Google's search engine deal with Apple a centerpiece of DOJ lawsuit
Google's deal with Apple to maintain its standing as the default search engine for iOS devices is reportedly at the heart of a recent Justice Department lawsuit against the tech giant.
Credit: Solen Feyissa
On Tuesday, the Department of Justice filed an antitrust lawsuit against Google that accused the company of abusing its power over the internet search industry. The deal with Apple and other companies is cited as part of the department's argument.
Within Google, the prospect of losing the default position was thought to be so dire that it was internally dubbed "Code Red," according to a new report from The Wall Street Journal.
Google search is the default search engine in Safari and for Siri on iPhone and iPad devices. According to the Journal, that has been a major source of revenue for both companies. In 2018, for example, Google is said to have paid Apple upwards of $9 billion to maintain the arrangement.
Although neither company has confirmed how much the deal is actually worth, the lawsuit indicates that it accounts for between 15% and 20% of Apple's annual profits. That suggests payments of as much as $11 billion.
Furthermore, the prominence of the deal between the two tech giants in the Justice Department's lawsuit likely indicates that it will intercede in the relationship.
In 2018, the department says, Apple CEO Tim Cook and Alphabet/Google CEO Sundar Pichai met to discuss how both companies could work together to drive search revenue growth. After the meeting, a senior Apple executive told a Google counterpart that "our vision is that we work as if we are one company," the lawsuit claims.
Google, for its part, signaled that it could challenge the litigation. In a response on Tuesday, the search giant called the lawsuit "deeply flawed" and claimed that users choose -- and are not forced -- to use Google search.
The Mountain View-based company has come under antitrust scrutiny in the U.S. and elsewhere. Earlier in October, the House Judiciary Committee wrapped up a yearlong investigation that found Google and other tech giants enjoy monopoly power over their respective domains.
Credit: Solen Feyissa
On Tuesday, the Department of Justice filed an antitrust lawsuit against Google that accused the company of abusing its power over the internet search industry. The deal with Apple and other companies is cited as part of the department's argument.
Within Google, the prospect of losing the default position was thought to be so dire that it was internally dubbed "Code Red," according to a new report from The Wall Street Journal.
Google search is the default search engine in Safari and for Siri on iPhone and iPad devices. According to the Journal, that has been a major source of revenue for both companies. In 2018, for example, Google is said to have paid Apple upwards of $9 billion to maintain the arrangement.
Although neither company has confirmed how much the deal is actually worth, the lawsuit indicates that it accounts for between 15% and 20% of Apple's annual profits. That suggests payments of as much as $11 billion.
Furthermore, the prominence of the deal between the two tech giants in the Justice Department's lawsuit likely indicates that it will intercede in the relationship.
In 2018, the department says, Apple CEO Tim Cook and Alphabet/Google CEO Sundar Pichai met to discuss how both companies could work together to drive search revenue growth. After the meeting, a senior Apple executive told a Google counterpart that "our vision is that we work as if we are one company," the lawsuit claims.
Google, for its part, signaled that it could challenge the litigation. In a response on Tuesday, the search giant called the lawsuit "deeply flawed" and claimed that users choose -- and are not forced -- to use Google search.
The Mountain View-based company has come under antitrust scrutiny in the U.S. and elsewhere. Earlier in October, the House Judiciary Committee wrapped up a yearlong investigation that found Google and other tech giants enjoy monopoly power over their respective domains.
Comments
In regard to your sisters, I imagine if one of them said, “I don’t like using Google all the time. I sure wish there was a way to change it.” and you said, “You can in Settings” they would likely be able to figure it out in minutes.
Your argument makes no sense. Cars come loaded with a music system, and you can change it whenever you want. But most people don't, so is that monopoly?
In software terms, all apple products come pre-installed with some software like photos and music, does that mean it is a monopoly.
If the user has an easy way to change the default search engine and the other search engine will function just as smoothly and efficiently as google, then it can't be considered as a monopolistic practice. It is just a standard business agreement.
