heuer may have some value to collectors is not all that relevant.
    My dad was given a Ulysse Nardin. A single maintenance, aka clean, lube, adjust is enough to buy a new apple watch.
    edited February 2020
    tmaywatto_cobra
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  • Reply 30 of 37
    MacPromacpro Posts: 19,873member
    The Swish should be grateful Apple don't make triangular chocolate bars with nuts and honey in them, then they'd really be in trouble!
    watto_cobraStrangeDays
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  • Reply 31 of 37
    Solisoli Posts: 10,038member
    MacPro said:
    The Swish should be grateful Apple don't make triangular chocolate bars with nuts and honey in them, then they'd really be in trouble!

    watto_cobra
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  • Reply 32 of 37
    JWSCjwsc Posts: 1,203member
    The death of the traditional watch started a long long time ago, about the same time phones became truly portable.  By the time smart phones took off watches had become nothing but a fashion accessory.

    I have no plans to purchase an Apple Watch, but at least some people find it useful.  My phone does everything I need.  My phone will get replaced by a watch, when the watch can do everything I use my phone for. (Phone calls, texting, music, weather, navigation).  I use my iPad for everything else...
    I’m confused because the Apple Watch does all those things now.  So why haven’t you switched again....?
    watto_cobra
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  • Reply 33 of 37
    JWSCjwsc Posts: 1,203member
    iOS_Guy80 said:
    The death of the traditional watch started a long long time ago, about the same time phones became truly portable.  By the time smart phones took off watches had become nothing but a fashion accessory.

    I have no plans to purchase an Apple Watch, but at least some people find it useful.  My phone does everything I need.  My phone will get replaced by a watch, when the watch can do everything I use my phone for. (Phone calls, texting, music, weather, navigation).  I use my iPad for everything else...
    The Apple Watch can do all that now. 

    Not really.  You still need an iPhone.

    I’d be interested in an Apple Watch (cellular) that completely replaces my need for my phone.  Until then, there’s no point in buying one.
    No, you do not need a phone.
    watto_cobra
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  • Reply 34 of 37
    danvmdanvm Posts: 1,506member
    tmay said:
    danvm said:
    danvm said:
    MacPro said:
    I am not surprised.  My Rolex has been in a drawer ever since I got my first Watch.
    In a few years, it will the opposite, the AW will be in the drawer, stuck with an old version of WatchOS, while the Rolex will be working like new.   ;)
    What bullshit - I bought an Apple Watch because I was tired of having to reset the time on my 2 year old, $8k Tag heuer “chronometer”. Also the Crown’s thread wore away inside of a year and needed replacement. (Which they weren’t willing to do for free.)  

    The idea that these brands are producing a high-value, quality item is purely marketing. It’s typical fashion “thin end of the wedge marketing”.

    Why would Tag Heuer fix your out of warranty watch free of charge?  Do you think that Apple would repair free of charge a $10k out of warranty Apple Watch Edition?  I don't think so.  Second, I suppose your Tag Heuer it's working like new after the repair.  Compare that to the Apple Watch Edition, which customers pay +$10K for a watch that is stuck with WatchOS 4.  Does this means "high-value" for you?  I suppose "quality item is purely marketing" for Apple too.  
    For the price of a “luxury” Swiss watch, I can buy a stainless steel Apple Watch every year for over a decade - then just give them away for free to friends after the year is up. 

    Also the ASP for Swiss watches is not as high as some people might think. While apple doesn’t disclose figures, I think it’s a fair bet to say that they have comparable ASPs. 
    Are you saying that Apple Watches are disposables compared to luxury Swiss watches?  And Apple may have similar ASP to many Swiss watches, but there are others that are miles ahead of Apple ASP, and high end customers have no problem purchasing them.  Compare that to a $10K Apple Watch Edition, that is stuck at Watch OS 4, and was discontinued after a year and a half.  Do you think this is a good sign for a "luxury" watch?

    Given the the Edition was created primarily to juice the initial sales of the Watch, and few were manufactured, I'm not seeing your point. People that bought those would almost certainly have expected them to be obsolete within the short expected lifetime of the electronics, and more to the point, the people that actually received them considered them bling same as a Tag Heuer.

    How do you know that the AWE was "created primarily to juice the initial sales of the Watch"?  Do you have a link to support this?  From what I know, it was high end model focused in high end customers.  I don't think this kind of customer expect a $10K - $17K watch to be obsolete so quick.  
    I can afford to buy and replace an Apple Watch over and over again for my lifetime cheaper than someone can afford to buy, clean, adjust, and repair a Tag Heuer over its lifetime, and I certainly can expect a hell of a lot more productivity from the Apple Watch than you can ever obtain from your Tag Heuer, whose purpose is almost certainly bling, with a side of time. That a Tag Heuer may have some value to collectors is not all that relevant.
    Are you saying that the Apple Watch is a disposable watch compared to a Tag Heuer?  Because I don't think a customer think of Tag Heuer as a "buy and replace over and over" brand, as the example you gave of the Apple Watch.  


    avon b7
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  • Reply 35 of 37
    Solisoli Posts: 10,038member
    JWSC said:
    iOS_Guy80 said:
    The death of the traditional watch started a long long time ago, about the same time phones became truly portable.  By the time smart phones took off watches had become nothing but a fashion accessory.

    I have no plans to purchase an Apple Watch, but at least some people find it useful.  My phone does everything I need.  My phone will get replaced by a watch, when the watch can do everything I use my phone for. (Phone calls, texting, music, weather, navigation).  I use my iPad for everything else...
    The Apple Watch can do all that now. 

    Not really.  You still need an iPhone.

    I’d be interested in an Apple Watch (cellular) that completely replaces my need for my phone.  Until then, there’s no point in buying one.
    No, you do not need a phone.
    You do. It's impossible to setup the Watch without having an iPhone. You don't need to have an iPhone with you when you use an Apple Watch, especially if it's cellular, but you can't get off the starting line without an iPhone.
    watto_cobraStrangeDays
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  • Reply 36 of 37
    GeorgeBMacgeorgebmac Posts: 11,421member
    larrya said:
    stanhope said:
    Can we take this opportunity to call to mind all of the haters who dissed the Apple watch with such authority and fervor?  I have watches worth literally tens of thousands of dollars sitting in a jewelry case while i wear my Apple watch worth about $500 each and every day.
    The Apple watch is great now, but it only resembles the original version in name.  The first Apple Watch was terrible and was marketed as an overpriced fashion accessory.  

    Yes, it was marketed mostly as a fashion accessory (I suspect that was intentional on the part of Apple to avoid it being labelled something only a geek would wear).

    But the original Apple Watch was far from terrible.  In fact, even the Series 5 really doesn't do much more than the Series 0.  Adding GPS and the LTE option was a biggee, but otherwise it pretty much just does the same stuff better and more independently from the iPhone.  But the Series 0 did all those things pretty well right out of the gate.  Later, it started to slow with newer OS's though.   But initially it was pretty quick.
    watto_cobraStrangeDays
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  • Reply 37 of 37
    sphericspheric Posts: 2,803member
    Comparing an Apple Watch to a conventional watch makes no more sense than comparing an iPhone to a flip phone.

    Just as the iPhone can make phone call PLUS infinitely more, the Apple Watch can tell time as well as infinitely more.

    To think of comparing an Apple Watch to even the finest of Swiss Watches is an insult to even the cheapest of Apple Watches.
    I wouldn't go so far. 

    To think of comparing a Timex wristwatch to even the finest hand-smithed gold bracelet isn't an "insult" to even the cheapest of Timex wristwatches, just because the bracelet can't tell the time OR the date. They're both worn on the wrist, though.

    The value attached to the product is a completely different one, and for entirely different reasons. If you're calling a 40,000€ Swiss horological masterpiece an "insult" to the €329  Watch, you're comparing apples to a four-course meal at a Michelin-star restaurant. 

    There is some overlap in basic functionality, but what actually generates value is everything that goes beyond the fact that both the apple and the meal are operated by putting them in your mouth. 
    edited February 2020
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