The problem with IE and Netscape was that IE had access to underlying windows routines (which netscape didn't) which made IE a much faster experience than Netscape. If the google search default doesn't get any kind of preference over another search engine then this case has no meat in it. It is just a witchhunt to make some bribe money probably.
Obviously, few competitors can even get a toe in the door if you need billions of dollars in cash to become the default option on a platform like iOS.
But, albeit linked to search indirectly, there are a swathe of other issues that help feed the monopolistic side of things.
Chrome is another example. Any bookmarks you set are incrusted with Google AMP data, making your bookmarked link a Google link. Chrome seems to make you jump through a hoop to see the non AMP version of a site and I only know of one page that has a button (front and centre) to load the non AMP version of its site.
Logging out of an individual Google account seems to be impossible now unless it is via a computer. A computer also seems to be necessary for exporting bookmarks.
Adding a device to Google Home became a game of cat and mouse unless you had a Google Assistant device.
These types of moves are not exclusive to Google though and on the other hand the user reaps some rewards in the form of GMS as a whole, but GMS itself is an issue and, ironically, the US government has brought that into focus with the Huawei situation. It is actively using the monopolistic side to Google to its own advantage.
Never before has the Gatekeeper role been so clear from various companies and when you read comments like the one suggested in the article (about two companies acting as one) you begin to see how this situation shouldn't exist. Competition will suffer.
However, proving that those comments were even made may be a challenge.
I have few issues with Google from a consumer viewpoint but I can see why things really need to be looked at and sorted out (and not only with Google in mind).
I'm not sure what Google is so afraid of. They make the best search engine out there, period. No other competitor is close and the cost it would take to bring a competing service up to scratch is just so much that no company even attempts it. The only company I can think of that could possibly see the investment as worthwhile would be Apple as they could sell it as a privacy feature with their devices.
If DuckDuckGo was a genuinely viable alternative I'd switch in an instant for the sake of privacy, but it's not.
Nope, Google should simply reverse some of their more egregious practices and let the case fall away without a fight.
Any scrutiny regarding Google search should be more about search results and how Google might actually abuse its monopoly position, like say, promoting their own services and sites over competitors'. Or even gouging companies for online advertising - another monopoly they have.
Google's statement was "Apple features Google Search in its Safari browser because they say Google is “the best.” This arrangement is not exclusive—our competitors Bing and Yahoo! pay to prominently feature, and other rival services also appear."
Did Tim Cook lie when he said the number one reason Google was the default is "I think their search engine is the best."? If he did not then where are you seeing a disconnect? Is it because Apple wants to be paid for it? Sorry but that's on Apple, who to be fair would be dumb not to insist on sharing the monetary benefits. It's their platform to monetize.
Then my wife gets an XR and I’m sat there looking at the two, trying out the camera, speed, etc, and I just felt like a mug. Still do feel that way, the XR is just so nice. I’ll not make that mistake again.
Turns out that I use Google Sheets (customer decided that), YouTube (with ads), and Search, that I am aware of anyway. I never really liked the other search engines, but I haven't used any of those in the last year, so maybe they have improved.
Chrome bookmarks the Google link to the page if you reached it via Search. To avoid that, you have to reload the web page from the info bar and then bookmark it.
If anyone knows how to directly bookmark a page you visited as a result of a Google search without the link being a Google link, please let me know.
Apple has resisted monetizing its users' information when most other corporations have no inhibition whatsoever in doing it. Wy can't Apple do the right thing too concerning paying its fair share of taxes? Your's is the kind of reasoning that led the world to the lowest common dominators... "I cheat because everybody cheats and I can get away with it"... This is called "gaming the system" and it is exactly what is destroying our planet and brought the world close to the abyss...
Be that as it may, I've had no trouble using non-Google search engines (Bing and DuckDuckGo) under iOS.
That's very annoying. I like the idea of links being links to the actual site rather than redirect links through a search engine.
It's not cheating or gaming the system, if you follow all the rules!. Apple does. Get the rules changed if you don't like the outcome.